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Artificial Intelligence (AI) in Social Media - Global Strategic Business Report

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    Report

  • 339 Pages
  • October 2025
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 5301838
The global market for Artificial Intelligence (AI) in Social Media was valued at US$1.6 Billion in 2023 and is projected to reach US$11.6 Billion by 2030, growing at a CAGR of 32.6% from 2023 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Artificial Intelligence (AI) in Social Media market.

Key Insights:

  • Market Growth: Understand the significant growth trajectory of the Solutions Component segment, which is expected to reach US$6.7 Billion by 2030 with a CAGR of 30.8%. The Services Component segment is also set to grow at 35.4% CAGR for the next 7-year period.
  • Regional Analysis: Gain insights into the U.S. market, valued at $465.7 Million in 2023, and China, forecasted to grow at an impressive 41.3% CAGR to reach $2.8 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global Artificial Intelligence (AI) in Social Media Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Artificial Intelligence (AI) in Social Media Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global Artificial Intelligence (AI) in Social Media Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2023 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of players such as Adobe Systems Incorporated, Amazon Web Services, Inc., Converseon, Inc., Google LLC, Hootsuite Inc. and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 42 companies featured in this Artificial Intelligence (AI) in Social Media market report include:

  • Adobe Systems Incorporated
  • Amazon Web Services, Inc.
  • Converseon, Inc.
  • Google LLC
  • Hootsuite Inc.
  • IBM Corporation
  • LinkedIn Corporation
  • Meltwater
  • Meta Platforms, Inc.
  • Microsoft Corporation
  • Salesforce, Inc.
  • Sprinklr
  • Sprout Social, Inc.
  • Synthesio
  • Talkwalker
  • X Corp.

This edition integrates the latest global trade and economic shifts into comprehensive market analysis. Key updates include:

  • Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
  • Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes historical analysis from 2015 to 2023.
  • Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
  • Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
  • Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
  • Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • AI and Social Media: Redefining Digital Conversations, Content, and Commerce in a Connected World
  • Social Media Is No Longer Just Social - It's Becoming Intelligent
  • Trends Defining Social Media in Today's World
  • An Introduction to Artificial Intelligence (AI)
  • Select Social Media Stats
  • Social Media Users by Select Countries (in millions): 2025 and 2030
  • Global Number of Social Media Users by Quarter (in billions): Q1 2023 -Q2 2025
  • Global Social Media Platforms by User Base: 2025
  • Social Media Usage by Country in Terms of Adoption Rate: 2025
  • Artificial Intelligence (AI) in Social Media: A Prelude
  • Host of Compelling Benefits of AI for Social Media
  • AI Applications for Social Media
  • Between Innovation and Restraint: The AI-Social Media Dilemma
  • Competitive Scenario
  • Artificial Intelligence (AI) in Social Media - Global Key Competitors Percentage Market Share in 2025 (E)
  • Artificial Intelligence (AI) in Social Media Competitor Market Share Scenario Worldwide (in %): 2024E
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Rising Adoption of AI-Driven Personalization Models Spurs Growth in Social Media Engagement
  • AI-Generated Content in Social Media: Bundle of Opportunities
  • Hurdles in AI-Created Content on Social Platforms
  • Responsible AI Adoption: Unlocking the Potential Advantages Ethically
  • Expansion of Social Commerce Channels Accelerates Demand for AI-Enabled Shopping Experiences
  • Proliferation of Short-Form Video Content Throws the Spotlight on AI-Powered Content Creation Tools
  • Media Format with Highest ROI Offering: 2025
  • Optimal Length of Short-Form Videos for Viewership
  • Growing Emphasis on Predictive Analytics Propels Adoption of AI for Targeted Advertising Campaigns
  • Advances in Natural Language Processing (NLP) Drive Growth of AI-Powered Sentiment Analysis and Social Listening
  • Emergence of Generative AI Models Spurs Demand for Automated Visual and Text-Based Content Creation
  • Expansion of Influencer Marketing Ecosystems Generates Opportunities for AI-Enabled Campaign Optimization
  • Number of Influencers Followed by Age Group (2024)
  • Widespread Rollout of Cloud Infrastructure Drives Adoption of AI-Powered Social Media Applications at Scale
  • Integration of Computer Vision Expands Application of AI in Image and Video Recognition Across Social Platforms
  • Advancements in AI Chips and Processing Power Sustain Growth of Real-Time Social Media Analytics
  • Global Market for AI Chips in US$ Billion: 2023-2030
4. GLOBAL MARKET PERSPECTIVE
  • Table 1: World Artificial Intelligence (AI) in Social Media Market Analysis of Annual Sales in US$ Thousand for Years 2018 through 2030
  • Table 2: World Recent Past, Current & Future Analysis for Artificial Intelligence (AI) in Social Media by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 3: World Historic Review for Artificial Intelligence (AI) in Social Media by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 4: World 12-Year Perspective for Artificial Intelligence (AI) in Social Media by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets for Years 2018, 2025 & 2030
  • Table 5: World Recent Past, Current & Future Analysis for Solutions Component by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 6: World Historic Review for Solutions Component by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 7: World 12-Year Perspective for Solutions Component by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 8: World Recent Past, Current & Future Analysis for Services Component by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 9: World Historic Review for Services Component by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 10: World 12-Year Perspective for Services Component by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 11: World Recent Past, Current & Future Analysis for Machine Learning & Deep Learning Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 12: World Historic Review for Machine Learning & Deep Learning Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 13: World 12-Year Perspective for Machine Learning & Deep Learning Technology by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 14: World Recent Past, Current & Future Analysis for Natural Language Processing Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 15: World Historic Review for Natural Language Processing Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 16: World 12-Year Perspective for Natural Language Processing Technology by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 17: World Recent Past, Current & Future Analysis for Large Enterprises by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 18: World Historic Review for Large Enterprises by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 19: World 12-Year Perspective for Large Enterprises by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 20: World Recent Past, Current & Future Analysis for SMEs by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 21: World Historic Review for SMEs by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 22: World 12-Year Perspective for SMEs by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 23: World Recent Past, Current & Future Analysis for Sales & Marketing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 24: World Historic Review for Sales & Marketing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 25: World 12-Year Perspective for Sales & Marketing Application by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 26: World Recent Past, Current & Future Analysis for Customer Experience Management Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 27: World Historic Review for Customer Experience Management Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 28: World 12-Year Perspective for Customer Experience Management Application by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 29: World Recent Past, Current & Future Analysis for Predictive Risk Assessment Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 30: World Historic Review for Predictive Risk Assessment Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 31: World 12-Year Perspective for Predictive Risk Assessment Application by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
  • Table 32: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2024 through 2030 and % CAGR
  • Table 33: World Historic Review for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2018 through 2023 and % CAGR
  • Table 34: World 12-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America and Rest of World for Years 2018, 2025 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • Artificial Intelligence (AI) in Social Media Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
CANADA
JAPAN
CHINA
EUROPE
  • Artificial Intelligence (AI) in Social Media Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
FRANCE
GERMANY
ITALY
UNITED KINGDOM
SPAIN
RUSSIA
REST OF EUROPE
ASIA-PACIFIC
  • Artificial Intelligence (AI) in Social Media Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
AUSTRALIA
INDIA
SOUTH KOREA
REST OF ASIA-PACIFIC
LATIN AMERICA
REST OF WORLD
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Adobe Systems Incorporated
  • Amazon Web Services, Inc.
  • Converseon, Inc.
  • Google LLC
  • Hootsuite Inc.
  • IBM Corporation
  • LinkedIn Corporation
  • Meltwater
  • Meta Platforms, Inc.
  • Microsoft Corporation
  • Salesforce, Inc.
  • Sprinklr
  • Sprout Social, Inc.
  • Synthesio
  • Talkwalker
  • X Corp.

Table Information