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Japan Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Q1 2025 Update

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    Report

  • 325 Pages
  • February 2025
  • Region: Japan
  • PayNXT360
  • ID: 4751520
Description Jump to:
The gift card market in Japan is expected to grow by 8.2% on annual basis to reach US$25.12 billion in 2025.

The gift card market in the country experienced robust growth during 2020-2024, achieving a CAGR of 9.6%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 7.3% during 2025-2029. By the end of 2029, the gift card sector is projected to expand from its 2024 value of USD 23.22 billion to approximately USD 33.32 billion.

This report provides a detailed data-centric analysis of the gift card sector in Japan, covering market opportunities and risks across consumer segments (retail and corporate); product categories; retail sectors; and store formats. With over 100+ KPIs at the country level, this report provides a comprehensive understanding of gift card market dynamics.

It offers a comprehensive analysis of market dynamics in the gift card sector, segmented by digital and e-gift card sales, distribution channels, key occasions, demographic trends, and market share statistics of leading retailers. In addition, it provides a snapshot of consumer behaviour and retail spending dynamics. KPIs in both value and volume terms help in getting an in-depth understanding of end market dynamics.

The publisher’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

Key Insights

The Japanese gift card market is transforming significantly, fueled by digital adoption, corporate engagement, and increased retail collaborations. The expansion of e-commerce and advancements in payment technologies have accelerated the shift toward digital gift cards, making them a preferred choice among consumers. Additionally, corporate adoption of gift cards as employee incentives and customer loyalty tools is expected to drive market growth, with companies exploring new ways to integrate gift cards into their business strategies.
Regulatory changes aimed at consumer protection and market standardization will shape the competitive landscape over the next few years. While businesses will face compliance-related costs, these regulations are expected to enhance consumer trust and encourage greater adoption of gift cards. Companies focusing on seamless digital experiences, strategic partnerships, and consumer-centric innovations will be well-positioned to capitalize on Japan’s expanding gift card sector.

Digital Transformation in Gift Card Offerings

  • The Japanese gift card market is undergoing a major digital transformation as consumers increasingly favor electronic gift cards over traditional physical formats. The rise of digital payment solutions and the seamless integration of gift cards with e-commerce platforms have contributed to this shift. Major retailers and online platforms now offer digital gift cards that can be easily purchased and redeemed through mobile apps, improving accessibility and convenience for consumers.
  • The rapid expansion of Japan’s e-commerce sector and advancements in digital payment technologies are key drivers of this trend. Consumers prefer digital gift cards due to their instant availability, ease of storage, and security features. Additionally, the increasing reliance on smartphones and mobile wallets has made digital gift cards a more attractive option, allowing users to buy, store, and redeem them effortlessly.
  • Businesses will likely invest in more personalized and feature-rich digital gift card offerings, integrating them with loyalty programs and e-commerce platforms to enhance customer engagement. As digital gifting continues to evolve, companies focusing on seamless user experiences and technological innovation will gain a competitive edge in the market.

Strategic Collaborations Between Retailers and Gift Card Providers

  • Retailers in Japan are increasingly forming strategic partnerships with gift card providers to expand their distribution and enhance consumer accessibility. These collaborations allow gift cards to seamlessly integrate into multiple retail channels, including physical stores, e-commerce platforms, and digital wallets. Companies such as 7-Eleven Japan have expanded their digital gift card offerings, reflecting the rising consumer demand for convenient, flexible gifting solutions.
  • The key drivers behind this trend include growing market demand and advancements in payment technologies. Consumers actively seek more versatile gifting options, prompting retailers to incorporate gift cards into their product portfolios. At the same time, technological advancements in digital payments have enabled the seamless integration of gift card systems into existing retail infrastructures, making them easier for businesses to manage and for consumers to use.
  • Over the next two to four years, these partnerships are expected to significantly expand the availability of gift cards across Japan’s retail ecosystem. As more retailers integrate gift card solutions into their business models, the overall market size is expected to grow, with greater consumer adoption and increased transaction volumes. Companies that invest in innovative and frictionless gift card solutions will be well-positioned to benefit from this evolving trend.

Corporate Utilization of Gift Cards

  • Japanese businesses are increasingly leveraging gift cards as a key tool for employee recognition, customer loyalty, and promotional strategies. Gift cards offer a flexible alternative to traditional rewards, allowing companies to personalize incentives while maintaining cost efficiency. This trend is particularly evident in retail, hospitality, and e-commerce industries, where businesses use gift cards to enhance engagement and drive repeat transactions.
  • The growing emphasis on employee engagement and customer retention fuels the corporate adoption of gift cards. Companies use them as performance-based incentives to recognize and motivate employees, fostering a positive workplace culture. Similarly, businesses are integrating gift cards into loyalty programs, effectively attracting and retaining customers while offering added value through discounts and promotional rewards.
  • Over the next two to four years, corporate gift card utilization is expected to contribute significantly to the expansion of Japan’s gift card market. As demand rises, companies may introduce tailored corporate gift card solutions, such as reloadable cards, co-branded options, and integrations with employee benefit programs. This diversification will drive market growth while offering businesses a more customizable and scalable approach to incentive management.

Addressing Unused Gift Card Balances

  • A significant portion of gift card balances in Japan remains unredeemed, creating a substantial amount of unused value in the market. Consumers often fail to use the full balance of their gift cards, either due to small leftover amounts that are difficult to spend or because they forget about their cards altogether. This results in lost consumer value and allows businesses to develop strategies that encourage full utilization.
  • The main reasons behind unused gift card balances include challenges utilizing low remaining amounts and consumer forgetfulness. Many consumers find it inconvenient to use small leftover balances, especially when minimum transaction requirements apply. Physical and digital gift cards are often misplaced or overlooked, leading to a significant percentage of unredeemed funds.
  • Over the next two to four years, businesses and regulators may implement measures to address this issue and enhance consumer protection. Policy changes could mandate more transparent balance tracking and extended validity periods. Companies may also introduce innovative solutions such as automated reminders, balance consolidation options, or the ability to donate small remaining amounts, improving consumer engagement and maximizing the value of gift cards.

Navigating Regulatory Changes in the Gift Card Industry

  • The Japanese government is implementing new regulations to improve consumer protection and increase transparency in the gift card market. These measures aim to prevent unfair practices, such as hidden fees and unclear expiration policies, and ensure that consumers receive the full value of their purchases. Standardizing the industry will create a more predictable and reliable consumer experience, ultimately fostering trust in gift card use.
  • The need for greater consumer protection and market standardization drives the regulatory push. As gift cards become more prevalent in retail and corporate sectors, there is increasing pressure to ensure that customers fully understand the terms and conditions associated with their use. By enforcing stricter guidelines, regulators aim to create a fairer environment where businesses must communicate the validity periods, usage limitations, and any applicable fees.
  • Over the next two to four years, these regulatory changes will likely increase compliance costs for businesses as they adapt their gift card policies. However, these changes are also expected to improve consumer confidence, encouraging wider adoption of gift cards as a preferred payment and gifting method. Companies proactively aligning with these new regulations while maintaining competitive and consumer-friendly offerings will be better positioned for long-term success in the evolving market landscape.

Competitive Landscape of the Japan Gift Card Market

Japan's gift card market is set for continued expansion, supported by strong e-commerce growth, digital payment adoption, and evolving consumer preferences. Established players such as Amazon Japan and Rakuten and fintech firms such as Infcurion are shaping the competitive landscape by offering innovative and diversified gift card solutions. Additionally, regulatory measures introduced by the Financial Services Agency (FSA) aim to enhance transparency and consumer protection, further strengthening market trust.

Over the next two to four years, increased competition from new entrants and strategic collaborations will drive further market development. Businesses that invest in technological advancements and personalized gift card solutions will gain a competitive edge in meeting consumer demand. As the regulatory environment evolves, companies must ensure compliance while maintaining flexibility in their offerings to sustain long-term growth in Japan's dynamic gift card sector.

Current Market Dynamics

  • This growth is attributed to the increasing adoption of digital payment solutions and the integration of gift cards with online retail platforms. Consumers favor electronic gift cards for convenience and ease of use, contributing to the market's expansion.

Key Players and Market Share

  • The Japanese gift card market features established players such as Amazon Japan, Rakuten, and Apple, which offer a variety of gift card options to consumers. These companies have a significant presence in physical and digital gift card segments, catering to diverse consumer preferences.
  • New entrants, including fintech firms such as Infcurion, are entering the market with innovative payment solutions. Infcurion, for instance, provides technology for digital wallets and credit cards and has plans for an initial public offering in Tokyo in 2025 to support its growth and potential mergers and acquisitions.

Recent Launches and Partnerships

  • Strategic partnerships have been formed in the Asia-Pacific region to enhance gift card offerings. For instance, in December 2023, Qwikcilver, a subsidiary of Pine Labs, partnered with Foodpanda to launch Foodpanda Gift Cards, initially targeting corporate customers in Singapore and Thailand, with plans to expand across all 11 markets where Foodpanda operates.
  • While specific recent partnerships or mergers within Japan's gift card market are not highlighted, the global trend indicates a focus on collaboration and consolidation to enhance product offerings and market reach.

Anticipated Market Evolution (Next 2-4 Years)

  • The competitive landscape of Japan's gift card market is anticipated to become more dynamic, with increased participation from both established companies and new entrants. The focus will be on digital innovation, personalized offerings, and strategic partnerships to meet evolving consumer demands.
  • Companies investing in technology and forming strategic alliances will likely strengthen their market positions. Additionally, adherence to regulatory changes will be crucial for maintaining consumer trust and ensuring sustainable growth in the competitive landscape.

Regulatory Changes

  • The Japanese government has been updating regulations to enhance consumer protection in the gift card market. The Financial Services Agency (FSA) has updated the list of issuers who are repaying, have completed repaying, or have announced the termination of prepaid payment instruments, as defined in the "Payment Services Act."
  • These regulatory updates aim to ensure greater transparency and fairness within the industry, safeguarding consumers from potential issues related to gift card usage and issuer solvency.

Scope

This report provides in-depth, data-centric analysis of gift card industry in Japan through 100+ tables and 280+ charts. Below is a summary of key market segments.

