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LAMEA Social Commerce Market By Business Model, By Product Type, By Country, Industry Analysis and Forecast, 2020 - 2026

  • ID: 5241459
  • Report
  • January 2021
  • Region: Middle East, Africa
  • 94 pages
  • Marqual IT Solutions Pvt. Ltd (KBV Research)

FEATURED COMPANIES

  • Etsy, Inc.
  • Pinterest, Inc.
  • Poshmark, Inc.
  • Sina Corporation
  • Twitter, Inc.
  • MORE
The Latin America, Middle East and Africa Social Commerce Market is expected to witness market growth of 32.8% CAGR during the forecast period (2020-2026).

The swiftly growing usage of social media advertising is likely to create lucrative opportunities for the growth of the social commerce market. The e-commerce industry largely uses social media platforms for advertising in order to expand its customer base worldwide. E-commerce players are nowadays using sponsored content and banner display advertisements to attract their customers, owing to the growing popularity of social media platforms. These platforms considerably help in engaging the audience worldwide.

Social media has globally gained the attention of the users along the quick growth of e-commerce led to new trends of content sharing, messaging, and payments converge. In social commerce, social interactions of vendors and customers and the safe transactions in e-commerce has significantly led to a new shopping experience in collective connected environments. Consequently, the growing adoption of social media advertising is likely to boost the growth of the social commerce market over the forecast period.

Advancement in technology by online platforms, artificial intelligence, virtual reality, blockchain technology, big data, and virtual assistants are transforming the way social media users purchase online. Vendors are leveraging technologies such as big data, blockchain, and AI to progress the customer’s buying experience, and will also play a crucial role in elevating the industry’s growth. Increasing digitization across numerous industries and shifting business trends towards social media platforms is likely to boost the social commerce market growth.

Based on Business Model, the market is segmented into Business to Consumer (B2C), Business to Business (B2B) and Consumer to Consumer (C2C). Based on Product Type, the market is segmented into Apparel, Personal & Beauty Care, Home Products, Accessories, Food & Beverages and Health Supplements & Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Facebook, Inc., PayPal Holdings, Inc. (eBay), Twitter, Inc., Microsoft Corporation (LinkedIn Corporation), Alibaba Group Holdings Limited (Taobao), Sina Corporation, Pinterest, Inc., Etsy, Inc., Reddit, Inc. (Advance Publications, Inc.), and Poshmark, Inc.

Scope of the Study

Market Segments covered in the Report:

By Business Model
  • Business to Consumer (B2C)
  • Business to Business (B2B)
  • Consumer to Consumer (C2C)
By Product Type
  • Apparel
  • Personal & Beauty Care
  • Home Products
  • Accessories
  • Food & Beverages
  • Health Supplements & Others
By Country
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
Companies Profiled
  • PayPal Holdings, Inc. (eBay)
  • Twitter, Inc.
  • Microsoft Corporation (LinkedIn Corporation)
  • Alibaba Group Holdings Limited (Taobao)
  • Sina Corporation
  • Pinterest, Inc.
  • Etsy, Inc.
  • Reddit, Inc. (Advance Publications, Inc.)
  • Poshmark, Inc.
Unique Offerings from the Publisher
  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Etsy, Inc.
  • Pinterest, Inc.
  • Poshmark, Inc.
  • Sina Corporation
  • Twitter, Inc.
  • MORE
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA Social Commerce Market, by Business Model
1.4.2 LAMEA Social Commerce Market, by Product Type
1.4.3 LAMEA Social Commerce Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Geographical Expansions
3.2.4 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions : 2018, Jul - 2020, Oct) Leading Players

Chapter 4. LAMEA Social Commerce Market by Business Model
4.1 LAMEA Business to Consumer (B2C) Social Commerce Market by Country
4.2 LAMEA Business to Business (B2B) Social Commerce Market by Country
4.3 LAMEA Consumer to Consumer (C2C) Social Commerce Market by Country

Chapter 5. LAMEA Social Commerce Market by Product Type
5.1 LAMEA Apparel Social Commerce Market by Country
5.2 LAMEA Personal & Beauty Care Social Commerce Market by Country
5.3 LAMEA Home Products Social Commerce Market by Country
5.4 LAMEA Accessories Social Commerce Market by Country
5.5 LAMEA Food & Beverages Social Commerce Market by Country
5.6 LAMEA Health Supplements & Others Social Commerce Market by Country

