The gluten-free products market size was valued at $4.3 billion in 2019, and is estimated to reach $7.5 billion by 2027, registering a CAGR of 7.2% from 2020 to 2027. Gluten-free food products excludes protein “gluten”, which is found in grains such as wheat, barley, and rye. Gluten-free diet is essential for people with gluten allergies and celiac disease, a condition that causes inflammation in small intestines. Gluten-free food products help in increasing energy levels and improving cholesterol levels and digestive systems. Most of the gluten-free food products available are healthy and also help in losing weight.
The global gluten-free products market is expected to witness substantial growth in the near future, attributed to factors such as promoting health and wellness, increasing demand from millennial, improving marketing activities, and rising awareness about celiac disease and other gluten allergies. However, price sensitivity is a factor expected to restrain the growth of the market.
Retail expansion is supported by the rapidly expanding economy, coupled with surge in consumption rates, urbanization of population, and increase in middle-class population, particularly in the emerging economies.
The gluten-free products market is segmented into type, distribution channels, and region. On the basis of type, the market is categorized into gluten-free bakery products, gluten-free baby food, gluten-free pasta, and gluten-free ready meals. On the basis of distribution channels, the market is divided into convenience stores, specialty stores, drugstore & pharmacies, and others. By region, it is studied across North America, Europe, Asia-Pacific, and LAMEA.
The key players profiled in this report include ConAgra food Inc., Hain Celestial Group, Inc., General Mills, Inc., Kellogg Company, The Kraft Heinz Company, Freedom Foods Group Limited, Mondelez International Inc., Koninklijke Wessanen N.V., Quinoa Corporation, and Valeo Foods Group Limited.
KEY BENEFITS FOR STAKEHOLDERS
KEY MARKET SEGMENTS
By Type
By distribution channels
By Region
Retail expansion is supported by the rapidly expanding economy, coupled with surge in consumption rates, urbanization of population, and increase in middle-class population, particularly in the emerging economies.
The gluten-free products market is segmented into type, distribution channels, and region. On the basis of type, the market is categorized into gluten-free bakery products, gluten-free baby food, gluten-free pasta, and gluten-free ready meals. On the basis of distribution channels, the market is divided into convenience stores, specialty stores, drugstore & pharmacies, and others. By region, it is studied across North America, Europe, Asia-Pacific, and LAMEA.
The key players profiled in this report include ConAgra food Inc., Hain Celestial Group, Inc., General Mills, Inc., Kellogg Company, The Kraft Heinz Company, Freedom Foods Group Limited, Mondelez International Inc., Koninklijke Wessanen N.V., Quinoa Corporation, and Valeo Foods Group Limited.
KEY BENEFITS FOR STAKEHOLDERS
- The report provides a quantitative analysis of the current gluten-free products market trends, estimations, and dynamics of the market size from 2019 to 2027 to identify the prevailing opportunities.
- Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
- In-depth analysis and the market size and segmentation assists in determining the prevailing gluten-free products market opportunities.
- The major countries in each region are mapped according to their revenue contribution to the market.
- The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the gluten-free products industry.
- Value chain analysis in the report provides a clear understanding of the roles of stakeholders involved in the value chain.
- Competitive intelligence highlights the business practices followed by the leading market players across various regions.
KEY MARKET SEGMENTS
By Type
- Gluten-free Baby Food
- Gluten-free Pasta
- Gluten-free Bakery Products
- Gluten-free Ready Meals
By distribution channels
- Convenience Stores
- Specialty Stores
- Drugstore & Pharmacy
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Spain
- Italy
- Rest of Europe
- Asia-Pacific
- China
- Japan
- Australia
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Latin America
- Middle East
- Africa
Table of Contents
Chapter 1: Introduction
Chapter 2: Executive Summary
Chapter 3: Market Overview
Chapter 4: Gluten-Free Products Market, by Type
Chapter 5: Gluten-Free Products Market, by Distribution Channel
Chapter 6: Gluten-Free Products Market by Region
Chapter 7: Competitive Landscape
Chapter 8: Company Profiles
Executive Summary
According to the report titled, 'Gluten-free Products Market by Type and Distribution Channel: Opportunity Analysis and Industry Forecast, 2020-2027,” The global gluten-free products market is expected to reach $7.5 billion by 2027 at a CAGR of 7.2% from 2020 to 2027. Increase in number of celiac disease and gluten intolerance patients is expected to fuel the gluten-free products market growth in the coming years. Moreover, surge in demand from millennial, improvement in marketing activities, and enhancement of distribution channels also support the growth of the gluten-free food market. The impact of these drivers is expected to increase significantly due to increase in investments by small and medium sized food manufacturing companies. Europe held the leading position in the global market in 2019 and is expected to maintain its dominance in the future.The global gluten-free products consumption has been on the rise marking a positive trend on bakery and ready meals global trend, which is attributable to the rise in awareness about various health benefits associated with the consumption of gluten-free products. North America and Europe has witnessed higher concentration of gluten-free food products consumption.
Gluten-free products are generally more expensive than the regular food products containing wheat ingredients. This is attributable to the additional costs incurred on developing gluten-free food products. According to the Gluten-Intolerance Group of North America, celiac shoppers estimated that up to 30% of their entire monthly grocery bill was spent on gluten-free products. Consumers with gluten intolerance are expected to have less preference over gluten-free food products due to high pricing of these products.
High price range of the products available in the market is one of the key challenges incurred by the players of the gluten-free products market. However, this can be alleviated by providing its target customers with private labeled products at lower price range. Many retailers in the U.S. have taken advantage of the gluten-free market by providing gluten-free private label products as well as special in-store signage and locations for gluten-free packaged foods.
According to Gluten-free Products Market Analysis, the market is segmented on the basis of type, distribution channel, and region. By type, it is categorized into gluten-free baby food, gluten-free pasta, gluten-free bakery products, and gluten-free ready meals. By distribution channel, it is divided into convenience stores, specialty stores, drugstores & pharmacies, and others. Region wise, it is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, and Rest of Europe), Asia-Pacific (China, Japan, Australia, India, and Rest of Asia-Pacific), and LAMEA (the Middle East, Latin America, and Africa).
On the basis of type, the gluten-free bakery products has been the most preferred gluten-free products among consumers, due to increase in demand from celiac patients as people with celiac disease also want to enjoy bakery products such as cakes, rolls buns, and pizzas. Thus, the gluten-free bakery products segment was valued at $2.5 billion, and is expected to grow with a CAGR of 6.7% from 2020 to 2027, to reach $4.2 billion by 2027. However, the gluten-free baby food segment is expected to grow at the highest rate during the forecast period. This is attributed to surge in demand for gluten-free baby food products for those babies who are suffering from celiac diseases and gluten intolerance.
On the basis of distribution channel, the convenience stores segment is dominating the market, which accounts for 42% of the share in global gluten-free products market in 2019 and is expected to retain its dominance throughout the forecast period. Convenience stores are most preferred for purchasing the gluten-free products in bulk volumes. Hence, significant presence of chained and independent convenience stores in the developed countries and rise in penetration of specialty stores in developing countries lead to higher share in the market. Due to the hectic schedule and surge in inclination of the consumer toward convenient lifestyle, they prefer purchasing the gluten-free products through drugstores & pharmacies channels, which also provides online delivery. This is anticipated to boost the growth of the drugstores & pharmacies segment in the global gluten-free products market for the period under consideration.
On the basis of region, Europe was the prominent market in 2019 and accounted for the maximum share in the global gluten-free products market. This is attributed to high consumption of gluten-free products in majority of the European countries including Germany, France, Italy, and the UK. Consumers in the region are attracted by the gluten-free products with new flavors, textures, and higher nutrition. Furthermore, North America is expected to witness a highest CAGR of 9.5%, owing to rise in disposable income and busy working schedule of the consumers in the region.
The players in the gluten-free products industry have adopted product launch and business expansion as their key developmental strategies to expand their market share, increase profitability, and remain competitive in the market. The key players profiled in this report include ConAgra food Inc., Hain Celestial Group, Inc., General Mills, Inc., Kellogg Company, The Kraft Heinz Company, Freedom Foods Group Limited, Mondelez International Inc., Koninklijke Wessanen N.V, Quinoa Corporation, and Valeo Foods Group Limited.
Key findings of the study
The gluten-free products market size was valued at $4.3 billion in 2019 and is estimated to reach $7.5 billion by 2027, growing at a CAGR of 7.2% during the forecast period.
By type, the gluten-free baby food segment is estimated to witness the fastest growth, registering a CAGR of 10.5% during the forecast period.
In 2019, by distribution channel, the convenience stores segment held the highest share, accounts for 42% of the global gluten-free products market share.
In 2019, Germany was the most prominent market in Europe and is expected to grow at a significant CAGR throughout the gluten-free products market forecast period.
Companies Mentioned
- ConAgra food Inc.
- Hain Celestial Group Inc.
- General Mills Inc.
- Kellogg Company
- The Kraft Heinz Company
- Freedom Foods Group Limited
- Mondelez International Inc.
- Koninklijke Wessanen N.V
- Quinoa Corporation
- Valeo Foods Group Limited
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
LOADING...
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 245 |
| Published | April 2020 |
| Forecast Period | 2019 - 2027 |
| Estimated Market Value ( USD | $ 4.3 billion |
| Forecasted Market Value ( USD | $ 7.5 billion |
| Compound Annual Growth Rate | 7.2% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