Japan Total Spend on Gifts

  • By Consumer Segment (Retail and Corporate)
  • By Product Categories (13 Segments)
  • By Retail Sectors (7 Segments)

Japan Gift Card Market Size by KPIs across Consumer Segments

  • Gross Load Value
  • Transaction Value
  • Unused Value
  • Average Value Per Transaction
  • Transaction Volume
  • Average Value of Card Purchased
  • Number of Cards

Japan Gift Card Market Size by Consumer Segment

  • Retail Consumer
  • Corporate Consumer (Small Scale, Mid-Tier, Large Enterprise)

Japan Digital Gift Card Market Size

  • By Retail Consumer
  • By Retail Purchase Occasion
  • By Corporate Consumer
  • By Corporate Purchase Occasion
  • By Company Size

Japan Gift Card Market Size by Retail Consumer

  • By Functional Attribute
  • By Occasion
  • Festivals & Special Celebration Days
  • Milestone Celebration
  • Self-Use
  • Other
  • Value by Purchase Channel

Japan Gift Card Spend by Consumer Behavior and Demographics

  • Gift Card Spend by Payment Method
  • Consumer Purchase Behaviour
  • Gift Card Buyer by Age Group
  • Gift Card Buyer by Income Level
  • Gift Card Buyer by Gender

Japan Gift Card Market Size by Corporate Consumer

  • By Functional Attribute
  • By Occasion
  • Employee Incentive
  • Sales Incentive
  • Consumer Incentive
  • By Scale of Business

Japan Gift Spend by Product Categories (Split by Retail and Corporate Consumers)

  • Food & Beverage
  • Health, Wellness & Beauty
  • Apparel, Footwear & Accessories
  • Books & Media Products
  • Consumer Electronics
  • Restaurants & Bars
  • Toys, Kids, and Babies
  • Jewelry
  • Sporting Goods
  • Home & Kitchen Accessories & Appliances
  • Travel
  • Entertainment & Gaming
  • Other

Japan Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers)

  • Ecommerce & Department Stores
  • Restaurants & Bars
  • Supermarket, Hypermarket, Convenience Store
  • Entertainment & Gaming
  • Specialty Stores
  • Health & Wellness
  • Travel

Japan Gift Card Spend by Distribution Channel (Split by Retail and Corporate Consumers)

  • Gift Card Online Sales
  • Gift Card Offline Sales
  • 1st Party Sales
  • 3rd Party Sales
  • Sales Uplift

Japan Gift Card Purchase by Payment Method

  • Credit Card
  • Debit Card
  • Bank Transfer
  • Prepaid Card
  • Digital & Mobile Wallet
  • BNPL & Other Digital Payment
  • Cash

Reasons to buy

  • Comprehensive comprehension of the dynamics of the gift card and incentive card markets: Recognise the opportunities in the market, the main drivers and trends, and the five-year projection for gift and incentive cards in Japan.
  • Create strategies tailored to the market: To create your gift card strategy, identify growth categories and target particular opportunities across consumer segments and occasions; evaluate important trends and risks unique to your market.
  • Learn about the attitudes and behaviours of consumers in Japan: Increase ROI by understanding how consumer attitudes and behaviours are evolving. With gift cards, you may obtain comprehensive information about retail spending for both corporate and retail customers.
  • Six key performance indicators (KPIs) provide a comprehensive view: the quantity of cards in circulation, load value, unused value, average purchase value, average value per transaction, and transaction value.
  • Distribution channel insights: Recognise the differences in gift card sales across online and offline channels as well as between first-party and third-party sales.

