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Global Digital Retail Marketing Market 2023-2027

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    Report

  • 168 Pages
  • December 2022
  • Region: Global
  • TechNavio
  • ID: 5116120
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The digital retail marketing market is poised to grow by $902.88 bn during 2022-2027, accelerating at a CAGR of 26.39% during the forecast period. The report on the digital retail marketing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rapid growth in social media, higher brand recall in online advertisement, and the evolution of digital marketing strategies.

The digital retail marketing market is segmented as below:

By Platform Outlook

  • Mobile devices
  • Desktops

By Type

  • Search ads
  • Display ads
  • Social media
  • E-mail marketing
  • Others

By Geographical Landscape

  • APAC
  • North America
  • Europe
  • South America
  • Middle East and Africa
This study identifies the growing shift of preference from traditional to digital retail advertising channels as one of the prime reasons driving the digital retail marketing market growth during the next few years. Also, the implementation of AI in direct marketing and increased focus on personalization in marketing will lead to sizable demand in the market.

The report on the digital retail marketing market covers the following areas:

  • Digital retail marketing market sizing
  • Digital retail marketing market forecast
  • Digital retail marketing market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital retail marketing market vendors that include 123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., GK Software SE, Medallion Retail, Microsoft Corp., Salesforce.com Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX. Also, the digital retail marketing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 05: Executive Summary - Chart on Market Segmentation by Type
Exhibit 06: Executive Summary - Chart on Market Segmentation by Platform
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
4.1 Global digital retail marketing market 2017 - 2021
Exhibit 18: Historic Market Size - Data Table on Global digital retail marketing market 2017 - 2021 ($ billion)
4.2 Type Segment Analysis 2017 - 2021
Exhibit 19: Historic Market Size - Type Segment 2017 - 2021 ($ billion)
4.3 Platform Segment Analysis 2017 - 2021
Exhibit 20: Historic Market Size - Platform Segment 2017 - 2021 ($ billion)
4.4 Geography Segment Analysis 2017 - 2021
Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ billion)
4.5 Country Segment Analysis 2017 - 2021
Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ billion)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
6 Market Segmentation by Type
6.1 Market segments
Exhibit 30: Chart on Type - Market share 2022-2027 (%)
Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
6.2 Comparison by Type
Exhibit 32: Chart on Comparison by Type
Exhibit 33: Data Table on Comparison by Type
6.3 Search ads - Market size and forecast 2022-2027
Exhibit 34: Chart on Search ads - Market size and forecast 2022-2027 ($ billion)
Exhibit 35: Data Table on Search ads - Market size and forecast 2022-2027 ($ billion)
Exhibit 36: Chart on Search ads - Year-over-year growth 2022-2027 (%)
Exhibit 37: Data Table on Search ads - Year-over-year growth 2022-2027 (%)
6.4 Display ads - Market size and forecast 2022-2027
Exhibit 38: Chart on Display ads - Market size and forecast 2022-2027 ($ billion)
Exhibit 39: Data Table on Display ads - Market size and forecast 2022-2027 ($ billion)
Exhibit 40: Chart on Display ads - Year-over-year growth 2022-2027 (%)
Exhibit 41: Data Table on Display ads - Year-over-year growth 2022-2027 (%)
6.5 Social media - Market size and forecast 2022-2027
Exhibit 42: Chart on Social media - Market size and forecast 2022-2027 ($ billion)
Exhibit 43: Data Table on Social media - Market size and forecast 2022-2027 ($ billion)
Exhibit 44: Chart on Social media - Year-over-year growth 2022-2027 (%)
Exhibit 45: Data Table on Social media - Year-over-year growth 2022-2027 (%)
6.6 E-mail marketing - Market size and forecast 2022-2027
Exhibit 46: Chart on E-mail marketing - Market size and forecast 2022-2027 ($ billion)
