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The Electric Shavers Market size was estimated at USD 7.46 billion in 2023, USD 7.88 billion in 2024, and is expected to grow at a CAGR of 5.74% to reach USD 11.04 billion by 2030.The electric shavers market encompasses producing, distributing, and selling various electric shaving devices designed for hair removal from different body parts. These devices provide a comfortable and smooth shaving experience using oscillating or rotating blades powered by rechargeable batteries or direct electrical connections. Primary end-users include individual consumers, professional barbers, and beauty salons. Growing awareness of personal grooming and rising awareness about on-the-go grooming products fuel the market growth. Furthermore, the emergence of e-commerce platforms has facilitated easy access to a vast range of electric shaver options and accessories at competitive prices. Speak directly to the analyst to clarify any post sales queries you may have.
However, limitations and challenges affect market growth, including high product costs that might deter consumers from purchasing electric shavers over traditional razors. The presence of counterfeit shaving products at lower prices also impacts brand reputation and customer trust in established players. Opportunities within this market include rapid technological advancements in style, reduced maintenance, and easy-to-maintain catering to diverse consumer needs based on skin types or facial hair density. Developing eco-friendly products using sustainable materials is expected to attract environmentally conscious customers. Additionally, investments in research and development lead to advanced technologies such as smart device integration for personalized routines or self-cleaning mechanisms that minimize maintenance requirements, creating significant growth opportunities.
Regional Insights
In the Americas, technological advancements have greatly impacted consumer decisions, with preferences leaning towards features such as wet/dry shaving capabilities and efficient battery life. Research and development investments targeted at specific customer needs, such as sensitive skin or heavy beard growth, are rising. In Europe, Consumers across countries such as Germany, France, Italy, Spain, and the UK prioritize high-quality premium products offering convenience and durability. Recent innovations in this region focus on environmentally friendly materials for manufacturing electric shavers and enhancing user experience through ergonomic designs. The Middle Eastern market exhibits a growing demand for grooming products due to rising disposable income levels and urbanization trends among men. Consumers favor sophisticated designs emphasizing quality performance in this region. Due to rapid urbanization and an emerging middle-class population, African markets present untapped potential for electric shaver manufacturers. The surge of online retail platforms has significantly increased access to grooming products across the continent. Key players target these markets with affordable electric shavers catering to African consumers' needs. In the Asia Pacific region, countries include China, Japan, and India, where increasing disposable income alongside a growing focus on personal grooming among younger populations primarily drives demand. In China, R&D investment has resulted in local brands challenging well-established international players, while Japanese customers prioritize quality and innovation, leading to higher adoption rates for technologically advanced electric shavers.FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Electric Shavers Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Electric Shavers Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.Key Company Profiles
The report delves into recent significant developments in the Electric Shavers Market, highlighting leading vendors and their innovative profiles. These include Andis Company, Braun GmbH, Conair Corporation, Gillette Company, Havells India Ltd., Helen Of Troy Limited, Izumi Products Company, Koninklijke Philips N.V., MANGROOMER, Panasonic Corporation, Procter & Gamble Company, Skull Shaver India Pvt. Ltd., Spectrum Brands Holdings, Inc., Wahl Clipper Corporation, and Yuyao Weifeng Electrical Appliance Co., Ltd.Market Segmentation & Coverage
This research report categorizes the Electric Shavers Market to forecast the revenues and analyze trends in each of the following sub-markets:- Product
- Foil Shaver
- Rotary Shaver
- Gender
- Female
- Male
- Distribution Channel
- Offline
- Health & Beauty Stores
- Hypermarkets
- Supermarkets
- Online
- Offline
- Region
- Americas
- Argentina
- Brazil
- Canada
- Mexico
- United States
- California
- Florida
- Illinois
- New York
- Ohio
- Pennsylvania
- Texas
- Asia-Pacific
- Australia
- China
- India
- Indonesia
- Japan
- Malaysia
- Philippines
- Singapore
- South Korea
- Taiwan
- Thailand
- Vietnam
- Europe, Middle East & Africa
- Denmark
- Egypt
- Finland
- France
- Germany
- Israel
- Italy
- Netherlands
- Nigeria
- Norway
- Poland
- Qatar
- Russia
- Saudi Arabia
- South Africa
- Spain
- Sweden
- Switzerland
- Turkey
- United Arab Emirates
- United Kingdom
- Americas
The report offers valuable insights on the following aspects:
- Market Penetration: It presents comprehensive information on the market provided by key players.
- Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
- Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
- Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
- Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
The report addresses key questions such as:
- What is the market size and forecast of the Electric Shavers Market?
- Which products, segments, applications, and areas should one consider investing in over the forecast period in the Electric Shavers Market?
- What are the technology trends and regulatory frameworks in the Electric Shavers Market?
- What is the market share of the leading vendors in the Electric Shavers Market?
- Which modes and strategic moves are suitable for entering the Electric Shavers Market?
With the purchase of this report at the Multi-user License or greater level, you will have access to one hour with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This will need to be used within three months of purchase.
This report also includes a complimentary Excel file with data from the report for purchasers at the Site License or greater level.
Table of Contents
1. Preface
2. Research Methodology
4. Market Overview
5. Market Insights
6. Electric Shavers Market, by Product
7. Electric Shavers Market, by Gender
8. Electric Shavers Market, by Distribution Channel
9. Americas Electric Shavers Market
10. Asia-Pacific Electric Shavers Market
11. Europe, Middle East & Africa Electric Shavers Market
12. Competitive Landscape
13. Competitive Portfolio
14. Appendix
List of Figures
List of Tables
Companies Mentioned
- Andis Company
- Braun GmbH
- Conair Corporation
- Gillette Company
- Havells India Ltd.
- Helen Of Troy Limited
- Izumi Products Company
- Koninklijke Philips N.V.
- MANGROOMER
- Panasonic Corporation
- Procter & Gamble Company
- Skull Shaver India Pvt. Ltd.
- Spectrum Brands Holdings, Inc.
- Wahl Clipper Corporation
- Yuyao Weifeng Electrical Appliance Co., Ltd.
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 189 |
| Published | March 2024 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 7.88 Billion |
| Forecasted Market Value ( USD | $ 11.04 Billion |
| Compound Annual Growth Rate | 5.7% |
| Regions Covered | Global |
| No. of Companies Mentioned | 15 |
