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Home Care in Bosnia and Herzegovina

  • ID: 4990895
  • Report
  • February 2020
  • Region: Bosnia and Herzegovina
  • 6 pages
  • Euromonitor International
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The author's Home Care in Bosnia and Herzegovina market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Data coverage: market sizes historic and forecasts, company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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List Of Contents And Tables
  • Executive Summary
  • Sales Boosted By Positive Economic Climate, Eco-Friendly Credentials And Growth Of Modern Grocery Retailers
  • The Convenience Trend, Growth In Disposable Income And The Rise Of Task-Specific Products Shape Value Sales In 2019
  • Regional And International Players Compete, As Saponia Dd Benefits From A Competitive Quality-Price-Ratio That Puts Procter & Gamble Doo In Second Place
  • Modern Grocery Retailers Continued To Increase Share To Lead Distribution In Home Care
  • Home Care Growth Is Set To Improve Over The Forecast Period, With Sales Driven From New Product Developments, Increased Disposable Incomes And Eco-Friendly Goals
  • Market Indicators
  • Table 1 Households 2014-2019
  • Market Data
  • Table 2 Sales Of Home Care By Category: Value 2014-2019
  • Table 3 Sales Of Home Care By Category: % Value Growth 2014-2019
  • Table 4 Nbo Company Shares Of Home Care: % Value 2015-2019
  • Table 5 Lbn Brand Shares Of Home Care: % Value 2016-2019
  • Table 6 Penetration Of Private Label In Home Care By Category: % Value 2014-2019
  • Table 7 Distribution Of Home Care By Format: % Value 2014-2019
  • Table 8 Distribution Of Home Care By Format And Category: % Value 2019
  • Table 9 Forecast Sales Of Home Care By Category: Value 2019-2024
  • Table 10 Forecast Sales Of Home Care By Category: % Value Growth 2019-2024
  • Sources
  • Summary 1 Research Sources
  • Headlines
  • Prospects
  • Despite The Health Concerns And The View That Air Care Is Not A Necessity, Air Care Products Record Stable Growth
  • Electric Air Fresheners Continue To Record The Highest Levels Of Growth, Boosted By Offering Appealing Designs For Consumers Homes
  • Spray/Aerosol Air Fresheners Record The Highest Value Share, However, Growth Is Threatened By Environmental Concerns
  • Competitive Landscape
  • Reckitt Benckiser Leads Air Care, With Heavy Advertising And Prominent Space In Retailers
  • Wunderbaum Benefits From Strong Recognition And A Broader Product Range
  • Dm-Drogerie Markt Is The Leading Private Label Player, While Sc Johnson & Son Offers Discounted Prices In Its Stores
  • Category Data
  • Table 11 Sales Of Air Care By Category: Value 2014-2019
  • Table 12 Sales Of Air Care By Category: % Value Growth 2014-2019
  • Table 13 Nbo Company Shares Of Air Care: % Value 2015-2019
  • Table 14 Lbn Brand Shares Of Air Care: % Value 2016-2019
  • Table 15 Forecast Sales Of Air Care By Category: Value 2019-2024
  • Table 16 Forecast Sales Of Air Care By Category: % Value Growth 2019-2024
  • Headlines
  • Prospects
  • Bleach Continues To Decline, Driven By A Lack Of Promotional Support And Competition From Other Products
  • Bleach Suffers From Negative Perceptions Due To Environmental Factors And The Dangers Of The Substance
  • Despite Negative Connotations, There Is Some Potential For Bleach To Grow Over The Forecast Period
  • Competitive Landscape
  • Meteor Remains The Leading Player; However, It Continues To Lose Share To Dukat
  • Bleach Suffers From Having No New Launches Or Promotional Activity In 2019
  • Private Label Continues To Gain Ground, As Dm-Drogerie Markt Expand Their Retailing Chains
  • Category Data
  • Table 17 Sales Of Bleach: Value 2014-2019
  • Table 18 Sales Of Bleach: % Value Growth 2014-2019
  • Table 19 Nbo Company Shares Of Bleach: % Value 2015-2019
  • Table 20 Lbn Brand Shares Of Bleach: % Value 2016-2019