Table of Contents

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Definition
1.4 Disclaimer
2 Japan Total Gift Spend Analyzer
2.1 Total Spend on Gift by Value - Market Size and Forecast, 2020-2029
2.2 Total Spend on Gift by Volume - Market Size and Forecast, 2020-2029
2.3 Total Gift Spend Market Share Analysis by Consumer Segment, 2020-2029
2.4 Gift Spend Market Size and Forecast Analysis by Product Category
2.5 Gift Spend Market Share Analysis by Product Category
2.6 Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector
2.7 Total Gift Spend Market Share Analysis by Retail Sector
3 Japan Retail Consumer Gift Spend Analyzer
3.1 Retail Consumer Spend on Gift - Market Size and Forecast, 2020-2029
3.2 Retail Consumer Gift Spend Market Analysis by Volume, 2020-2029
3.3 Retail Consumer Gift Spend Market Size and Forecast Analysis by Product Category
3.5 Retail Consumer Gift Spend Market Share Analysis by Product Category
3.6 Retail Consumer Gift Spend Market Size and Forecast Trend Analysis by Retail Sector
3.7 Retail Consumer Total Gift Spend Market Share Analysis by Retail Sector
4 Japan Corporate Consumer Gift Spend Analyzer
4.1 Corporate Consumer Spend on Gift - Market Size and Forecast, 2020-2029
4.2 Corporate Consumer Gift Spend Market Analysis by Volume, 2020-2029
4.3 Corporate Consumer Gift Spend Market Size and Forecast Analysis by Product Category
4.4 Corporate Consumer Gift Spend Market Share Analysis by Product Category
4.5 Corporate Consumer Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector
4.6 Corporate Consumer Total Gift Spend Market Share Analysis by Retail Sector
5 Japan Gift Card Spend Analyzer
5.1 Gift Card Spend Market Size and Forecast, 2020-2029
5.2 Gift Card Spend Market Analysis by Transaction Value and Volume, 2020-2029
5.3 Gift Card Spend Market Analysis by Avg. Value and Unused Value, 2020-2029
5.4 Gift Card Spend Market Share Analysis by Consumer Segment
5.5 Gift Card Spend Market Share Analysis by Functional Attribute
5.6 Digital Gift Card Spend Market Size and Forecast, 2020-2029
6 Japan Digital Gift Card Spend Analyzer
6.1 Digital Gift Card Market Size and Forecast, 2020-2029
6.2 Digital Gift Card Penetration by Occasion, 2020-2029
6.3 Retail Consumer Digital Gift Card Market Size and Forecast, 2020-2029
6.4 Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2020-2029
6.5 Corporate Consumer Digital Gift Card Market Size and Forecast, 2020-2029
6.6 Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2020-2029
6.7 Large Enterprise Segment Digital Gift Card Spend Analysis
6.8 Mid-Tier Segment Digital Gift Card Spend Analysis
6.9 Small Scale Segment Digital Gift Card Spend Analysis
7 Japan Gift Card Spend Share by Demographics and Purchase Behaviour
7.1 Gift Card Spend Share by Age, Income, and Gender
7.2 Digital Gift Card Spend Share by Age, Income, and Gender
7.3 Gift Card Consumer Purchase Behaviour
7.4 Corporate Consumer Gift Card Spend by Company Type
8 Japan Retail Consumer Gift Card Spend Analyzer
8.1 Retail Consumer Gift Card Spend Market Size and Forecast, 2020-2029
8.2 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
8.3 Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute
8.4 Retail Consumer Digital Gift Card Spend Market Size and Forecast, 2020-2029
9 Japan Retail Consumer Gift Card Spend Analysis by Functional Attribute
9.1 Retail Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2020-2029
9.2 Retail Consumer Open Loop Gift Card Spend Market Size and Forecast, 2020-2029
9.3 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2020-2029
9.4 Retail Consumer Average Value of Gift Card Purchased by Functional Attribute
10 Japan Retail Consumer Gift Card Spend Analysis by Occasion
10.1 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
10.2 Retail Consumer Gift Card Spend Market Size and Forecast - Festivals & Special Celebration Days, 2020-2029
10.3 Retail Consumer Gift Card Spend Market Size and Forecast - Milestone Celebration, 2020-2029
10.4 Retail Consumer Gift Card Spend Market Size and Forecast - Self-Use, 2020-2029
10.5 Retail Consumer Gift Card Spend Market Size and Forecast - Other, 2020-2029
11 Japan Corporate Consumer Gift Card Spend Analyzer
11.1 Corporate Consumer Gift Card Spend Market Size and Forecast, 2020-2029
11.2 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
11.3 Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute
11.4 Corporate Consumer Digital Gift Card Spend Market Size and Forecast, 2020-2029
12 Japan Corporate Consumer Gift Card Spend Analysis by Functional Attribute
12.1 Corporate Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2020-2029
12.2 Corporate Consumer Open Loop Gift Card Spend Market Size and Forecast, 2020-2029
12.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2020-2029
12.4 Corporate Consumer Average Value of Gift Card Purchased by Functional Attribute
13 Japan Corporate Consumer Gift Card Spend Analysis by Occasion
13.1 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
13.2 Corporate Consumer Gift Card Spend Market Size and Forecast - Employee Incentive, 2020-2029
13.3 Corporate Consumer Gift Card Spend Market Size and Forecast - Sales / Channel Incentive, 2020-2029
13.4 Corporate Consumer Gift Card Spend Market Size and Forecast - Consumer Incentive, 2020-2029
14 Japan Corporate Consumer Gift Card Spend Analysis by Company Size
14.1 Corporate Consumer Gift Card Spend Market Share Analysis by Company Size
14.2 Corporate Consumer - Large Enterprise Segment - Gift Card Spend Market Size and Forecast, 2020-2029
14.3 Corporate Consumer - Mid-Tier Segment - Gift Card Spend Market Size and Forecast, 2020-2029
14.4 Corporate Consumer - Small Scale Segment - Gift Card Spend Market Size and Forecast, 2020-2029
15 Japan Corporate Consumer Gift Card Spend Analysis by Company Size X Functional Attribute
15.1 Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute
15.2 Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute
15.3 Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute
16 Japan Gift Card Spend Analysis by Distribution Channel
16.1 Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2022-2029
16.2 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2022-2029
16.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2022-2029
16.4 Gift Card Spend Market Size and Forecast by Online Distribution Channel - 1st Party Sales vs. 3rd Party Sales, 2022-2029
17 Japan Gift Card Spend Analysis by Retail Sector
17.1 Gift Card Spend Market Size and Forecast by Retail Sector, 2020-2029
17.2 Total Gift Card Spend Market Share Analysis by Retail Sector
17.3 Sales Uplift by Retail Sector, 2024
18 Japan Retail Consumer Gift Card Spend Analysis by Retail Sector
18.1 Retail Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2020-2029
18.2 Retail Consumer Gift Card Spend Market Share Analysis by Retail Sector
19 Japan Corporate Consumer Gift Card Spend Analysis by Retail Sector
19.1 Corporate Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2020-2029
19.2 Corporate Consumer Gift Card Spend Market Share Analysis by Retail Sector
20 Japan Closed Loop Gift Card Market Share Analysis by Top Retailers
21 Further Reading
21.1 About the Publisher
21.2 Related Research
List of Tables
Table 1: Japan Total Gift Spend Analysis (US$ Million), 2020-2029
Table 2: Japan Gift Card Penetration by Market Value(%), 2020-2029
Table 3: Japan Total Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Table 4: Japan Total Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Table 5: Japan Total Gift Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Table 6: Japan Total Gift Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Table 7: Japan Retail Consumer Gift Spend Analysis (US$ Million), 2020-2029
Table 8: Japan Retail Consumer Gift Card Penetration by Market Value (%), 2020-2029
Table 9: Japan Retail Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Table 10: Japan Retail Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Table 11: Japan Corporate Consumer Gift Spend Analysis (US$ Million), 2020-2029
Table 12: Japan Corporate Consumer Gift Card Penetration by Market Value (%), 2020-2029
