Summary
Non-essential sectors will be hit the hardest in 2020 as consumer confidence falls, with apparel sales forecast to decline by 25.7% in 2020, as consumers have no events or holidays to purchase new clothes for, and growth in the demand for loungewear and athleisure cannot match this.
This report includes Analysis, market forecasts, brands, consumer attitudes and trends in the US Apparel Market 2019-2024 with COVID-19 impact
Scope
Reasons to Buy
Non-essential sectors will be hit the hardest in 2020 as consumer confidence falls, with apparel sales forecast to decline by 25.7% in 2020, as consumers have no events or holidays to purchase new clothes for, and growth in the demand for loungewear and athleisure cannot match this.
This report includes Analysis, market forecasts, brands, consumer attitudes and trends in the US Apparel Market 2019-2024 with COVID-19 impact
Scope
- COVID-19 pandemic has accelerated existing problems in market
- Pandemic driving more customers towards online shopping fueling strong growth
- Adoption of automation and smart technologies will help fulfil the rapidly growing consumer demand
- Value & mass market apparel products to witness rise in sales
- Shift towards “Casualization” prompts retailers to put more focus on comfort and casualwear
Reasons to Buy
- Gain a comprehensive view of the US Apparel market and forecasts to 2024
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of Covid-19 on the US apparel market
- Investigate current and forecast trends in apparel to identify the opportunities offering the most potential
- Understand who the main competitors are in the US apparel market and their price positioning
Table of Contents
- Executive Summary
- Impact of COVID-19 on the apparel industry
- Consumers
- Retailers
- Supply Chain & logistics
- Economic environment
- Apparel market forecasts 2014-2024
- Clothing
- Footwear
- Accessories
- Methodology & contacts
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Nike
- Adidas
- Old Navy
- Under Armour
- Target
- Victoria's Secret
- Wal-mart
- Calvin Klein
- Jordan
- JC Penny