  • Table 21 Forecast Sales Of Bleach: Value 2019-2024
  • Table 22 Forecast Sales Of Bleach: % Value Growth 2019-2024
  • Headlines
  • Prospects
  • Volume Sales For Hand Dishwashing Could Be Boosted, As The Media Highlights Multiple Uses For The Products
  • As Dishwashers Grow, Consumers Switch To Automatic Dishwashing Due To The Convenience It Brings To Their Lives
  • Automatic Dishwashing Tablets Remain Popular, However Automatic Dishwashing Liquid Records Higher Growth, Boosted By Improved Offerings
  • Competitive Landscape
  • Procter & Gamble Leads Dishwashing With Offering Fairy, A Product That Benefits From A Well-Established Position And Strong Marketing Support
  • Local Players Engage And Give Back To Consumers, Building Stronger Reputations
  • Private Label Products Appeal, As Competitive Price Points Give Them An Edge
  • Category Indicators
  • Table 23 Household Possession Of Dishwashers 2014-2019
  • Category Data
  • Table 24 Sales Of Dishwashing By Category: Value 2014-2019
  • Table 25 Sales Of Dishwashing By Category: % Value Growth 2014-2019
  • Table 26 Nbo Company Shares Of Dishwashing: % Value 2015-2019
  • Table 27 Lbn Brand Shares Of Dishwashing: % Value 2016-2019
  • Table 28 Forecast Sales Of Dishwashing By Category: Value 2019-2024
  • Table 29 Forecast Sales Of Dishwashing By Category: % Value Growth 2019-2024
  • Headlines
  • Prospects
  • Spray/Aerosol Insecticides Record The Fastest Growth, However Electric Insecticides Benefits From Being More Convenient, And Less Harmful
  • Cockroach Products Are Impacted By Research That They Are Growing Immune To Insecticides
  • Environmental Issues Cause Concern For Consumers, With Many Cautious Of Using Home Insecticides
  • Competitive Landscape
  • Sc Johnson Wax Continues To Lead Home Insecticides As New Players Avoid Entering The Landscape
  • Raid By Sc Johnson Wax Builds On Its Positive Performance Through Advertising And Promotions
  • Private Label Has A Weak Presence In Home Insecticides, With These Products Not Been Viewed As Essentials
  • Category Data
  • Table 30 Sales Of Home Insecticides By Category: Value 2014-2019
  • Table 31 Sales Of Home Insecticides By Category: % Value Growth 2014-2019
  • Table 32 Nbo Company Shares Of Home Insecticides: % Value 2015-2019
  • Table 33 Lbn Brand Shares Of Home Insecticides: % Value 2016-2019
  • Table 34 Forecast Sales Of Home Insecticides By Category: Value 2019-2024
  • Table 35 Forecast Sales Of Home Insecticides By Category: % Value Growth 2019-2024
  • Headlines
  • Prospects
  • Liquid Tablet Detergents Records The Strongest Growth As Consumers Appreciate The Convenience
  • The Concentration Trend Sweeps Laundry Care, With Room For Growth In Fabric Softeners Over The Forecast Period
  • The Development Of Retailing Supports Growth In Laundry Care As Modern Grocery Retailers Become More Popular
  • Competitive Landscape
  • Procter & Gamble And Saponia Continue To Lead, As Saponia Launches An Eco-Friendly Product Line
  • Henkel Bh Continues To Showcase Its Social Corporate Responsibility By Cleaning Up The Rivers Of The Country
  • Violeta Launches A New Line Of Liquid Detergent, Set To Shake Up The Landscape Over The Forecast Period
  • Category Indicators
  • Table 36 Household Possession Of Washing Machines 2014-2019
  • Category Data
  • Table 37 Sales Of Laundry Care By Category: Value 2014-2019
  • Table 38 Sales Of Laundry Care By Category: % Value Growth 2014-2019
  • Table 39 Sales Of Laundry Aids By Category: Value 2014-2019
  • Table 40 Sales Of Laundry Aids By Category: % Value Growth 2014-2019
  • Table 41 Sales Of Laundry Detergents By Category: Value 2014-2019
  • Table 42 Sales Of Laundry Detergents By Category: % Value Growth 2014-2019
  • Table 43 Nbo Company Shares Of Laundry Care: % Value 2015-2019
  • Table 44 Lbn Brand Shares Of Laundry Care: % Value 2016-2019
  • Table 45 Nbo Company Shares Of Laundry Aids: % Value 2015-2019
