+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

U.S. Automotive Wrap Films Market Size, Share & Trends Analysis Report by Application (Heavy Duty Vehicles, Medium Duty Vehicles, Light Duty Vehicles), and Segment Forecasts, 2020-2027

  • ID: 5230422
  • Report
  • December 2020
  • Region: United States
  • 46 pages
  • Grand View Research

Enquire about COVID-19 updates for this product.

Enquire Now

FEATURED COMPANIES

  • 3M
  • Arlon Graphics, LLC
  • HEXIS S.A.
  • JMR Graphics Inc.
  • ORAFOL Europe GmbH
  • RITRAMA S.p.A.
U.S. Automotive Wrap Films Market Growth & Trends

The U.S. automotive wrap films market size is anticipated to reach USD 3.6 billion by 2027. The market is expected to expand at a CAGR of 17.4% from 2020 to 2027. Growing trend of company spending on automobile advertising and offering sponsorships to automotive race team in order to increase the visibility of the company is expected to drive the market.

Companies operating in consumer goods, food and beverages, electrical and electronics, tourism, and various other industries are using vehicle wrap films for advertising and showcasing their product offerings. Companies operating in these industries hire vehicles from fleet owners and use customized vehicle graphics with company names and logos imprinted on them. Additionally, the films are a cost-effective solution, which maintains the original paint job and provides a high resale value for the vehicles. The minimum service life for good quality vehicle graphics ranges from 5 to 6 years. Rising trend of hydro dipping poses a challenge in the growth of the market.

The films offer the flexibility to get the vehicle fully wrapped or semi-wrapped depending upon the requirement. These wraps can be a bit expensive than paint in the case of complex designs. However, with high quality, the overall return on investment in the case of vehicle wrapping is high as compared to vehicle paint. Automotive graphics are a cost-effective option when the paint cost is expected to be very high. For example, in the case of racing cars, as these cars often require quick color and design changes depending upon their sponsors, company, and branding. The low cost of wraps as compared to vehicle paints makes it suitable for these applications, which, in turn, is anticipated to increase the demand over the forecast period.

U.S. Automotive Wrap Films Market Report Highlights
  • The market is anticipated to reach USD 3.6 billion by 2027 and is estimated to witness a CAGR of 17.4% from 2020 to 2027.
  • The light duty vehicles application segment accounted for 52.7% of the overall revenue share in 2019. This high share is attributed to rising trend of consumer spending on personalized customization in their vehicles, which majorly constitutes light weight vehicles.
  • The growing demand for hydro dipping poses a challenge in the growth of the market as hydro dipping is relatively easy and cost-effective solution for customization.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • 3M
  • Arlon Graphics, LLC
  • HEXIS S.A.
  • JMR Graphics Inc.
  • ORAFOL Europe GmbH
  • RITRAMA S.p.A.
Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization

Chapter 2. Executive Summary
2.1. Market summary
2.2. Segmental Outlook

Chapter 3. Market Variables, Trends, and Scope
3.1. Market Lineage Outlook
3.1.1. Global Plastic Films Market
3.1.2. Global Automotive Wrap Films Market Outlook
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Raw Material Trends
3.3.2. Manufacturing Trends
3.4. Technology Overview
3.5. Regulatory Framework
3.6. Market Dynamics
3.6.1. Market Driver Analysis
3.6.2. Market Restraint Analysis
3.7. Business Environment Analysis: U.S. automotive wrap films Market
3.7.1. Industry Analysis - Porter’s
3.7.1.1. Supplier Power
3.7.1.2. Buyer Power
3.7.1.3. Substitution Threat
3.7.1.4. Threat from New Entrant
3.7.1.5. Competitive Rivalry
3.7.2. PESTEL Analysis
3.7.2.1. Political Landscape
3.7.2.2. Environmental Landscape
3.7.2.3. Social Landscape
3.7.2.4. Technology Landscape
3.7.2.5. Economic Landscape
3.7.2.6. Legal Landscape

Chapter 4. U.S. Automotive Wrap Films Market: Application Estimates & Trend Analysis
4.1. Application movement analysis & market share, 2019 & 2027
4.2. Heavy Duty Vehicles
4.2.1. U.S. automotive wrap films market, in heavy duty vehicles estimates and forecasts, 2016 - 2027 (USD Million)
4.3. Medium Duty Vehicles
4.3.1. U.S. automotive wrap films market, in medium duty vehicles estimates and forecasts, 2016 - 2027 (USD Million)
4.4. Light Duty Vehicles
4.4.1. U.S. automotive wrap films market, in light duty vehicles estimates and forecasts, 2016 - 2027 (USD Million)

Chapter 5. Competitive Landscape
5.1. Key Players & Recent Developments & Their Impact on The Industry
5.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
5.3. Vendor Landscape
5.3.1. List of key Distributors and Channel Partners
5.3.2. Key Potential Customers
5.4. Public Companies
5.4.1. Competitive Dashboard Analysis
5.5. Private Companies
5.5.1. List of Key Emerging Companies/Technology Disruptors/Innovators

Chapter 6. Company Profiles
6.1. Avery Dennison Corporation
6.1.1. Company Overview
6.1.2. Financial Performance
6.1.3. Type Benchmarking
6.1.4. Strategic Initiatives
6.2. Arlon Graphics, LLC
6.2.1. Company Overview
6.2.2. Financial Performance
6.2.3. Type Benchmarking
6.2.4. Strategic Initiatives
6.3. 3M
6.3.1. Company Overview
6.3.2. Financial Performance
6.3.3. Type Benchmarking
6.4. JMR Graphics Inc.
6.4.1. Company Overview
6.4.2. Financial Performance
6.4.3. Type Benchmarking
6.4.4. Strategic Initiatives
6.5. ORAFOL Europe GmbH
6.5.1. Company Overview
6.5.2. Financial Performance
6.5.3. Type Benchmarking
6.5.4. Strategic Initiatives
6.6. VVIVID Vinyls
6.6.1. Company Overview
6.6.2. Financial Performance
6.6.3. Type Benchmarking
6.6.4. Strategic Initiatives
6.7. HEXIS S.A.
6.7.1. Company overview
6.7.2. Financial performance
6.7.3. Type benchmarking
6.7.4. Strategic Initiatives
6.8. RITRAMA S.p.A.
6.8.1. Company overview
6.8.2. Financial performance
6.8.3. Type benchmarking

List of Tables
1. U.S. automotive wrap films market revenue in heavy duty vehicles application estimates and forecasts, 2016-2027 (USD Million)
2. U.S. automotive wrap films market revenue in medium duty vehicles application estimates and forecasts, 2016-2027 (USD Million)
3. U.S. automotive wrap films market revenue in light duty vehicles application estimates and forecasts, 2016-2027 (USD Million)

List of Figures
1. Market summary
2. Market segmentation & scope
3. Penetration & growth prospect mapping
4. Value chain analysis
5. Market dynamics
6. Market trends and outlook
7. Market driver relevance analysis (Current & future impact)
8. Porter’s Five Forces Analysis
9. PESTEL Analysis
10. U.S. automotive wrap films market: Application movement analysis, 2019 & 2027
11. Regional outlook, 2019 & 2027
Note: Product cover images may vary from those shown
  • Avery Dennison Corporation
  • Arlon Graphics, LLC
  • 3M
  • JMR Graphics Inc.
  • ORAFOL Europe GmbH
  • VVIVID Vinyls
  • HEXIS S.A.
  • RITRAMA S.p.A.
Note: Product cover images may vary from those shown

Loading
LOADING...

Adroll
adroll