Chapter 6. LAMEA Social Commerce Market by Country
6.1 Brazil Social Commerce Market
6.1.1 Brazil Social Commerce Market by Business Model
6.1.2 Brazil Social Commerce Market by Product Type
6.2 Argentina Social Commerce Market
6.2.1 Argentina Social Commerce Market by Business Model
6.2.2 Argentina Social Commerce Market by Product Type
6.3 UAE Social Commerce Market
6.3.1 UAE Social Commerce Market by Business Model
6.3.2 UAE Social Commerce Market by Product Type
6.4 Saudi Arabia Social Commerce Market
6.4.1 Saudi Arabia Social Commerce Market by Business Model
6.4.2 Saudi Arabia Social Commerce Market by Product Type
6.5 South Africa Social Commerce Market
6.5.1 South Africa Social Commerce Market by Business Model
6.5.2 South Africa Social Commerce Market by Product Type
6.6 Nigeria Social Commerce Market
6.6.1 Nigeria Social Commerce Market by Business Model
6.6.2 Nigeria Social Commerce Market by Product Type
6.7 Rest of LAMEA Social Commerce Market
6.7.1 Rest of LAMEA Social Commerce Market by Business Model
6.7.2 Rest of LAMEA Social Commerce Market by Product Type

Chapter 7. Company Profiles
7.1 Facebook, Inc.
7.1.1 Company Overview
7.1.1 Financial Analysis
7.1.2 Regional Analysis
7.1.3 Research & Development Expense
7.1.4 Recent strategies and developments:
7.1.4.1 Acquisition and Mergers:
7.1.4.2 Product Launches and Product Expansions:
7.1.5 SWOT Analysis
7.2 PayPal Holdings, Inc. (eBay)
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Regional Analysis
7.2.4 Research & Development Expense
7.2.5 Recent strategies and developments:
7.2.5.1 Partnerships, Collaborations, and Agreements:
7.2.5.2 Product Launches and Product Expansions:
7.3 Twitter, Inc.
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 Research & Development Expense
7.3.5 Recent strategies and developments:
7.3.5.1 Product Launches and Product Expansions:
7.3.6 SWOT Analysis
7.4 Microsoft Corporation (LinkedIn Corporation)
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Segmental and Regional Analysis
7.4.4 Research & Development Expenses
7.4.5 Recent strategies and developments:
7.4.5.1 Product Launches and Product Expansions:
7.4.6 SWOT Analysis
7.5 Alibaba Group Holdings Limited (Taobao)
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Segmental Analysis
7.5.4 Recent strategies and developments:
7.5.4.1 Partnerships, Collaborations, and Agreements:
7.5.4.2 Product Launches and Product Expansions:
7.6 Sina Corporation
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segmental Analysis
7.7 Pinterest, Inc.
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Regional Analysis
7.7.4 Research & Development Expense
7.7.5 Recent strategies and developments:
7.7.5.1 Partnerships, Collaborations, and Agreements:
7.7.5.2 Product Launches and Product Expansions:
7.8 Etsy, Inc.
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Regional Analysis
7.8.4 Recent strategies and developments:
7.8.4.1 Acquisition and Mergers:
7.8.4.2 Geographical Expansions:
7.9 Reddit, Inc. (Advance Publications, Inc.)
7.9.1 Company Overview
7.9.2 Recent strategies and developments:
7.9.2.1 Partnerships, Collaborations, and Agreements:
7.9.2.2 Product Launches and Product Expansions:
7.10. Poshmark, Inc.
7.10.1 Company Overview
7.10.2 Recent strategies and developments:
7.10.2.1 Product Launches and Product Expansions:
Note: Product cover images may vary from those shown
  • PayPal Holdings, Inc. (eBay)
  • Twitter, Inc.
  • Microsoft Corporation (LinkedIn Corporation)
  • Alibaba Group Holdings Limited (Taobao)
  • Sina Corporation
  • Pinterest, Inc.
  • Etsy, Inc.
  • Reddit, Inc. (Advance Publications, Inc.)
  • Poshmark, Inc.
Note: Product cover images may vary from those shown

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