Summary
This report includes Analysis, market forecasts, brands, consumer attitudes and trends in the German Apparel Market 2019-2024 with COVID-19 impact
The COVID-19 pandemic is set to cause a sharp drop of 23.0% in apparel retail sales in Germany in 2020. Though we expect the market to grow by 24.6% in 2021, retail spend is projected to remain below pre-COVID estimates at least till 2023
Scope
Reasons to Buy
This report includes Analysis, market forecasts, brands, consumer attitudes and trends in the German Apparel Market 2019-2024 with COVID-19 impact
The COVID-19 pandemic is set to cause a sharp drop of 23.0% in apparel retail sales in Germany in 2020. Though we expect the market to grow by 24.6% in 2021, retail spend is projected to remain below pre-COVID estimates at least till 2023
Scope
- Germany’s apparel retail market will bounce back quickly in comparison to its European peers
- Value for money will be key to entice purchases post-pandemic
- Greater appetite of consumers to shop online will fuel channel shift
- Childrenswear to remain the most in demand within clothing, throughout COVID-19
- Retailers are capitalising on digital channels to adapt to the current crisis
Reasons to Buy
- Gain a comprehensive view of the German Apparel market and forecasts to 2024
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of COVID-19 on the German apparel market
- Investigate current and forecast trends in apparel to identify the opportunities offering the most potential
- Understand who the main competitors are in the German apparel market and their price positioning
Table of Contents
- Executive Summary
- Impact of COVID-19 on the apparel industry
- Consumers
- Retailers
- Supply Chain & logistics
- Economic environment
- Apparel market forecasts 2014-2024
- Clothing
- Footwear
- Accessories
- Methodology & contacts
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- H&M
- Cecil
- Adidas
- C&A
- Kik
- Intersport
- Esprit
- Bon Prix
- Primark
- Deichmann
- Oliver
- About You
- Intersport
- LOWA
- Tchibo
- Hugo Boss
- Zara
- Esprit
- Puma
- Kienast
- Kik
- Nike
- Ernsting's Family
- C&A
- Lego Wear
- Takko Fashion
- Skechers
- Crocs
- Cecil
- Claire's
