+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Vitamins in North Macedonia

  • ID: 4752941
  • Report
  • October 2019
  • Region: North Macedonia
  • 19 pages
  • Euromonitor International
1 of 2
Vitamins continued to see current value growth in 2019, with increases in all categories due to local consumers’ greater focus on personal health and wellbeing. One of the reasons for growth was the trend of recommending certain vitamins for skin health, which is gaining importance in North Macedonia. This is being seen through specialised health web portals, but also in the most popular mass media.

The author's Vitamins in North Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vitamins market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
2 of 2
Vitamins in North Macedonia

List of Contents and Tables
Headlines
Prospects
Promotion of Vitamins for Skin Health Boosts Sales
Growing Popularity of Vitamin B for Its Many Health Benefits
Different Age Groups Buy Vitamins for Different Reasons
Competitive Landscape
Krka Farma Leads, But Continues To Lose Share To Smaller Brands
Beyond the Top Five Companies Vitamins Is Highly Fragmented
Marketing Tools Now Include Sponsored Web Articles
Category Data
Table 1 Sales of Vitamins by Category: Value 2014-2019
Table 2 Sales of Vitamins by Category: % Value Growth 2014-2019
Table 3 Sales of Multivitamins by Positioning: % Value 2014-2019
Table 4 NBO Company Shares of Vitamins: % Value 2015-2019
Table 5 LBN Brand Shares of Vitamins: % Value 2016-2019
Table 6 Forecast Sales of Vitamins by Category: Value 2019-2024
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2019-2024
Executive Summary
Economic, Political and Social Factors Ensure Growth for Consumer Health
Rising Self-medication Due To More Products and Marketing, Particularly Online
International Manufacturers Dominate, But A Local Player Leads
Gradual Move Away From Chemists/pharmacies Towards More Modern Channels
Continued Healthy Growth, Especially for Non-otc Categories
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 9 Life Expectancy at Birth 2014-2019
Market Data
Table 10 Sales of Consumer Health by Category: Value 2014-2019
Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
3 of 2

Loading
LOADING...

Adroll
adroll