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Poland: Electricals - Market Shares, Summary & Forecasts to 2023

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    Report

  • 46 Pages
  • December 2019
  • Region: Poland
  • GlobalData
  • ID: 4895244
Poland: Electricals - Market Shares, Summary & Forecasts to 2023

Summary

Poland: Electricals - Market Shares Summary Forecasts to 2023 provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Poland retail environment. In addition, it analyzes the key consumer trends influencing Poland electricals industry

This sector stood at Zl37.4 billion in 2018 and is set to grow at a CAGR of 5.7% during 2018-2023 to reach Zl49.3 billion. As competition from the online channel rises, the affordable mass-market retailers are being forced to respond by investing in store engagement, customer service and online propositions to try and protect market share, build appeal and customer loyalty

What else does this report offer?
  • In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
  • The report also details major retailers in electricals category group with their product proposition analysis and market positioning in 2017 along with recent key developments
  • Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
  • Retail sales and the fastest-growing product categories in electricals sector
  • Qualitative and quantitative insights of changing retail dynamics in electricals sector

Scope
  • Growth in electricals is driven by technological advancements and replacement needs
  • Online to surpass specialists in 2023 aided by notable sales increases via digital platforms from retailers such as Carrefour, RTV Euro AGD, and Media Markt
  • Electricals has the highest online penetration across all the major retail sectors
  • Amazon’s investment in fulfilment centers will help to meet growing demand

Reasons to buy
  • Gain a comprehensive knowledge on electricals sector in Poland retail market and develop a competitive advantage from the start of your supply chain
  • Investigate current and forecast behavior trends in electricals category to identify the best opportunities to exploit
  • Analysis of key international and domestic players operating in the electricals market
  • Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the electricals market
  • Analyze the recommended actions to align your marketing strategies with the crucial trends influencing consumer behavior
  • Analysis of key international and domestic players operating in Poland retail market - including store counts and revenues that give you a competitive edge and identify opportunities to improve your market share

Table of Contents

Key Findings
The State of the Nation
  • Summary
  • Economic indicators
  • Demographic indicators
  • Employment indicators
  • Country risk index

The State of Retail
  • Drivers & Inhibitors
  • Retail market summary
  • Market size and forecast

Electricals
  • Market size & forecast
  • Channels of distribution
  • Online dynamics
  • Market share
  • Key performance indicators

DefinitionsMethodology

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • RTV Euro AGD
  • Media Markt
  • Media Expert
  • Neonet
  • Lidl
  • Redcoon
  • Amazon
  • Carrefour
  • Kaufland
  • Thermomix