Exhibit 47: Data Table on E-mail marketing - Market size and forecast 2022-2027 ($ billion)
Exhibit 48: Chart on E-mail marketing - Year-over-year growth 2022-2027 (%)
Exhibit 49: Data Table on E-mail marketing - Year-over-year growth 2022-2027 (%)
6.7 Others - Market size and forecast 2022-2027
Exhibit 50: Chart on Others - Market size and forecast 2022-2027 ($ billion)
Exhibit 51: Data Table on Others - Market size and forecast 2022-2027 ($ billion)
Exhibit 52: Chart on Others - Year-over-year growth 2022-2027 (%)
Exhibit 53: Data Table on Others - Year-over-year growth 2022-2027 (%)
6.8 Market opportunity by Type
Exhibit 54: Market opportunity by Type ($ billion)
7 Market Segmentation by Platform
7.1 Market segments
Exhibit 55: Chart on Platform - Market share 2022-2027 (%)
Exhibit 56: Data Table on Platform - Market share 2022-2027 (%)
7.2 Comparison by Platform
Exhibit 57: Chart on Comparison by Platform
Exhibit 58: Data Table on Comparison by Platform
7.3 Mobile devices - Market size and forecast 2022-2027
Exhibit 59: Chart on Mobile devices - Market size and forecast 2022-2027 ($ billion)
Exhibit 60: Data Table on Mobile devices - Market size and forecast 2022-2027 ($ billion)
Exhibit 61: Chart on Mobile devices - Year-over-year growth 2022-2027 (%)
Exhibit 62: Data Table on Mobile devices - Year-over-year growth 2022-2027 (%)
7.4 Desktops - Market size and forecast 2022-2027
Exhibit 63: Chart on Desktops - Market size and forecast 2022-2027 ($ billion)
Exhibit 64: Data Table on Desktops - Market size and forecast 2022-2027 ($ billion)
Exhibit 65: Chart on Desktops - Year-over-year growth 2022-2027 (%)
Exhibit 66: Data Table on Desktops - Year-over-year growth 2022-2027 (%)
7.5 Market opportunity by Platform
Exhibit 67: Market opportunity by Platform ($ billion)
8 Customer Landscape
8.1 Customer landscape overview
Exhibit 68: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
Exhibit 69: Chart on Market share By Geographical Landscape 2022-2027 (%)
Exhibit 70: Data Table on Market share By Geographical Landscape 2022-2027 (%)
9.2 Geographic comparison
Exhibit 71: Chart on Geographic comparison
Exhibit 72: Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2022-2027
Exhibit 73: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
Exhibit 74: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
Exhibit 75: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibit 76: Data Table on APAC - Year-over-year growth 2022-2027 (%)
9.4 North America - Market size and forecast 2022-2027
Exhibit 77: Chart on North America - Market size and forecast 2022-2027 ($ billion)
Exhibit 78: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
Exhibit 79: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibit 80: Data Table on North America - Year-over-year growth 2022-2027 (%)
9.5 Europe - Market size and forecast 2022-2027
Exhibit 81: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
Exhibit 82: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
Exhibit 83: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibit 84: Data Table on Europe - Year-over-year growth 2022-2027 (%)
9.6 South America - Market size and forecast 2022-2027
Exhibit 85: Chart on South America - Market size and forecast 2022-2027 ($ billion)
Exhibit 86: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
Exhibit 87: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibit 88: Data Table on South America - Year-over-year growth 2022-2027 (%)
9.7 Middle East and Africa - Market size and forecast 2022-2027
Exhibit 89: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
Exhibit 90: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
Exhibit 91: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibit 92: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
9.8 US - Market size and forecast 2022-2027
Exhibit 93: Chart on US - Market size and forecast 2022-2027 ($ billion)
Exhibit 94: Data Table on US - Market size and forecast 2022-2027 ($ billion)
Exhibit 95: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibit 96: Data Table on US - Year-over-year growth 2022-2027 (%)
9.9 China - Market size and forecast 2022-2027
Exhibit 97: Chart on China - Market size and forecast 2022-2027 ($ billion)
