Shifts in Video Distribution: Getting Content to Consumers

With more content moving online, distributors are forced to adapt to the new models of distribution. OTT services, virtual MVPDs, and other forms of distributing digital media have become the norms in the content space. At the same time, new approaches to distribution can affect content length, monetization options, and branding. This report explores the business of content distribution today and how the market is evolving in a rapidly changing digital media environment. It also provides examples of new alternatives for distribution among leading companies. This report provides a five-year forecast for household video consumption among broadband households.

Key Questions Answered

• What technological changes have occurred in video distribution recently?
• Which types of internet video are most affected by changes in video delivery?
• How do changes in content affect distribution and vice versa?
• How does the commoditization of distribution technology affect the economics of video services?
• Which business models are most affected by changes in distribution technology?