Family/indoor entertainment center (FEC) is a miniature indoor amusement park, which is developed especially for families with children to teenagers-, and is often entirely indoors or associated with a larger operation such as a theme park. It offers a wide variety of entertainment activities for all age groups. FECs majorly serve larger metropolitan areas, and are small compared to full-scale amusement parks, with fewer attractions, a lower per-person per-hour cost to consumers than a traditional amusement park. In addition, FECs are more preferred as an entertainment and leisure option by families over the outdoor entertainment centers, as the environmental factors and climate changes do not affect any merriment and experience of customers.
A surge in per capita disposable income, availability of diversified gaming & entertainment options, and favorable youth demographics in the MENA region are the key factors that drive the growth of the MENA family indoor entertainment centers market. However, shift in preference of tech-savvy consumers toward home gaming & mobile devices, high initial cost of FECs, and an increase in ticket prices majorly restrict the market growth. On the contrary, continuous launch of new FECs supporting family activities and integration of food & beverage and games such as participatory play are anticipated to create significant opportunities for growth of the family/indoor entertainment centers market. Moreover, a substantial rise in investments by malls to attract consumers and integration of augmented reality (AR) & virtual reality (VR) gaming zones in FECs are anticipated to provide lucrative opportunities for the growth of the market.
The MENA family/indoor entertainment centers market is segmented into visitor demographics, facility size, revenue source, application, type, and country. In terms of visitor demographics, the market is categorized into families with children aging 0–8 years, families with children aging 9–12 years, teenagers (13–19), young adults (20–25), and adults (aged 25+). On the basis of facility size, it is divided into up to 5,000 sq. ft., 5,001 to 10,000 sq. ft., 10,001–20,000 sq. ft., 20,001–40,000 sq. ft., 1–10 acres, 11–30 acres, and over 30 acres. Depending on revenue source, it is segregated into entry fees & ticket sales, food & beverages, merchandising, advertisement, and others. The applications covered in the study include arcade studios, AR & VR gaming zones, physical play activities, skill/competition games, and others. On the basis of type, the market is differentiated into children’s entertainment centers (CECs), children’s edutainment centers (CEDCs), adult entertainment centers (AECs), and location-based VR entertainment centers (LBECs). Country wise, the market is analyzed across Egypt, Saudi Arabia, United Arab Emirates (UAE), Bahrain, and Kuwait, and Rest of MENA.
The key players operating in the MENA family/indoor entertainment centers market include Dave & Buster’s, CEC Entertainment, Inc., Kidzania, Funcity, SMAAASH Entertainment Pvt. Ltd., Legoland, CAVU Designwerks Inc., a Majid Al Futtaim Company (Magic Planet), Landmark Group, and Adventureland
KEY BENEFITS FOR STAKEHOLDERS
KEY MARKET SEGMENTS
BY VISITOR DEMOGRAPHICS
BY FACILITY SIZE
BY REVENUE SOURCE
BY APPLICATION
BY TYPE
BY COUNTRY
KEY MARKET PLAYERS
A surge in per capita disposable income, availability of diversified gaming & entertainment options, and favorable youth demographics in the MENA region are the key factors that drive the growth of the MENA family indoor entertainment centers market. However, shift in preference of tech-savvy consumers toward home gaming & mobile devices, high initial cost of FECs, and an increase in ticket prices majorly restrict the market growth. On the contrary, continuous launch of new FECs supporting family activities and integration of food & beverage and games such as participatory play are anticipated to create significant opportunities for growth of the family/indoor entertainment centers market. Moreover, a substantial rise in investments by malls to attract consumers and integration of augmented reality (AR) & virtual reality (VR) gaming zones in FECs are anticipated to provide lucrative opportunities for the growth of the market.
