Licensed Merchandise - Global Strategic Business Report

Global Licensed Merchandise Market to Reach $489.8 Billion by 2030

The global market for Licensed Merchandise estimated at US$347.1 Billion in the year 2022, is projected to reach a revised size of US$489.8 Billion by 2030, growing at a CAGR of 4.4% over the analysis period 2022-2030. Entertainment, one of the segments analyzed in the report, is projected to record 5.3% CAGR and reach US$248.5 Billion by the end of the analysis period. Taking into account the ongoing post pandemic recovery, growth in the Fashion segment is readjusted to a revised 3.3% CAGR for the next 8-year period.

The U.S. Market is Estimated at $92.2 Billion, While China is Forecast to Grow at 6.9% CAGR

The Licensed Merchandise market in the U.S. is estimated at US$92.2 Billion in the year 2022. China, the world's second largest economy, is forecast to reach a projected market size of US$107.2 Billion by the year 2030 trailing a CAGR of 6.9% over the analysis period 2022 to 2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 2.6% and 3.6% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 3.3% CAGR.

Select Competitors (Total 21 Featured) -

• Adidas AG
• bioWORLD
• Cartoon Network, Inc.
• Columbia Sportswear Company
• DreamWorks Animation LLC
• Entertainment One Ltd.
• Everlast Worldwide, Inc.
• Fanatics, Inc.
• Fox Consumer Products, Inc
• G-III Apparel Group Ltd.
• Hanesbrands, Inc.
• Hasbro, Inc.
• Knights Apparel, Inc.
• Mattel, Inc.
• NBC Universal Media LLC
• Nike, Inc.
• Prada SpA
• Puma SE
• Ralph Lauren Corporation
• Reebok International Ltd.
• Sanrio Co., Ltd.
• The Walt Disney Company
• Under Armour, Inc.
• Warner Bros. Consumer Products

What's New?

• Special coverage on Russia-Ukraine war; global inflation; easing of zero-Covid policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.
• Global competitiveness and key competitor percentage market shares
• Market presence across multiple geographies - Strong/Active/Niche/Trivial
• Online interactive peer-to-peer collaborative bespoke updates
• Access to digital archives and Research Platform
• Complimentary updates for one year