Alcoholic Drinks in Oman - Research and Markets

Total volume sales of alcoholic drinks declined again in 2021 as the COVID-19 pandemic accelerated the narrowing of the core consumer base for the category. With local people officially banned from buying and consuming alcohol, industry players rely on demand among expatriates for sales, while the ban on the marketing of alcoholic drinks makes it challenging for brand owners to influence consumer choices. Within this negative scenario, sales continued to decline throughout 2020 and 2021.

The Alcoholic Drinks in Oman report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Get a detailed picture of the Alcoholic Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Alcoholic Drinks in Oman
Executive Summary
Alcoholic Drinks in 2021: the Big Picture
Country Background
Socioeconomic Trends
Logistics/Infrastructure
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2021
What Next for Alcoholic Drinks?
Market Data
Table 1 Sales of Alcoholic Drinks by Category: Total Volume 2016-2021
Table 2 Sales of Alcoholic Drinks by Category: Total Value 2016-2021
Table 3 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021
Table 4 Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021
Table 5 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Volume 2021
Table 6 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Value 2021
Table 7 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Volume 2021
Table 8 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Value 2021
Table 9 Gbo Company Shares of Alcoholic Drinks: % Total Volume 2017-2021
Table 10 Distribution of Alcoholic Drinks by Format: % Off-Trade Volume 2016-2021
Table 11 Distribution of Alcoholic Drinks by Format and by Category: % Off-Trade Volume 2021
Table 12 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2021-2026
Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Value 2021-2026
Table 14 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2021-2026
Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2021-2026
Disclaimer
Beer
2021 Developments
Prospects and Opportunities
Category Data
Table 16 Sales of Beer by Category: Total Volume 2016-2021
Table 17 Sales of Beer by Category: Total Value 2016-2021
Table 18 Sales of Beer by Category: % Total Volume Growth 2016-2021
Table 19 Sales of Beer by Category: % Total Value Growth 2016-2021
Table 20 Sales of Beer by Off-Trade vs On-Trade: Volume 2016-2021
Table 21 Sales of Beer by Off-Trade vs On-Trade: Value 2016-2021
Table 22 Sales of Beer by Off-Trade vs On-Trade: % Volume Growth 2016-2021
Table 23 Sales of Beer by Off-Trade vs On-Trade: % Value Growth 2016-2021
Table 24 Gbo Company Shares of Beer: % Total Volume 2017-2021
Table 25 Nbo Company Shares of Beer: % Total Volume 2017-2021
Table 26 Lbn Brand Shares of Beer: % Total Volume 2018-2021
Table 27 Forecast Sales of Beer by Category: Total Volume 2021-2026
Table 28 Forecast Sales of Beer by Category: Total Value 2021-2026
Table 29 Forecast Sales of Beer by Category: % Total Volume Growth 2021-2026
Table 30 Forecast Sales of Beer by Category: % Total Value Growth 2021-2026
Wine
Table 31 Sales of Wine by Category: Total Volume 2016-2021
Table 32 Sales of Wine by Category: Total Value 2016-2021
Table 33 Sales of Wine by Category: % Total Volume Growth 2016-2021
Table 34 Sales of Wine by Category: % Total Value Growth 2016-2021
Table 35 Sales of Wine by Off-Trade vs On-Trade: % Volume Breakdown 2016-2021
Table 36 Sales of Wine by Off-Trade vs On-Trade: % Value Breakdown 2016-2021