The MENA family/indoor entertainment centers market is segmented into visitor demographics, facility size, revenue source, application, type, and country. In terms of visitor demographics, the market is categorized into families with children aging 0–8 years, families with children aging 9–12 years, teenagers (13–19), young adults (20–25), and adults (aged 25+). On the basis of facility size, it is divided into up to 5,000 sq. ft., 5,001 to 10,000 sq. ft., 10,001–20,000 sq. ft., 20,001–40,000 sq. ft., 1–10 acres, 11–30 acres, and over 30 acres. Depending on revenue source, it is segregated into entry fees & ticket sales, food & beverages, merchandising, advertisement, and others. The applications covered in the study include arcade studios, AR & VR gaming zones, physical play activities, skill/competition games, and others. On the basis of type, the market is differentiated into children’s entertainment centers (CECs), children’s edutainment centers (CEDCs), adult entertainment centers (AECs), and location-based VR entertainment centers (LBECs). Country wise, the market is analyzed across Egypt, Saudi Arabia, United Arab Emirates (UAE), Bahrain, and Kuwait, and Rest of MENA.
The key players operating in the MENA family/indoor entertainment centers market include Dave & Buster’s, CEC Entertainment, Inc., Kidzania, Funcity, SMAAASH Entertainment Pvt. Ltd., Legoland, CAVU Designwerks Inc., a Majid Al Futtaim Company (Magic Planet), Landmark Group, and Adventureland
KEY BENEFITS FOR STAKEHOLDERS
- This study includes the MENA family/indoor entertainment center market analysis, trends, and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities of the market.
- The MENA family/indoor entertainment center market size is quantitatively analyzed from 2019 to 2027 to highlight the financial competency of the industry.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the MENA family/indoor entertainment center market.
KEY MARKET SEGMENTS
BY VISITOR DEMOGRAPHICS
- Families with children (0-8)
- Families with children (9-12)
- Teenagers (13-19)
- Young Adults (20-25)
- Adults (Ages 25+)
BY FACILITY SIZE
- Up to 5,000 sq. ft.
- 5,001 to 10,000 sq. ft.
- 10,001 to 20,000 sq. ft.
- 20,001 to 40,000 sq. ft.
- 1 to 10 acres
- 11 to 30 acres
- Over 30 acres
BY REVENUE SOURCE
- Entry Fees & Ticket Sales
- Food & Beverages
- Merchandising
- Advertisement
- Others
BY APPLICATION
- Arcade Studios
- AR & VR gaming Zones
- Physical Play Activities
- Skill/Competition Games
- Others
BY TYPE
- Children’s Entertainment Centers (CECs)
- Children’s Edutainment Centers (CEDCs)
- Adult Entertainment Centers (AECs)
- Location-Based Entertainment Centers (LBECs)
BY COUNTRY
- Egypt
- Saudi Arabia
- United Arab Emirates
- Bahrain
- Kuwait
- Rest of MENA
KEY MARKET PLAYERS
- Dave & Buster’s
- CEC Entertainment, Inc.
- Kidzania
- Funcity
- SMAAASH Entertainment Pvt. Ltd.
- Legoland
- CAVU Designwerks Inc.
- A Majid Al Futtaim Company (Magic Planet)
- Landmark Group
- Adventureland
Table of Contents
Chapter 1: Introduction
Chapter 2: Executive Summary
Chapter 3: Market Overview
Chapter 4: Family/Indoor Entertainment Centers Market, by Visitor Demographics
Chapter 5: Mena Family/Indoor Entertainment Centers Market, by Facility Size
Chapter 6: Family/Indoor Entertainment Centers Market, by Revenue Source
Chapter 7: Family/Indoor Entertainment Centers Market, by Application
Chapter 8: Family/Indoor Entertainment Centers Market, by Type
Chapter 9: Family/Indoor Entertainment Centers Market, by Country
Chapter 10: Competitive Landscape
Chapter 11: Company Profile
Executive Summary
According to the report titled, 'MENA Family/Indoor Entertainment Centers Market by Visitor Demographic, Facility Size, Revenue Source, Application, and Type: Opportunity Analysis and Industry Forecast, 2020-2027' the MENA family/indoor entertainment centers market was valued at $618.65 million in 2019, and is projected to reach $1,685.36 million by 2027, growing at a CAGR of 13.3% from 2020 to 2027.Surge in per capita disposable income, availability of diversified gaming & entertainment options, and favorable youth demographics in the MENA region are the key factors that drive the growth of the MENA family indoor entertainment centers market. However, shift in preference of tech-savvy consumers toward home gaming & mobile devices, high initial cost of FECs, and increase in ticket prices majorly restrict market growth. On the contrary, continuous launch of new FECs supporting family activities and integration of food & beverage and games such as participatory play are anticipated to create significant opportunities for growth of the family/indoor entertainment centers market. Moreover, substantial rise in investments by malls to attract consumers and integration of augmented reality (AR) & virtual reality (VR) gaming zones in FECs are anticipated to provide lucrative opportunities for the growth of the market.
