Global Customer Data Platforms Market to Reach $20 Billion by 2030
The global market for Customer Data Platforms estimated at US$4 Billion in the year 2022, is projected to reach a revised size of US$20 Billion by 2030, growing at a CAGR of 22.2% over the analysis period 2022-2030. Campaign, one of the segments analyzed in the report, is projected to record 24.2% CAGR and reach US$9.8 Billion by the end of the analysis period. Taking into account the ongoing post pandemic recovery, growth in the Access segment is readjusted to a revised 21.4% CAGR for the next 8-year period.The U.S. Market is Estimated at $1.1 Billion, While China is Forecast to Grow at 30.3% CAGR
The Customer Data Platforms market in the U.S. is estimated at US$1.1 Billion in the year 2022. China, the world's second largest economy, is forecast to reach a projected market size of US$5.9 Billion by the year 2030 trailing a CAGR of 30.3% over the analysis period 2022 to 2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 17% and 18.8% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 17.7% CAGR.Select Competitors (Total 12 Featured) -
- Arm Ltd.
- BlueConic
- Bridgehead Software
- CaliberMind
- Commanders Act
- Ensighten
- Lytics
- Microsoft Corporation
- NGDATA
- Oracle Corporation
What's New?
- Special coverage on Russia-Ukraine war; global inflation; easing of zero-Covid policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.
- Global competitiveness and key competitor percentage market shares
- Market presence across multiple geographies - Strong/Active/Niche/Trivial
- Online interactive peer-to-peer collaborative bespoke updates
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Table of Contents
I. METHODOLOGYII. EXECUTIVE SUMMARY2. FOCUS ON SELECT PLAYERS3. MARKET TRENDS & DRIVERSIV. COMPETITION
1. MARKET OVERVIEW
- Influencer Market Insights
- World Market Trajectories
- Impact of Covid-19 and a Looming Global Recession
- Customer Data Platforms - Global Key Competitors Percentage Market Share in 2022 (E)
- Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
4. GLOBAL MARKET PERSPECTIVE
- Table 1: World Recent Past, Current & Future Analysis for Customer Data Platforms by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 2: World 8-Year Perspective for Customer Data Platforms by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2023 & 2030
- Table 3: World Recent Past, Current & Future Analysis for Campaign by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 4: World 8-Year Perspective for Campaign by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 5: World Recent Past, Current & Future Analysis for Access by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 6: World 8-Year Perspective for Access by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 7: World Recent Past, Current & Future Analysis for Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 8: World 8-Year Perspective for Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 9: World Recent Past, Current & Future Analysis for Retail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 10: World 8-Year Perspective for Retail by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 11: World Recent Past, Current & Future Analysis for Healthcare by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 12: World 8-Year Perspective for Healthcare by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 13: World Recent Past, Current & Future Analysis for Discrete Manufacturing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 14: World 8-Year Perspective for Discrete Manufacturing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 15: World Recent Past, Current & Future Analysis for IT, Media & Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 16: World 8-Year Perspective for IT, Media & Telecom by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 17: World Recent Past, Current & Future Analysis for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 18: World 8-Year Perspective for BFSI by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 19: World Recent Past, Current & Future Analysis for Travel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 20: World 8-Year Perspective for Travel by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 21: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 22: World 8-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2023 & 2030
- Table 23: World Customer Data Platforms Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
III. MARKET ANALYSIS
- UNITED STATES
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2023 (E)
- Table 24: USA Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 25: USA 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 26: USA Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 27: USA 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- CANADA
- Table 28: Canada Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 29: Canada 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 30: Canada Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 31: Canada 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- JAPAN
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2023 (E)
- Table 32: Japan Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 33: Japan 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 34: Japan Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 35: Japan 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- CHINA
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2023 (E)
- Table 36: China Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 37: China 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 38: China Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 39: China 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- EUROPE
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2023 (E)
- Table 40: Europe Recent Past, Current & Future Analysis for Customer Data Platforms by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 41: Europe 8-Year Perspective for Customer Data Platforms by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2023 & 2030
- Table 42: Europe Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 43: Europe 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 44: Europe Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 45: Europe 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- FRANCE
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2023 (E)
- Table 46: France Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 47: France 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 48: France Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 49: France 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- GERMANY
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2023 (E)
- Table 50: Germany Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 51: Germany 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 52: Germany Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 53: Germany 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- ITALY
- Table 54: Italy Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 55: Italy 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 56: Italy Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 57: Italy 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- UNITED KINGDOM
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2023 (E)
- Table 58: UK Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 59: UK 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 60: UK Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 61: UK 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- SPAIN
- Table 62: Spain Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 63: Spain 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 64: Spain Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 65: Spain 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- RUSSIA
- Table 66: Russia Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 67: Russia 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 68: Russia Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 69: Russia 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- REST OF EUROPE
- Table 70: Rest of Europe Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 71: Rest of Europe 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 72: Rest of Europe Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 73: Rest of Europe 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- ASIA-PACIFIC
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2023 (E)
- Table 74: Asia-Pacific Recent Past, Current & Future Analysis for Customer Data Platforms by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 75: Asia-Pacific 8-Year Perspective for Customer Data Platforms by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2023 & 2030
- Table 76: Asia-Pacific Recent Past, Current & Future Analysis for Customer Data Platforms by Type - Campaign, Access and Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 77: Asia-Pacific 8-Year Perspective for Customer Data Platforms by Type - Percentage Breakdown of Value Sales for Campaign, Access and Analytics for the Years 2023 & 2030
- Table 78: Asia-Pacific Recent Past, Current & Future Analysis for Customer Data Platforms by Application - Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 79: Asia-Pacific 8-Year Perspective for Customer Data Platforms by Application - Percentage Breakdown of Value Sales for Retail, Healthcare, Discrete Manufacturing, IT, Media & Telecom, BFSI, Travel and Other Applications for the Years 2023 & 2030
- AUSTRALIA
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2023 (E)
- INDIA
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2023 (E)
- SOUTH KOREA
- REST OF ASIA-PACIFIC
- LATIN AMERICA
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2023 (E)
- ARGENTINA
- BRAZIL
- MEXICO
- REST OF LATIN AMERICA
- MIDDLE EAST
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2023 (E)
- IRAN
- ISRAEL
- SAUDI ARABIA
- UNITED ARAB EMIRATES
- REST OF MIDDLE EAST
- AFRICA
- Customer Data Platforms Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2023 (E)
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Arm Ltd.
- BlueConic
- Bridgehead Software
- CaliberMind
- Commanders Act
- Ensighten
- Lytics
- Microsoft Corporation
- NGDATA
- Oracle Corporation
Table Information
Report Attribute | Details |
---|---|
No. of Pages | 158 |
Published | April 2024 |
Forecast Period | 2022 - 2030 |
Estimated Market Value ( USD | $ 4 Billion |
Forecasted Market Value ( USD | $ 20 Billion |
Compound Annual Growth Rate | 22.3% |
Regions Covered | Global |