Asia Pacific Baby Finger Food Market Forecast to 2027 - COVID-19 Impact and Regional Analysis By Product Type and Distribution Channel Hypermarket and Supermarket, Convenience Stores, Online, and Others

Prepared Segment to Dominate APAC Baby Finger Food Market during 2020-2027

According to a new market research study on “APAC Baby Finger Food Market Forecast to 2027 - COVID-19 Impact and Analysis - By Product Type (Prepared, Dried, and Others) and Distribution Channel (Hypermarket and Supermarket, Convenience Stores, Online, and Others)” the market is expected to reach US$7,779.74 million by 2027 from US$4,060.19 million in 2019; it is expected to grow at a CAGR of 8.6% from 2020 to 2027. The report provides trends prevailing in the APAC Baby Finger Food market, and the drivers and restraints pertaining to the market growth. Surging awareness regarding baby nutrition is the major factor driving the growth of the market in APAC. Moreover, the APAC region comprises of several developing countries, and due to the increase in the people’s income, the lifestyles are also changing constantly. Furthermore, the increasing middle-class population in the region and higher spending power among the customers has resulted in increased demand for baby food products such as baby finger food products. Changes in the economic, demographic, and political characteristics of Asian countries have had a strong impact on the buying behavior of the consumers over the past few decades. Moreover, the influence of western lifestyle and rapid urbanization in India, China, and Japan further propel the demand for baby finger food in this region. However, presence of high level of sugar content along with high price associated with baby finger food hinder its growth. Also, the COVID-19 pandemic has affected industries and economies in various countries due to lockdowns, business shutdowns, and travel bans COVID-19 is anticipated to cause heavy loss in APAC economy. The consequence and impact might worsen in the coming months, depending on the spread of the virus. Governments in APAC countries are taking possible steps to reduce the effects of pandemic by imposing lockdowns, which, however, impacts the revenue generation by regional companies. The Airports Council International (ACI) Asia-Pacific has warned that the prolonged duration of the COVID-19 outbreak would drastically impact the region’s airports’ connectivity and economic sustainability, significantly restricting them from achieving previously set growth prospects. Such suspension of activities is anticipated to hinder the baby finger food market growth in this region in the coming period.

The market for baby finger food is segmented into product type and distribution channel. On the basis of product type, the baby finger food market is categorized into prepared, dried, and others. In 2019, the prepared segment dominated the market of the total market share and is projected to continue its dominance over the forecast period. Based on distribution channel, the baby finger food market is categorized into hypermarket and supermarket, convenience stores, online and others. In 2019, the online segment is expected to be the fastest growing segment over the forecast period.

Hero Group; Nestlé, S.A.; Kraft-Heinz, Inc.; The Hain Celestial Group, Inc.; HiPP GmbH & Co. Vertrieb KG; Lotus Bakeries Corporate; and Dana Dairy Group are among the leading companies in the APAC Baby Finger Food market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2020, Kiddylicious introduced two new snacking ranges, such as the innovative NPD - Kiddylicious Melty Buttons and Kiddylicious Juicy Fruit Bars. Kiddylicious Melty Buttons are tasty rice buttons made with fruit and vegetables, ideal finger food for little hands. They are available in two variants, such as raspberry & beetroot and banana & pumpkin. Likewise, in 2018, Lotus Bakeries Corporate announced the acquisition of Kiddylicious, which is an innovative British food company that produces delicious, nutritious, portion-controlled snacks and meals for growing babies, toddlers, and preschoolers.

The report segments the APAC Baby Finger Food Market as follows:

APAC Baby Finger Food Market - By Product Type

• Prepared
• Dried
• Others

APAC Baby Finger Food Market - By Distribution Channel

• Hypermarket and Supermarket
• Convenience Stores
• Online
• Others

APAC Baby Finger Food Market - By Country

• Australia
• China
• India
• Japan
• South Korea
• Rest of APAC

Reasons to Buy

• Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the APAC Baby Finger Food Market
• Highlights key business priorities in order to assist companies to realign their business strategies
• The key findings and recommendations highlight crucial progressive industry trends in the APAC Baby Finger Food Market, thereby allowing players across the value chain to develop effective long-term strategies
• Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
• Scrutinize in-depth APAC market trends and outlook coupled with the factors driving the baby finger food market, as well as those hindering it
• Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution