Robotic Lawn Mower Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The robotic lawn mower market size was valued at USD 1.3 billion in 2020, and it is expected to reach USD 3.5 billion by 2026. The robotic lawn mower market is anticipated to register a CAGR of about 12% during the forecast period (2021 - 2026).

The COVID-19 pandemic has brought many industries to a halt due to supply chain disruptions, as many countries have been in lockdowns. However, on the contrary, the pandemic has very little impact on the robotic lawn mower market. The market is expected to be optimistic in the post-pandemic scenario, as markets such as the United States are witnessing stable demand for garden machinery despite the pandemic.

Increasing technological advancements in artificial intelligence and robotics have led to creating more efficient household appliances and reducing human intervention. With an increase in the income level of people living worldwide, there is an increase in sales of these appliances that enhance the aesthetics and user experience.

The increase in automation processes in the commercial sector has pushed the production of autonomous devices, especially in the domestic household segment. These appliances offer increased efficiency and maximum results, often running on a cleaner mode of energy. Features like low-noise operation, sensors, self-charging, and durability are expected to drive this market growth.

Usage of autonomous machines in household applications such as cleaning, cutting grass has witnessed a significant increase, which is also expected to help the market grow during the forecast period. The inclusion of technologies such as the internet of things (IoT) and machine learning (ML) so that lawn mowers learn about the obstacles and sensors work on the acceleration and orientation for improving the performance and better results. For instance, Bosch uses both AI and ML in its lawn mowers for obstacles identification.

Key Market Trends

Residential Segment is Expected to be the Largest Segment

The increasing fast and busy lifestyle of people over the world due to urbanization has improved the spending capacities of people. The growing interest of people for developing and enhancing the visual appeal of the gardens in the houses for beautification and the trend toward smaller households with small lawns is also growing. These favorable demographic factors are playing an important role in fueling the growth of the robotic lawn mower market.

Major players are investing heavily in research and development for enhancing the features of the robotic lawnmower. Recent advances in the development of both lithium-Ion batteries and robot technology are certainly responsible for this increase in the sales of robot mowers. Husqvarna’s Automower 435X AWD smart home robotic lawnmowers are equipped with exclusive all-wheel-drive technology, including inclines up to 35° and advanced GPS-assisted navigation.

Honda's Miimo is equipped with advanced sensors and a floating cover that detect obstacles. Miimo is protected by an anti-theft technology that prevents unauthorized access and usage.

Europe is Expected to be the Market Leader

The popularity of lawns in the region to provide aesthetic and pleasing lawns and gardens is one of the major factors that drive the growth in the region. The market growth spurt is expected due to the rising adoption of robotic lawn mowers in countries like the United Kingdom and the Netherlands. In 2018, the residential segment dominated the robotic lawn mower market in Europe with 92% market shares in terms of value.

Competitive Landscape

The robotic lawn mower market is fragmented, with several players competing for a considerable share in the market. Some of the prominent companies in the robotic lawn mower market are John Deere, Robert Bosch, Honda, and Husqvarna. The companies are spending heavily on R&D to innovate and develop new and technologically advanced products.

For instance, many companies are trying to bring the latest technologies like GPS mapping, all-wheel drive, AI, machine learning, and solar power into robotic mowers.

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• The market estimate (ME) sheet in Excel format
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