Table 13: Japan Corporate Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Table 14: Japan Corporate Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Table 15: Japan Gift Card Load Value (US$ Million), 2020-2029
Table 16: Japan Number of Gift Cards Purchased (Million) 2020-2029
Table 17: Japan Gift Card Transaction Value (US$ Million), 2020-2029
Table 18: Japan Gift Card Transaction Volume (Million), 2020-2029
Table 19: Japan Average Value of Per Transaction (US$), 2020-2029
Table 20: Japan Unused Value of Gift Card Purchased (US$ Million), 2020-2029
Table 21: Japan Gift Card Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Table 22: Japan Gift Card Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Table 23: Japan Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 24: Japan Gift Card Spend Market Share Analysis by Functional Attribute (Volume in Million), 2020-2029
Table 25: Japan Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Table 26: Japan Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Table 27: Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Table 28: Japan Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Table 29: Japan Digital Gift Card Penetration by Occasion - Retail Consumer (%), 2020-2029
Table 30: Japan Digital Gift Card Penetration by Occasion - Corporate Consumer (%), 2020-2029
Table 31: Japan Retail Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Table 32: Japan Retail Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Table 33: Japan Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 34: Japan Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 35: Japan Corporate Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Table 36: Japan Corporate Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Table 37: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 38: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 39: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Table 40: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (by Value %), 2020-2029
Table 41: Japan Large Enterprise Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Table 42: Japan Large Enterprise Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Table 43: Japan Mid-Tier Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Table 44: Japan Mid-Tier Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Table 45: Japan Small Scale Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Table 46: Japan Small Scale Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Table 47: Japan Retail Consumer Gift Card Load Value (US$ Million), 2020-2029
Table 48: Japan Retail Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Table 49: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 50: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 51: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 52: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Volume), 2020-2029
Table 53: Japan Retail Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million), 2020-2029
Table 54: Japan Retail Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Table 55: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 56: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Table 57: Japan Retail Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Table 58: Japan Retail Consumer Open Loop Number of Gift Cards Purchased (Million) 2020-2029
Table 59: Japan Retail Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Table 60: Japan Retail Consumer Closed Loop Number of Gift Cards Purchased (Million) 2020-2029
Table 61: Japan Retail Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Table 62: Japan Retail Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Table 63: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 64: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 65: Japan Retail Consumer Gift Card Load Value - Festivals & Special Celebration Days (US$ Million), 2020-2029
Table 66: Japan Retail Consumer Number of Gift Cards Purchased - Festivals & Special Celebration Days (Million) and Average Value (US$), 2020-2029
Table 67: Japan Retail Consumer Gift Card Load Value - Milestone Celebration (US$ Million), 2020-2029
Table 68: Japan Retail Consumer Number of Gift Cards Purchased - Milestone Celebration (Million) and Average Value (US$), 2020-2029
Table 69: Japan Retail Consumer Gift Card Load Value - Self-Use (US$ Million), 2020-2029
Table 70: Japan Retail Consumer Number of Gift Cards Purchased - Self-Use (Million) and Average Value (US$), 2020-2029
Table 71: Japan Retail Consumer Gift Card Load Value - Other (US$ Million), 2020-2029
Table 72: Japan Retail Consumer Number of Gift Cards Purchased - Other (Million) and Average Value (US$), 2020-2029
Table 73: Japan Corporate Consumer Gift Card Load Value (US$ Million), 2020-2029
Table 74: Japan Corporate Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Table 75: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 76: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 77: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 78: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Number of Cards in Million), 2020-2029
Table 79: Japan Corporate Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Table 80: Japan Corporate Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Table 81: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 82: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Table 83: Japan Corporate Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Table 84: Japan Corporate Consumer Open Loop Number of Gift Cards Purchased (Million), 2020-2029
Table 85: Japan Corporate Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Table 86: Japan Corporate Consumer Closed Loop Number of Gift Cards Purchased (Million), 2020-2029
Table 87: Japan Corporate Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Table 88: Japan Corporate Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Table 89: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 90: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 91: Japan Corporate Consumer Gift Card Load Value - Employee Incentive (US$ Million), 2020-2029
Table 92: Japan Corporate Consumer Number of Gift Cards Purchased - Employee Incentive (Million), 2020-2029
Table 93: Japan Corporate Consumer Gift Card Load Value - Sales / Channel Incentive (US$ Million), 2020-2029
Table 94: Japan Corporate Consumer Number of Gift Cards Purchased - Sales / Channel Incentive (Million), 2020-2029
Table 95: Japan Corporate Consumer Gift Card Load Value - Consumer Incentive (US$ Million), 2020-2029
Table 96: Japan Corporate Consumer Number of Gift Cards Purchased - Consumer Incentive (Million), 2020-2029
Table 97: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Table 98: Japan Corporate Consumer Gift Card Market Share by Company Size (%), 2020-2029
Table 99: Japan Corporate Consumer - Large Enterprise Segment - Gift Card Load Value (US$ Million), 2020-2029
Table 100: Japan Corporate Consumer - Large Enterprise Segment - Number of Gift Cards (Million), 2020-2029
Table 101: Japan Corporate Consumer - Mid-Tier Segment - Gift Card Load Value (US$ Million), 2020-2029
Table 102: Japan Corporate Consumer - Mid-Tier Segment - Number of Gift Cards (Million), 2020-2029
Table 103: Japan Corporate Consumer - Small Scale Segment - Gift Card Load Value (US$ Million), 2020-2029
Table 104: Japan Corporate Consumer - Small Scale Segment - Number of Gift Cards (Million), 2020-2029
Table 105: Japan Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 106: Japan Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Table 107: Japan Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 108: Japan Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Table 109: Japan Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 110: Japan Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Table 111: Japan Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Table 112: Japan Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Table 113: Japan Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Table 114: Japan Retail Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Table 115: Japan Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Table 116: Japan Corporate Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Table 117: Japan Gift Card Spend Market Size and Forecast by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (US$ Million), 2022-2029