Table 37 Sales of Wine by Off-Trade vs On-Trade: % Volume Growth 2016-2021
Table 38 Sales of Wine by Off-Trade vs On-Trade: % Value Growth 2016-2021
Table 39 Forecast Sales of Wine by Category: Total Volume 2021-2026
Table 40 Forecast Sales of Wine by Category: Total Value 2021-2026
Table 41 Forecast Sales of Wine by Category: % Total Volume Growth 2021-2026
Table 42 Forecast Sales of Wine by Category: % Total Value Growth 2021-2026
Spirits
Table 43 Sales of Spirits by Category: Total Volume 2016-2021
Table 44 Sales of Spirits by Category: Total Value 2016-2021
Table 45 Sales of Spirits by Category: % Total Volume Growth 2016-2021
Table 46 Sales of Spirits by Category: % Total Value Growth 2016-2021
Table 47 Sales of Spirits by Off-Trade vs On-Trade: % Volume Breakdown 2016-2021
Table 48 Sales of Spirits by Off-Trade vs On-Trade: % Value Breakdown 2016-2021
Table 49 Sales of Spirits by Off-Trade vs On-Trade: % Volume Growth 2016-2021
Table 50 Sales of Spirits by Off-Trade vs On-Trade: % Value Growth 2016-2021
Table 51 Gbo Company Shares of Spirits: % Total Volume 2017-2021
Table 52 Nbo Company Shares of Spirits: % Total Volume 2017-2021
Table 53 Lbn Brand Shares of Spirits: % Total Volume 2018-2021
Table 54 Forecast Sales of Spirits by Category: Total Volume 2021-2026
Table 55 Forecast Sales of Spirits by Category: Total Value 2021-2026
Table 56 Forecast Sales of Spirits by Category: % Total Volume Growth 2021-2026
Table 57 Forecast Sales of Spirits by Category: % Total Value Growth 2021-2026
Cider/Perry
Table 58 Sales of Cider/Perry: Total Volume 2016-2021
Table 59 Sales of Cider/Perry: Total Value 2016-2021
Table 60 Sales of Cider/Perry: % Total Volume Growth 2016-2021
Table 61 Sales of Cider/Perry: % Total Value Growth 2016-2021
Table 62 Sales of Cider/Perry by Off-Trade vs On-Trade: Volume 2016-2021
Table 63 Sales of Cider/Perry by Off-Trade vs On-Trade: Value 2016-2021
Table 64 Sales of Cider/Perry by Off-Trade vs On-Trade: % Volume Growth 2016-2021
Table 65 Sales of Cider/Perry by Off-Trade vs On-Trade: % Value Growth 2016-2021
Table 66 Gbo Company Shares of Cider/Perry: % Total Volume 2017-2021
Table 67 Nbo Company Shares of Cider/Perry: % Total Volume 2017-2021
Table 68 Lbn Brand Shares of Cider/Perry: % Total Volume 2018-2021
Table 69 Forecast Sales of Cider/Perry: Total Volume 2021-2026
Table 70 Forecast Sales of Cider/Perry: Total Value 2021-2026
Table 71 Forecast Sales of Cider/Perry: % Total Volume Growth 2021-2026
Table 72 Forecast Sales of Cider/Perry: % Total Value Growth 2021-2026
Rtds
Table 73 Sales of Rtds by Category: Total Volume 2016-2021
Table 74 Sales of Rtds by Category: Total Value 2016-2021
Table 75 Sales of Rtds by Category: % Total Volume Growth 2016-2021
Table 76 Sales of Rtds by Category: % Total Value Growth 2016-2021
Table 77 Sales of Rtds by Off-Trade vs On-Trade: Volume 2016-2021
Table 78 Sales of Rtds by Off-Trade vs On-Trade: Value 2016-2021
Table 79 Sales of Rtds by Off-Trade vs On-Trade: % Volume Growth 2016-2021
Table 80 Sales of Rtds by Off-Trade vs On-Trade: % Value Growth 2016-2021
Table 81 Gbo Company Shares of Rtds: % Total Volume 2017-2021
Table 82 Nbo Company Shares of Rtds: % Total Volume 2017-2021
Table 83 Lbn Brand Shares of Rtds: % Total Volume 2018-2021
Table 84 Forecast Sales of Rtds by Category: Total Volume 2021-2026
Table 85 Forecast Sales of Rtds by Category: Total Value 2021-2026
Table 86 Forecast Sales of Rtds by Category: % Total Volume Growth 2021-2026
Table 87 Forecast Sales of Rtds by Category: % Total Value Growth 2021-2026