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Asia Pacific Social Commerce Market By Business Model, By Product Type, By Country, Industry Analysis and Forecast, 2020 - 2026

  • ID: 5241345
  • Report
  • January 2021
  • Region: Asia Pacific
  • 95 pages
  • Marqual IT Solutions Pvt. Ltd (KBV Research)

FEATURED COMPANIES

  • Etsy, Inc.
  • Pinterest, Inc.
  • Poshmark, Inc.
  • Sina Corporation
  • Twitter, Inc.
  • MORE
The Asia Pacific Social Commerce Market is expected to witness market growth of 29.7% CAGR during the forecast period (2020-2026).

Social commerce basically uses social networking websites like Instagram, Facebook, and Twitter to promote, endorse, and sell the products and services offered by them. The success of any social commerce campaigns is measured by the extent to which consumers interact with the marketing strategies of the companies through retweets, likes, and shares.

A large number of social media users is likely to contribute to market growth. Because of an increasing number of social media users, sellers in the Asia Pacific are using social media platforms like Instagram, Twitter, and Facebook to advertise their products. Though the social commerce market growth shows prospective, concern about customer data privacy will pose a challenge to the growth of this industry. Vendors are leveraging technologies such as big data, blockchain, and AI to progress the customer’s buying experience, and will also play a crucial role in elevating the industry’s growth. Though, these technologies are growing yet to be explored well in the social commerce space. As a result, incidences of cyber-attacks and privacy issues may hinder the growth of the market to a certain extent.

Advancement in technology by online platforms, artificial intelligence, virtual reality, blockchain technology, big data, and virtual assistants are transforming the way social media users purchase online. The confusion of privacy issues has increased among the users owing to these changes. The users are concerned about the unauthorized access to their information as many of these sites are not protected against the risk of cyber-attacks. Security concerns are temporary as vendors are joining hands with third-party payment processors to enable a more secure payment environment for the consumers. So, long-term issues that regarding data privacy will be manageable and create opportunities for the growth of the market.

Based on Business Model, the market is segmented into Business to Consumer (B2C), Business to Business (B2B) and Consumer to Consumer (C2C). Based on Product Type, the market is segmented into Apparel, Personal & Beauty Care, Home Products, Accessories, Food & Beverages and Health Supplements & Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Facebook, Inc., PayPal Holdings, Inc. (eBay), Twitter, Inc., Microsoft Corporation (LinkedIn Corporation), Alibaba Group Holdings Limited (Taobao), Sina Corporation, Pinterest, Inc., Etsy, Inc., Reddit, Inc. (Advance Publications, Inc.), and Poshmark, Inc.

Scope of the Study

Market Segments covered in the Report:

By Business Model
  • Business to Consumer (B2C)
  • Business to Business (B2B)
  • Consumer to Consumer (C2C)
By Product Type
  • Apparel
  • Personal & Beauty Care
  • Home Products
  • Accessories
  • Food & Beverages
  • Health Supplements & Others
By Country
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
Companies Profiled
  • PayPal Holdings, Inc. (eBay)
  • Twitter, Inc.
  • Microsoft Corporation (LinkedIn Corporation)
  • Alibaba Group Holdings Limited (Taobao)
  • Sina Corporation
  • Pinterest, Inc.
  • Etsy, Inc.
  • Reddit, Inc. (Advance Publications, Inc.)
  • Poshmark, Inc.
Unique Offerings from the Publisher
  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Etsy, Inc.
  • Pinterest, Inc.
  • Poshmark, Inc.
  • Sina Corporation
  • Twitter, Inc.
  • MORE
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Social Commerce Market, by Business Model
1.4.2 Asia Pacific Social Commerce Market, by Product Type
1.4.3 Asia Pacific Social Commerce Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Geographical Expansions
3.2.4 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions : 2018, Jul - 2020, Oct) Leading Players

Chapter 4. Asia Pacific Social Commerce Market by Business Model
4.1 Asia Pacific Business to Consumer (B2C) Social Commerce Market by Country
4.2 Asia Pacific Business to Business (B2B) Social Commerce Market by Country
4.3 Asia Pacific Consumer to Consumer (C2C) Social Commerce Market by Country