Table 118: Japan Gift Card Spend Market Share by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (%), 2022-2029
List of Figures
Figure 1: Methodology Framework
Figure 2: Japan Total Gift Spend Analysis (US$ Million), 2020-2029
Figure 3: Japan Gift Card Penetration by Market Value(%), 2020-2029
Figure 4: Japan Total Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Figure 5: Japan Total Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Figure 6: Japan Total Gift Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Figure 7: Japan Total Gift Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Figure 8: Japan Food & Beverage - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 9: Japan Health, Wellness & Beauty - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 10: Japan Apparel, Footwear & Accessories - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 11: Japan Books & Media Products - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 12: Japan Consumer Electronics - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 13: Japan Restaurants & Bars - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 14: Japan Toys, Kids, and Babies - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 15: Japan Jewelry - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 16: Japan Sporting Goods - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 17: Japan Home & Kitchen Accessories & Appliances - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 18: Japan Travel - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 19: Japan Entertainment & Gaming - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 20: Japan Other - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 21: Japan Food & Beverage - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 22: Japan Health, Wellness & Beauty - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 23: Japan Apparel, Footwear & Accessories - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 24: Japan Books & Media Products - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 25: Japan Consumer Electronics - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 26: Japan Restaurants & Bars - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 27: Japan Toys, Kids, and Babies - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 28: Japan Jewelry - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 29: Japan Sporting Goods - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 30: Japan Home & Kitchen Accessories & Appliances - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 31: Japan Travel - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 32: Japan Entertainment & Gaming - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 33: Japan Other - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 34: Japan Ecommerce & Department Stores - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 35: Japan Restaurants & Bars - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 36: Japan Supermarket, Hypermarket, Convenience Store - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 37: Japan Entertainment & Gaming - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 38: Japan Specialty Stores - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 39: Japan Health & Wellness - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 40: Japan Travel - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 41: Japan Ecommerce & Department Stores - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 42: Japan Restaurants & Bars - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 43: Japan Supermarket, Hypermarket, Convenience Store - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 44: Japan Entertainment & Gaming - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 45: Japan Specialty Stores - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 46: Japan Health & Wellness - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 47: Japan Travel - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 48: Japan Retail Consumer Gift Spend Analysis (US$ Million), 2020-2029
Figure 49: Japan Retail Consumer Gift Card Penetration by Market Value (%), 2020-2029
Figure 50: Japan Retail Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Figure 51: Japan Retail Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Figure 52: Japan Food & Beverage - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 53: Japan Health, Wellness & Beauty - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 54: Japan Apparel, Footwear & Accessories - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 55: Japan Books & Media Products - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 56: Japan Consumer Electronics - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 57: Japan Restaurants & Bars - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 58: Japan Toys, Kids, and Babies - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 59: Japan Jewelry - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 60: Japan Sporting Goods - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 61: Japan Home & Kitchen Accessories & Appliances - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 62: Japan Travel - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 63: Japan Entertainment & Gaming - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 64: Japan Food & Beverage - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 65: Japan Health, Wellness & Beauty - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 66: Japan Apparel, Footwear & Accessories - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 67: Japan Books & Media Products - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 68: Japan Consumer Electronics - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 69: Japan Restaurants & Bars - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 70: Japan Toys, Kids, and Babies - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 71: Japan Jewelry - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 72: Japan Sporting Goods - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 73: Japan Home & Kitchen Accessories & Appliances - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 74: Japan Travel - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 75: Japan Entertainment & Gaming - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 76: Japan Ecommerce & Department Stores - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 77: Japan Restaurants & Bars - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 78: Japan Supermarket, Hypermarket, Convenience Store - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 79: Japan Entertainment & Gaming - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 80: Japan Specialty Stores - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 81: Japan Health & Wellness - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 82: Japan Travel - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 83: Japan Ecommerce & Department Stores - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 84: Japan Restaurants & Bars - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 85: Japan Supermarket, Hypermarket, Convenience Store - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 86: Japan Entertainment & Gaming - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 87: Japan Specialty Stores - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 88: Japan Health & Wellness - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 89: Japan Travel - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 90: Japan Corporate Consumer Gift Spend Analysis (US$ Million), 2020-2029
Figure 91: Japan Corporate Consumer Gift Card Penetration by Market Value (%), 2020-2029
