Modest sales growth was seen in beauty and personal care in 2022 as household spending remained under pressure. The exchange value of the kyat continued to slide in the wake of the 2021 military coup, although demand continued to increase as consumers began spending much more time outside of the home. Population growth, urbanisation, rising incomes and greater female participation in the workforce all spurred rising demand, although growth was confined to mass brands due to pressure on spending.
The Beauty and Personal Care in Myanmar report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Beauty and Personal Care in Myanmar report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beauty and Personal Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
BEAUTY AND PERSONAL CARE IN MYANMARCHART 1 Beauty and Personal Care: Traditional RetailerCHART 2 Beauty and Personal Care: Convenience StoreCHART 3 Beauty and Personal Care: Convenience StoreDISCLAIMER
EXECUTIVE SUMMARY
CHART 4 Beauty and Personal Care: Beauty Specialist
BABY AND CHILD-SPECIFIC PRODUCTS
BATH AND SHOWER
DEODORANTS
HAIR CARE
DEPILATORIES
ORAL CARE
MEN’S GROOMING
COLOUR COSMETICS
FRAGRANCES
SKIN CARE
SUN CARE