Chapter 5. Asia Pacific Social Commerce Market by Product Type
5.1 Asia Pacific Apparel Social Commerce Market by Country
5.2 Asia Pacific Personal & Beauty Care Social Commerce Market by Country
5.3 Asia Pacific Home Products Social Commerce Market by Country
5.4 Asia Pacific Accessories Social Commerce Market by Country
5.5 Asia Pacific Food & Beverages Social Commerce Market by Country
5.6 Asia Pacific Health Supplements & Others Social Commerce Market by Country

Chapter 6. Asia Pacific Social Commerce Market by Country
6.1 China Social Commerce Market
6.1.1 China Social Commerce Market by Business Model
6.1.2 China Social Commerce Market by Product Type
6.2 Japan Social Commerce Market
6.2.1 Japan Social Commerce Market by Business Model
6.2.2 Japan Social Commerce Market by Product Type
6.3 India Social Commerce Market
6.3.1 India Social Commerce Market by Business Model
6.3.2 India Social Commerce Market by Product Type
6.4 South Korea Social Commerce Market
6.4.1 South Korea Social Commerce Market by Business Model
6.4.2 South Korea Social Commerce Market by Product Type
6.5 Singapore Social Commerce Market
6.5.1 Singapore Social Commerce Market by Business Model
6.5.2 Singapore Social Commerce Market by Product Type
6.6 Malaysia Social Commerce Market
6.6.1 Malaysia Social Commerce Market by Business Model
6.6.2 Malaysia Social Commerce Market by Product Type
6.7 Rest of Asia Pacific Social Commerce Market
6.7.1 Rest of Asia Pacific Social Commerce Market by Business Model
6.7.2 Rest of Asia Pacific Social Commerce Market by Product Type

Chapter 7. Company Profiles
7.1 Facebook, Inc.
7.1.1 Company Overview
7.1.1 Financial Analysis
7.1.2 Regional Analysis
7.1.3 Research & Development Expense
7.1.4 Recent strategies and developments:
7.1.4.1 Acquisition and Mergers:
7.1.4.2 Product Launches and Product Expansions:
7.1.5 SWOT Analysis
7.2 PayPal Holdings, Inc. (eBay)
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Regional Analysis
7.2.4 Research & Development Expense
7.2.5 Recent strategies and developments:
7.2.5.1 Partnerships, Collaborations, and Agreements:
7.2.5.2 Product Launches and Product Expansions:
7.3 Twitter, Inc.
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 Research & Development Expense
7.3.5 Recent strategies and developments:
7.3.5.1 Product Launches and Product Expansions:
7.3.6 SWOT Analysis
7.4 Microsoft Corporation (LinkedIn Corporation)
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Segmental and Regional Analysis
7.4.4 Research & Development Expenses
7.4.5 Recent strategies and developments:
7.4.5.1 Product Launches and Product Expansions:
7.4.6 SWOT Analysis
7.5 Alibaba Group Holdings Limited (Taobao)
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Segmental Analysis
7.5.4 Recent strategies and developments:
7.5.4.1 Partnerships, Collaborations, and Agreements:
7.5.4.2 Product Launches and Product Expansions:
7.6 Sina Corporation
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segmental Analysis
7.7 Pinterest, Inc.
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Regional Analysis
7.7.4 Research & Development Expense
7.7.5 Recent strategies and developments:
7.7.5.1 Partnerships, Collaborations, and Agreements:
7.7.5.2 Product Launches and Product Expansions:
7.8 Etsy, Inc.
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Regional Analysis
7.8.4 Recent strategies and developments:
7.8.4.1 Acquisition and Mergers:
7.8.4.2 Geographical Expansions:
7.9 Reddit, Inc. (Advance Publications, Inc.)
7.9.1 Company Overview
7.9.2 Recent strategies and developments:
7.9.2.1 Partnerships, Collaborations, and Agreements:
7.9.2.2 Product Launches and Product Expansions:
7.10. Poshmark, Inc.
7.10.1 Company Overview
7.10.2 Recent strategies and developments:
7.10.2.1 Product Launches and Product Expansions:
Note: Product cover images may vary from those shown
  • PayPal Holdings, Inc. (eBay)
  • Twitter, Inc.
  • Microsoft Corporation (LinkedIn Corporation)
  • Alibaba Group Holdings Limited (Taobao)
  • Sina Corporation
  • Pinterest, Inc.
  • Etsy, Inc.
  • Reddit, Inc. (Advance Publications, Inc.)
  • Poshmark, Inc.
Note: Product cover images may vary from those shown

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