Figure 92: Japan Corporate Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Figure 93: Japan Corporate Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Figure 94: Japan Food & Beverage - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 95: Japan Health & Wellness - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 96: Japan Apparel, Footwear & Accessories - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 97: Japan Books & Media Products - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 98: Japan Consumer Electronics - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 99: Japan Restaurants & Bars - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 100: Japan Travel - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 101: Japan Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 102: Japan Other - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 103: Japan Food & Beverage - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 104: Japan Health & Wellness - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 105: Japan Apparel, Footwear & Accessories - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 106: Japan Books & Media Products - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 107: Japan Consumer Electronics - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 108: Japan Restaurants & Bars - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 109: Japan Travel - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 110: Japan Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 111: Japan Other - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 112: Japan Ecommerce & Department Stores - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 113: Japan Restaurants & Bars - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 114: Japan Supermarket, Hypermarket, Convenience Store - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 115: Japan Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 116: Japan Specialty Stores - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 117: Japan Health & Wellness - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 118: Japan Travel - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 119: Japan Ecommerce & Department Stores - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 120: Japan Restaurants & Bars - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 121: Japan Supermarket, Hypermarket, Convenience Store - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 122: Japan Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 123: Japan Specialty Stores - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 124: Japan Health & Wellness - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 125: Japan Travel - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 126: Japan Gift Card Load Value (US$ Million), 2020-2029
Figure 127: Japan Number of Gift Cards Purchased (Million) 2020-2029
Figure 128: Japan Gift Card Transaction Value (US$ Million), 2020-2029
Figure 129: Japan Gift Card Transaction Volume (Million), 2020-2029
Figure 130: Japan Average Value of Per Transaction (US$), 2020-2029
Figure 131: Japan Unused Value of Gift Card Purchased (US$ Million), 2020-2029
Figure 132: Japan Gift Card Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Figure 133: Japan Gift Card Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Figure 134: Japan Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 135: Japan Gift Card Spend Market Share Analysis by Functional Attribute (Volume in Million), 2020-2029
Figure 136: Japan Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Figure 137: Japan Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Figure 138: Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Figure 139: Japan Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Figure 140: Japan Digital Gift Card Penetration by Occasion - Retail Consumer (%), 2020-2029
Figure 141: Japan Digital Gift Card Penetration by Occasion - Corporate Consumer (%), 2020-2029
Figure 142: Japan Retail Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Figure 143: Japan Retail Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Figure 144: Japan Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 145: Japan Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 146: Japan Corporate Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Figure 147: Japan Corporate Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Figure 148: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 149: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 150: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Figure 151: Japan Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (by Value %), 2020-2029
Figure 152: Japan Large Enterprise Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Figure 153: Japan Large Enterprise Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Figure 154: Japan Mid-Tier Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Figure 155: Japan Mid-Tier Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Figure 156: Japan Small Scale Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Figure 157: Japan Small Scale Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Figure 158: Japan Gift Card Spend Share by Payment Methods, 2024
Figure 159: Japan Gift Card Spend Share by Age, 2024
Figure 160: Japan Gift Card Spend by Income, 2024
Figure 161: Japan Gift Card Spend by Gender, 2024
Figure 162: Japan Digital Gift Card Spend Share by Age, 2024
Figure 163: Japan Digital Gift Card Spend by Income, 2024
Figure 164: Japan Digital Gift Card Spend by Gender, 2024
Figure 165: Japan Gift Card Consumer Purchase Behaviour, 2024
Figure 166: Japan Expected Gift Card Purchase in 2024
Figure 167: Japan Gift Card Spend 2024 - Large Enterprise
Figure 168: Japan Gift Card Spend 2024 - Mid Tier
Figure 169: Japan Gift Card Spend 2024 - Small Scale
Figure 170: Japan Retail Consumer Gift Card Load Value (US$ Million), 2020-2029
Figure 171: Japan Retail Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Figure 172: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 173: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 174: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 175: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Volume), 2020-2029
Figure 176: Japan Retail Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million), 2020-2029
Figure 177: Japan Retail Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Figure 178: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 179: Japan Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Figure 180: Japan Retail Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 181: Japan Retail Consumer Open Loop Number of Gift Cards Purchased (Million) 2020-2029
Figure 182: Japan Retail Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 183: Japan Retail Consumer Closed Loop Number of Gift Cards Purchased (Million) 2020-2029
Figure 184: Japan Retail Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Figure 185: Japan Retail Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Figure 186: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 187: Japan Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 188: Japan Retail Consumer Gift Card Load Value - Festivals & Special Celebration Days (US$ Million), 2020-2029
Figure 189: Japan Retail Consumer Number of Gift Cards Purchased - Festivals & Special Celebration Days (Million) and Average Value (US$), 2020-2029
Figure 190: Japan Retail Consumer Gift Card Load Value - Milestone Celebration (US$ Million), 2020-2029
Figure 191: Japan Retail Consumer Number of Gift Cards Purchased - Milestone Celebration (Million) and Average Value (US$), 2020-2029
Figure 192: Japan Retail Consumer Gift Card Load Value - Self-Use (US$ Million), 2020-2029
Figure 193: Japan Retail Consumer Number of Gift Cards Purchased - Self-Use (Million) and Average Value (US$), 2020-2029
Figure 194: Japan Retail Consumer Gift Card Load Value - Other (US$ Million), 2020-2029
Figure 195: Japan Retail Consumer Number of Gift Cards Purchased - Other (Million) and Average Value (US$), 2020-2029
Figure 196: Japan Corporate Consumer Gift Card Load Value (US$ Million), 2020-2029