Exhibit 98: Data Table on China - Market size and forecast 2022-2027 ($ billion)
Exhibit 99: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibit 100: Data Table on China - Year-over-year growth 2022-2027 (%)
9.10 UK - Market size and forecast 2022-2027
Exhibit 101: Chart on UK - Market size and forecast 2022-2027 ($ billion)
Exhibit 102: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
Exhibit 103: Chart on UK - Year-over-year growth 2022-2027 (%)
Exhibit 104: Data Table on UK - Year-over-year growth 2022-2027 (%)
9.11 Japan - Market size and forecast 2022-2027
Exhibit 105: Chart on Japan - Market size and forecast 2022-2027 ($ billion)
Exhibit 106: Data Table on Japan - Market size and forecast 2022-2027 ($ billion)
Exhibit 107: Chart on Japan - Year-over-year growth 2022-2027 (%)
Exhibit 108: Data Table on Japan - Year-over-year growth 2022-2027 (%)
9.12 Germany - Market size and forecast 2022-2027
Exhibit 109: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
Exhibit 110: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
Exhibit 111: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibit 112: Data Table on Germany - Year-over-year growth 2022-2027 (%)
9.13 Market opportunity By Geographical Landscape
Exhibit 113: Market opportunity By Geographical Landscape ($ billion)
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 114: Impact of drivers and challenges in 2022 and 2027
10.4 Market trends
11 Vendor Landscape
11.1 Overview
11.2 Vendor landscape
Exhibit 115: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 116: Overview on factors of disruption
11.4 Industry risks
Exhibit 117: Impact of key risks on business
12 Vendor Analysis
12.1 Vendors covered
Exhibit 118: Vendors covered
12.2 Market positioning of vendors
Exhibit 119: Matrix on vendor position and classification
12.3 123 Internet Group
Exhibit 120: 123 Internet Group - Overview
Exhibit 121: 123 Internet Group - Product/Service
Exhibit 122: 123 Internet Group - Key offerings
12.4 BigCommerce Holdings Inc.
Exhibit 123: BigCommerce Holdings Inc. - Overview
Exhibit 124: BigCommerce Holdings Inc. - Product/Service
Exhibit 125: BigCommerce Holdings Inc. - Key offerings
12.5 Daniel J. Edelman Holdings Inc.
Exhibit 126: Daniel J. Edelman Holdings Inc. - Overview
Exhibit 127: Daniel J. Edelman Holdings Inc. - Product/Service
Exhibit 128: Daniel J. Edelman Holdings Inc. - Key news
Exhibit 129: Daniel J. Edelman Holdings Inc. - Key offerings
12.6 GK Software SE
Exhibit 130: GK Software SE - Overview
Exhibit 131: GK Software SE - Business segments
Exhibit 132: GK Software SE - Key offerings
Exhibit 133: GK Software SE - Segment focus
12.7 Medallion Retail
Exhibit 134: Medallion Retail - Overview
Exhibit 135: Medallion Retail - Product/Service
Exhibit 136: Medallion Retail - Key offerings
12.8 Microsoft Corp.
Exhibit 137: Microsoft Corp. - Overview
Exhibit 138: Microsoft Corp. - Business segments
Exhibit 139: Microsoft Corp. - Key news
Exhibit 140: Microsoft Corp. - Key offerings
Exhibit 141: Microsoft Corp. - Segment focus
12.9 Salesforce.com Inc.
Exhibit 142: Salesforce.com Inc. - Overview
Exhibit 143: Salesforce.com Inc. - Product/Service
Exhibit 144: Salesforce.com Inc. - Key news
Exhibit 145: Salesforce.com Inc. - Key offerings
12.10 Shopify Inc.
Exhibit 146: Shopify Inc. - Overview
Exhibit 147: Shopify Inc. - Product/Service
Exhibit 148: Shopify Inc. - Key offerings
12.11 SocialSEO
Exhibit 149: SocialSEO - Overview
Exhibit 150: SocialSEO - Product/Service
Exhibit 151: SocialSEO - Key offerings
12.12 Stream Companies
Exhibit 152: Stream Companies - Overview
Exhibit 153: Stream Companies - Product/Service
Exhibit 154: Stream Companies - Key offerings
12.13 Tesco Plc
Exhibit 155: Tesco Plc - Overview
Exhibit 156: Tesco Plc - Business segments
Exhibit 157: Tesco Plc - Key offerings
Exhibit 158: Tesco Plc - Segment focus
12.14 The Interpublic Group of Companies Inc.
Exhibit 159: The Interpublic Group of Companies Inc. - Overview
Exhibit 160: The Interpublic Group of Companies Inc. - Business segments
Exhibit 161: The Interpublic Group of Companies Inc. - Key news
Exhibit 162: The Interpublic Group of Companies Inc. - Key offerings
Exhibit 163: The Interpublic Group of Companies Inc. - Segment focus