  • Table 46 Lbn Brand Shares Of Laundry Aids: % Value 2016-2019
  • Table 47 Nbo Company Shares Of Laundry Detergents: % Value 2015-2019
  • Table 48 Lbn Brand Shares Of Laundry Detergents: % Value 2016-2019
  • Table 49 Forecast Sales Of Laundry Care By Category: Value 2019-2024
  • Table 50 Forecast Sales Of Laundry Care By Category: % Value Growth 2019-2024
  • Headlines
  • Prospects
  • Polishes Remains A Conservative Area, With Floor Polish And Metal Polish Continuing To Be Unavailable In The Country
  • Positive Economic Factors Encourage Consumers To Buy More Polishes
  • Despite Shoe Polish Substitutes Becoming Popular, Show Polish Remained The Most Significant Area In Polishes
  • Competitive Landscape
  • Private Label Remains Negligible In Polishes; However, There Is Room For Growth Through Drugstore/Parapharmacy Chains And Footwear Specialist Retailers
  • Despite A Lack Of Advertising, The Single Use Of Shoe Polish Sees It Recording High Levels Of Value Sales
  • Werner & Mertz Open An Eco-Friendly Factory, Aligned To Its Overall Environmental Positioning
  • Category Data
  • Table 51 Sales Of Polishes By Category: Value 2014-2019
  • Table 52 Sales Of Polishes By Category: % Value Growth 2014-2019
  • Table 53 Nbo Company Shares Of Polishes: % Value 2015-2019
  • Table 54 Lbn Brand Shares Of Polishes: % Value 2016-2019
  • Table 55 Forecast Sales Of Polishes By Category: Value 2019-2024
  • Table 56 Forecast Sales Of Polishes By Category: % Value Growth 2019-2024
  • Headlines
  • Prospects
  • Multi-Purpose Products Compete Against Task-Specific Cleaners As Bathroom Cleaners Decline Over The Review Period
  • All-Purpose Cleaning Wipes Record The Strongest Growth, Appealing To Convenience-Driven Consumers
  • Floor Surfaces Cleaners Continue To Gain Ground As Players Launch Improved Offerings
  • Competitive Landscape
  • In 2019, Saponia Increased Its Lead Over Unilever With Eco-Friendly Products
  • With No New Launches In 2019, Players Focus On Advertising And Promotions
  • Dm-Drogerie Markt Continues To Lead Home Care Wipes, Offering Low Price Points To Attract Consumers
  • Category Data
  • Table 57 Sales Of Surface Care By Category: Value 2014-2019
  • Table 58 Sales Of Surface Care By Category: % Value Growth 2014-2019
  • Table 59 Sales Of Home Care Wipes And Floor Cleaning Systems By Category: Value 2014-2019
  • Table 60 Sales Of Home Care Wipes And Floor Cleaning Systems By Category: % Value Growth 2014-2019
  • Table 61 Nbo Company Shares Of Surface Care: % Value 2015-2019
  • Table 62 Lbn Brand Shares Of Surface Care: % Value 2016-2019
  • Table 63 Forecast Sales Of Surface Care By Category: Value 2019-2024
  • Table 64 Forecast Sales Of Surface Care By Category: % Value Growth 2019-2024
  • Headlines
  • Prospects
  • Toilet Care Continues To Grow, Benefiting From New Formats And Packaging
  • Players Attract Consumers Through Using Scents That Are Long-Lasting, Appealing And Fresh
  • Modern Traditional Retailing Continues To Grow Its Value Share In Toilet Care
  • Competitive Landscape
  • Henkel Maintains Its Lead In 2019, With Weak Presence Of Domestic And Regional Players
  • Unilever Continues To Improve Its Value Share, Sponsoring Football Clubs To Increase Its Positive Brand Perception
  • Private Label Remains Negligible In Toilet Care; However, This Could Change Over The Forecast Period As Private Label Grows
  • Category Data
  • Table 65 Sales Of Toilet Care By Category: Value 2014-2019
  • Table 66 Sales Of Toilet Care By Category: % Value Growth 2014-2019
  • Table 67 Nbo Company Shares Of Toilet Care: % Value 2015-2019
  • Table 68 Lbn Brand Shares Of Toilet Care: % Value 2016-2019
  • Table 69 Forecast Sales Of Toilet Care By Category: Value 2019-2024
  • Table 70 Forecast Sales Of Toilet Care By Category: % Value Growth 2019-2024
Note: Product cover images may vary from those shown
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