Figure 197: Japan Corporate Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Figure 198: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 199: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 200: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 201: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Number of Cards in Million), 2020-2029
Figure 202: Japan Corporate Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Figure 203: Japan Corporate Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Figure 204: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 205: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Figure 206: Japan Corporate Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 207: Japan Corporate Consumer Open Loop Number of Gift Cards Purchased (Million), 2020-2029
Figure 208: Japan Corporate Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 209: Japan Corporate Consumer Closed Loop Number of Gift Cards Purchased (Million), 2020-2029
Figure 210: Japan Corporate Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Figure 211: Japan Corporate Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Figure 212: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 213: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 214: Japan Corporate Consumer Gift Card Load Value - Employee Incentive (US$ Million), 2020-2029
Figure 215: Japan Corporate Consumer Number of Gift Cards Purchased - Employee Incentive (Million), 2020-2029
Figure 216: Japan Corporate Consumer Gift Card Load Value - Sales / Channel Incentive (US$ Million), 2020-2029
Figure 217: Japan Corporate Consumer Number of Gift Cards Purchased - Sales / Channel Incentive (Million), 2020-2029
Figure 218: Japan Corporate Consumer Gift Card Load Value - Consumer Incentive (US$ Million), 2020-2029
Figure 219: Japan Corporate Consumer Number of Gift Cards Purchased - Consumer Incentive (Million), 2020-2029
Figure 220: Japan Corporate Consumer Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Figure 221: Japan Corporate Consumer Gift Card Market Share by Company Size (%), 2020-2029
Figure 222: Japan Corporate Consumer - Large Enterprise Segment - Gift Card Load Value (US$ Million), 2020-2029
Figure 223: Japan Corporate Consumer - Large Enterprise Segment - Number of Gift Cards (Million), 2020-2029
Figure 224: Japan Corporate Consumer - Mid-Tier Segment - Gift Card Load Value (US$ Million), 2020-2029
Figure 225: Japan Corporate Consumer - Mid-Tier Segment - Number of Gift Cards (Million), 2020-2029
Figure 226: Japan Corporate Consumer - Small Scale Segment - Gift Card Load Value (US$ Million), 2020-2029
Figure 227: Japan Corporate Consumer - Small Scale Segment - Number of Gift Cards (Million), 2020-2029
Figure 228: Japan Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 229: Japan Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Figure 230: Japan Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 231: Japan Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Figure 232: Japan Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 233: Japan Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Figure 234: Japan Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Figure 235: Japan Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Figure 236: Japan Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Figure 237: Japan Retail Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Figure 238: Japan Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Figure 239: Japan Corporate Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Figure 240: Japan Gift Card Spend Market Size and Forecast by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (US$ Million), 2022-2029
Figure 241: Japan Gift Card Spend Market Share by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (%), 2022-2029
Figure 242: Japan Ecommerce & Department Stores - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 243: Japan Restaurants & Bars - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 244: Japan Supermarket, Hypermarket, Convenience Store - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 245: Japan Entertainment & Gaming - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 246: Japan Specialty Stores - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 247: Japan Health & Wellness - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 248: Japan Travel - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 249: Japan Ecommerce & Department Stores - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 250: Japan Restaurants & Bars - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 251: Japan Supermarket, Hypermarket, Convenience Store - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 252: Japan Entertainment & Gaming - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 253: Japan Specialty Stores - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 254: Japan Health & Wellness - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 255: Japan Travel - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 256: Japan Sales Uplift by Retail Sector (%), 2024
Figure 257: Japan Ecommerce & Department Stores - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 258: Japan Restaurants & Bars - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 259: Japan Supermarket, Hypermarket - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 260: Japan Entertainment & Gaming - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 261: Japan Specialty Stores - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 262: Japan Health & Wellness - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 263: Japan Travel - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 264: Japan Ecommerce & Department Stores - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 265: Japan Restaurants & Bars- Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 266: Japan Supermarket, Hypermarket, Convenience Store - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 267: Japan Entertainment & Gaming - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 268: Japan Specialty Stores - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 269: Japan Health & Wellness - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 270: Japan Travel - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 271: Japan Ecommerce & Department Stores - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 272: Japan Restaurants & Bars - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 273: Japan Supermarket, Hypermarket - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 274: Japan Entertainment & Gaming - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 275: Japan Specialty Stores - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 276: Japan Health & Wellness - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 277: Japan Travel - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 278: Japan Ecommerce & Department - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 279: Japan Restaurants & Bars - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 280: Japan Supermarket, Hypermarket - Corporate Consumer Gift Card Spend Market Share Analysis in (%), Convenience Store, 2024-2029
Figure 281: Japan Entertainment & Gaming - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 282: Japan Specialty Stores - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 283: Japan Health & Wellness - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 284: Japan Travel - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 285: Japan Closed Loop Gift Card Market Share Analysis by Key Retailers, 2024

Companies Mentioned

  • Amazon Japan
  • Rakuten
  • 7-Eleven Japan
  • Lawson
  • FamilyMart
  • AEON Retail
  • Ito-Yokado
  • Daimaru Matsuzakaya Department Stores
  • Yodobashi Camera
  • Uniqlo

Table Information

Report AttributeDetails
No. of Pages325
PublishedFebruary 2025
Forecast Period2025 - 2029
Estimated Market Value ( USD ) in 2025 $ 25.12 Billion
Forecasted Market Value ( USD ) by 2029 $ 33.32 Billion
Compound Annual Growth Rate7.3%
Regions CoveredJapan
No. of Companies Mentioned10

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