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Vitamins in Hong Kong, China

  • ID: 4753028
  • Report
  • November 2019
  • Region: China, Hong Kong
  • 19 pages
  • Euromonitor International
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Vitamins in Hong Kong is led primarily by international brands. Due to limited retail space in Hong Kong, only those high-profile international players with a selected range of products enjoy a large presence in brick-and-mortar stores. With the popularity of the internet, consumers can effortlessly browse and select vitamins by their ingredient concentration, product format, origin and price.

The author's Vitamins in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vitamins market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Vitamins in Hong Kong, China

List of Contents and Tables
Headlines
Prospects
More Diversified Brands and Product Range From Online
Emerging Product Format Initiatives Shaping the Industry
Competitive Landscape
H&h Group (swisse) Stretches Its Wings With Diversified Product Mix
Innovation and Sophistication Help Players To Stay Ahead of Rivals
Category Data
Table 1 Sales of Vitamins by Category: Value 2014-2019
Table 2 Sales of Vitamins by Category: % Value Growth 2014-2019
Table 3 Sales of Multivitamins by Positioning: % Value 2014-2019
Table 4 NBO Company Shares of Vitamins: % Value 2015-2019
Table 5 LBN Brand Shares of Vitamins: % Value 2016-2019
Table 6 Forecast Sales of Vitamins by Category: Value 2019-2024
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2019-2024
Executive Summary
Increasing Health Concerns Due To Lifestyles and Living Environment
Strong Efforts Towards A Healthier and Fitter Nation
OTC Faces Strong Competition From Vitamins and Dietary Supplements
Drugstores Remains Predominant and Internet on the Rise
Growing Emphasis on More Refined Segmentation
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 9 Life Expectancy at Birth 2014-2019
Market Data
Table 10 Sales of Consumer Health by Category: Value 2014-2019
Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
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