On the basis of revenue source, the entry fees & ticket sales segment led the market in 2019, and is expected to continue to remain dominant in the near future owing to number of lucrative offers provided by majority of family entertainment centers on booking tickets are attracting many families, which fuel market growth. Moreover, the entry fees & ticket sales segment is anticipated to garner significant MENA indoor entertainment centers market share, owing to increase in retail traffic of teenage customers in the MENA region. However, the food & beverages segment is expected to witness highest growth rate, as people have started preferring these centers for hosting corporate events and birthday parties, which significantly contribute toward the growth of the market in the MENA region.
On the basis of application, the arcade studios segment dominated the market in 2019, and is expected to continue this trend during the forecast period as arcade games are an essential component of a well-developed family entertainment center business. Moreover, these games can create a strong draw and earnings for fun center operators, which is the major factor that fuels market growth. In addition, an increase in spending by children and young age members on entertainment activities in arcade studios fuels market growth. However, AR & VR gaming zones segment is expected to witness highest growth rate in the upcoming years as AR & VR gaming zones can provide tremendous fun experiences. Owing to their realistic and engaging experiences, not only young children but adults are also getting attracted toward AR & VR gaming zones, which is the major factor fueling the MENA family entertainment centers market growth. In addition, VR provides lot of fun in a small amount of space, which provides a huge opportunity for location-based entertainment (LBE), which in turn propels the growth of the Family Entertainment Centers Market in North Africa.
Key Findings of the Study:
By visitor demographic, in 2019, the teenagers (13-19) segment dominated the MENA family entertainment centers market size. However, the families with children (9-12) segment is expected to exhibit significant growth during the forecast period.
Deepening on facility size, the 20,001-40,000 sq. ft. segment accounted for the highest revenue in 2019.
According to revenue source, the entry fees & ticket sales generated the highest revenue in 2019. However, the food & beverages segment is expected to witness highest growth rate in the near future.
On the basis of application, the arcade studios dominated the MENA family/indoor entertainment centers market. However, the AR & VR gaming zones are expected to exhibit significant growth during the forecast period.
As per type, the children entertainment centers (CECs) segment accounted for the highest revenue in 2019.
Country wise, Egypt is expected to witness significant growth in the upcoming years.
Some of the key MENA family/indoor entertainment centers industry players profiled in the report include Dave & Buster’s, CEC Entertainment, Inc., Kidzania, Funcity, SMAAASH Entertainment Pvt. Ltd., Legoland, CAVU Designwerks Inc., a Majid Al Futtaim Company (Magic Planet), Landmark Group, and Adventureland. This study includes MENA family/indoor entertainment centers market trends, MENA family entertainment centers market analysis, and future estimations to determine the imminent investment pockets.
Companies Mentioned
- Dave & Buster’s
- CEC Entertainment Inc.
- Kidzania
- Funcity
- SMAAASH Entertainment Pvt. Ltd.
- Legoland
- CAVU Designwerks Inc.
- a Majid Al Futtaim Company (Magic Planet)
- Landmark Group
- Adventurelan
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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