12.15 Theory House
Exhibit 164: Theory House - Overview
Exhibit 165: Theory House - Product/Service
Exhibit 166: Theory House - Key offerings
12.16 Vivendi SE
Exhibit 167: Vivendi SE - Overview
Exhibit 168: Vivendi SE - Business segments
Exhibit 169: Vivendi SE - Key offerings
Exhibit 170: Vivendi SE - Segment focus
12.17 WebFX
Exhibit 171: WebFX - Overview
Exhibit 172: WebFX - Product/Service
Exhibit 173: WebFX - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 174: Inclusions checklist
Exhibit 175: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 176: Currency conversion rates for US$
13.4 Research methodology
Exhibit 177: Research methodology
Exhibit 178: Validation techniques employed for market sizing
Exhibit 179: Information sources
13.5 List of abbreviations
Exhibit 180: List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by Type
Exhibits 6: Executive Summary - Chart on Market Segmentation by Platform
Exhibits 7: Executive Summary - Chart on Incremental Growth
Exhibits 8: Executive Summary - Data Table on Incremental Growth
Exhibits 9: Executive Summary - Chart on Vendor Market Positioning
Exhibits 10: Parent market
Exhibits 11: Market Characteristics
Exhibits 12: Offerings of vendors included in the market definition
Exhibits 13: Market segments
Exhibits 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
Exhibits 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
Exhibits 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibits 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
Exhibits 18: Historic Market Size - Data Table on Global digital retail marketing market 2017 - 2021 ($ billion)
Exhibits 19: Historic Market Size - Type Segment 2017 - 2021 ($ billion)
Exhibits 20: Historic Market Size - Platform Segment 2017 - 2021 ($ billion)
Exhibits 21: Historic Market Size - Geography Segment 2017 - 2021 ($ billion)
Exhibits 22: Historic Market Size - Country Segment 2017 - 2021 ($ billion)
Exhibits 23: Five forces analysis - Comparison between 2022 and 2027
Exhibits 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
Exhibits 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
Exhibits 26: Threat of new entrants - Impact of key factors in 2022 and 2027
Exhibits 27: Threat of substitutes - Impact of key factors in 2022 and 2027
Exhibits 28: Threat of rivalry - Impact of key factors in 2022 and 2027
Exhibits 29: Chart on Market condition - Five forces 2022 and 2027
Exhibits 30: Chart on Type - Market share 2022-2027 (%)
Exhibits 31: Data Table on Type - Market share 2022-2027 (%)
Exhibits 32: Chart on Comparison by Type
Exhibits 33: Data Table on Comparison by Type
Exhibits 34: Chart on Search ads - Market size and forecast 2022-2027 ($ billion)
Exhibits 35: Data Table on Search ads - Market size and forecast 2022-2027 ($ billion)
Exhibits 36: Chart on Search ads - Year-over-year growth 2022-2027 (%)
Exhibits 37: Data Table on Search ads - Year-over-year growth 2022-2027 (%)
Exhibits 38: Chart on Display ads - Market size and forecast 2022-2027 ($ billion)
Exhibits 39: Data Table on Display ads - Market size and forecast 2022-2027 ($ billion)
Exhibits 40: Chart on Display ads - Year-over-year growth 2022-2027 (%)
Exhibits 41: Data Table on Display ads - Year-over-year growth 2022-2027 (%)
Exhibits 42: Chart on Social media - Market size and forecast 2022-2027 ($ billion)
Exhibits 43: Data Table on Social media - Market size and forecast 2022-2027 ($ billion)
Exhibits 44: Chart on Social media - Year-over-year growth 2022-2027 (%)
Exhibits 45: Data Table on Social media - Year-over-year growth 2022-2027 (%)
Exhibits 46: Chart on E-mail marketing - Market size and forecast 2022-2027 ($ billion)
Exhibits 47: Data Table on E-mail marketing - Market size and forecast 2022-2027 ($ billion)
Exhibits 48: Chart on E-mail marketing - Year-over-year growth 2022-2027 (%)
Exhibits 49: Data Table on E-mail marketing - Year-over-year growth 2022-2027 (%)
Exhibits 50: Chart on Others - Market size and forecast 2022-2027 ($ billion)
Exhibits 51: Data Table on Others - Market size and forecast 2022-2027 ($ billion)
Exhibits 52: Chart on Others - Year-over-year growth 2022-2027 (%)
Exhibits 53: Data Table on Others - Year-over-year growth 2022-2027 (%)
Exhibits 54: Market opportunity by Type ($ billion)
Exhibits 55: Chart on Platform - Market share 2022-2027 (%)
Exhibits 56: Data Table on Platform - Market share 2022-2027 (%)
Exhibits 57: Chart on Comparison by Platform
Exhibits 58: Data Table on Comparison by Platform
Exhibits 59: Chart on Mobile devices - Market size and forecast 2022-2027 ($ billion)
Exhibits 60: Data Table on Mobile devices - Market size and forecast 2022-2027 ($ billion)
Exhibits 61: Chart on Mobile devices - Year-over-year growth 2022-2027 (%)
Exhibits 62: Data Table on Mobile devices - Year-over-year growth 2022-2027 (%)
Exhibits 63: Chart on Desktops - Market size and forecast 2022-2027 ($ billion)
Exhibits 64: Data Table on Desktops - Market size and forecast 2022-2027 ($ billion)
Exhibits 65: Chart on Desktops - Year-over-year growth 2022-2027 (%)
Exhibits 66: Data Table on Desktops - Year-over-year growth 2022-2027 (%)
Exhibits 67: Market opportunity by Platform ($ billion)
Exhibits 68: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 69: Chart on Market share By Geographical Landscape 2022-2027 (%)
Exhibits 70: Data Table on Market share By Geographical Landscape 2022-2027 (%)
Exhibits 71: Chart on Geographic comparison
Exhibits 72: Data Table on Geographic comparison
Exhibits 73: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
Exhibits 74: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
Exhibits 75: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibits 76: Data Table on APAC - Year-over-year growth 2022-2027 (%)
Exhibits 77: Chart on North America - Market size and forecast 2022-2027 ($ billion)
Exhibits 78: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
Exhibits 79: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibits 80: Data Table on North America - Year-over-year growth 2022-2027 (%)
Exhibits 81: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
Exhibits 82: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
Exhibits 83: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibits 84: Data Table on Europe - Year-over-year growth 2022-2027 (%)
Exhibits 85: Chart on South America - Market size and forecast 2022-2027 ($ billion)
Exhibits 86: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
Exhibits 87: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibits 88: Data Table on South America - Year-over-year growth 2022-2027 (%)
Exhibits 89: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
Exhibits 90: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
Exhibits 91: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibits 92: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibits 93: Chart on US - Market size and forecast 2022-2027 ($ billion)
Exhibits 94: Data Table on US - Market size and forecast 2022-2027 ($ billion)
Exhibits 95: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibits 96: Data Table on US - Year-over-year growth 2022-2027 (%)
Exhibits 97: Chart on China - Market size and forecast 2022-2027 ($ billion)
Exhibits 98: Data Table on China - Market size and forecast 2022-2027 ($ billion)
Exhibits 99: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibits 100: Data Table on China - Year-over-year growth 2022-2027 (%)
Exhibits 101: Chart on UK - Market size and forecast 2022-2027 ($ billion)
Exhibits 102: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
Exhibits 103: Chart on UK - Year-over-year growth 2022-2027 (%)
Exhibits 104: Data Table on UK - Year-over-year growth 2022-2027 (%)
Exhibits 105: Chart on Japan - Market size and forecast 2022-2027 ($ billion)
Exhibits 106: Data Table on Japan - Market size and forecast 2022-2027 ($ billion)
Exhibits 107: Chart on Japan - Year-over-year growth 2022-2027 (%)
Exhibits 108: Data Table on Japan - Year-over-year growth 2022-2027 (%)
Exhibits 109: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
Exhibits 110: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
Exhibits 111: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibits 112: Data Table on Germany - Year-over-year growth 2022-2027 (%)
Exhibits 113: Market opportunity By Geographical Landscape ($ billion)
Exhibits 114: Impact of drivers and challenges in 2022 and 2027
Exhibits 115: Overview on Criticality of inputs and Factors of differentiation
Exhibits 116: Overview on factors of disruption
Exhibits 117: Impact of key risks on business
Exhibits 118: Vendors covered
Exhibits 119: Matrix on vendor position and classification
Exhibits 120: 123 Internet Group - Overview
Exhibits 121: 123 Internet Group - Product/Service
Exhibits 122: 123 Internet Group - Key offerings
Exhibits 123: BigCommerce Holdings Inc. - Overview
Exhibits 124: BigCommerce Holdings Inc. - Product/Service
Exhibits 125: BigCommerce Holdings Inc. - Key offerings
Exhibits 126: Daniel J. Edelman Holdings Inc. - Overview
Exhibits 127: Daniel J. Edelman Holdings Inc. - Product/Service
Exhibits 128: Daniel J. Edelman Holdings Inc. - Key news
Exhibits 129: Daniel J. Edelman Holdings Inc. - Key offerings
Exhibits 130: GK Software SE - Overview
Exhibits 131: GK Software SE - Business segments
Exhibits 132: GK Software SE - Key offerings
Exhibits 133: GK Software SE - Segment focus
Exhibits 134: Medallion Retail - Overview
Exhibits 135: Medallion Retail - Product/Service
Exhibits 136: Medallion Retail - Key offerings
Exhibits 137: Microsoft Corp. - Overview
Exhibits 138: Microsoft Corp. - Business segments
Exhibits 139: Microsoft Corp. - Key news
Exhibits 140: Microsoft Corp. - Key offerings
Exhibits 141: Microsoft Corp. - Segment focus
Exhibits 142: Salesforce.com Inc. - Overview
Exhibits 143: Salesforce.com Inc. - Product/Service
Exhibits 144: Salesforce.com Inc. - Key news
Exhibits 145: Salesforce.com Inc. - Key offerings
Exhibits 146: Shopify Inc. - Overview
Exhibits 147: Shopify Inc. - Product/Service
Exhibits 148: Shopify Inc. - Key offerings
Exhibits 149: SocialSEO - Overview
Exhibits 150: SocialSEO - Product/Service
Exhibits 151: SocialSEO - Key offerings
Exhibits 152: Stream Companies - Overview
Exhibits 153: Stream Companies - Product/Service
Exhibits 154: Stream Companies - Key offerings
Exhibits 155: Tesco Plc - Overview
Exhibits 156: Tesco Plc - Business segments
Exhibits 157: Tesco Plc - Key offerings
Exhibits 158: Tesco Plc - Segment focus
Exhibits 159: The Interpublic Group of Companies Inc. - Overview
Exhibits 160: The Interpublic Group of Companies Inc. - Business segments
Exhibits 161: The Interpublic Group of Companies Inc. - Key news
Exhibits 162: The Interpublic Group of Companies Inc. - Key offerings
Exhibits 163: The Interpublic Group of Companies Inc. - Segment focus
Exhibits 164: Theory House - Overview
Exhibits 165: Theory House - Product/Service
Exhibits 166: Theory House - Key offerings
Exhibits 167: Vivendi SE - Overview
Exhibits 168: Vivendi SE - Business segments
Exhibits 169: Vivendi SE - Key offerings
Exhibits 170: Vivendi SE - Segment focus
Exhibits 171: WebFX - Overview
Exhibits 172: WebFX - Product/Service
Exhibits 173: WebFX - Key offerings
Exhibits 174: Inclusions checklist
Exhibits 175: Exclusions checklist
Exhibits 176: Currency conversion rates for US$
Exhibits 177: Research methodology
Exhibits 178: Validation techniques employed for market sizing
Exhibits 179: Information sources
Exhibits 180: List of abbreviations

Executive Summary

The publisher recognizes the following companies as the key players in the global digital retail marketing market: 123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., GK Software SE, Medallion Retail, Microsoft Corp., Salesforce.com Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX.

Commenting on the report, an analyst from the research team said: `The latest trend gaining momentum in the market is a growing shift of preference from traditional to digital retail advertising channels.`

According to the report, one of the major drivers for this market is the rapid growth in social media.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned

A selection of companies mentioned in this report includes:

  • 123 Internet Group
  • Advantage Solutions Inc.
  • AMP Agency
  • Ascential Plc
  • BigCommerce Holdings Inc.
  • Daniel J. Edelman Holdings Inc.
  • GK Software SE
  • Medallion Retail
  • Microsoft Corp.
  • Salesforce.com Inc.
  • Shopify Inc.
  • SocialSEO
  • Straight North LLC
  • Stream Companies
  • Tesco Plc
  • The Interpublic Group of Companies Inc.
  • Theory House
  • Unfoldr B.V.
  • Vivendi SE
  • WebFX