North America Fitness App Market By Type, By Platform, By Device, By Country, Growth Potential, Industry Analysis Report and Forecast, 2020 - 2026

The North America Fitness App Market is expected to witness market growth of 25.8% CAGR during the forecast period (2020-2026).

Youth population is popularizing the health and fitness apps in the market. A study by Consumer Technology Association (CTA) revealed that approximately 30 percent of the typical internet adult users are willing to purchase the fitness app in near future. The download of these apps has majorly occurred during the winter holidays, and the users, especially in the U.S. have New Year resolutions to remain healthy and fit.

The outbreak of the COVID-19 pandemic had compelled governments across the world to impose stringent lockdown norms and social distancing guidelines. This has resulted in a shift from conventional studios and gyms to virtual fitness. As per the study by the World Economic Forum in September 2020, the download of fitness and health apps across the world has significantly grown. The fitness apps market is propelled by this massive utilization of fitness apps owing to a growing trend of online fitness training. Moreover, the market growth is further augmented by increasing awareness about health and wellness.

A surge in globalization has improved the lifestyles of the middle-class population, along with development in health awareness among people around the world, is likely to fuel the growth of the market. Fitness and health app users are likely to display great brand consistency. Once users get an application that fulfils their fitness objectives, they prefer to use it for a long time.

The USA market dominated the North America Diet & Nutrition Market by Country in 2019, and is expected to continue to be a dominant market till 2026. The Canada market is experiencing a CAGR of 27.7% during (2020 - 2026). Additionally, The Mexico market is expected to witness a CAGR of 30.5% during (2020 - 2026).

The iOS market dominated the Canada Fitness App Market by Platform in 2019, thereby, achieving a market value of $406.1 million by 2026. The Android market is expected to witness a CAGR of 25.3% during (2020 - 2026).

Based on Type, the market is segmented into Activity Tracking, Exercise & Weight Loss and Diet & Nutrition. Based on Platform, the market is segmented into iOS, Android and Others. Based on Device, the market is segmented into Tablets, Wearable Devices and Smartphones. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Samsung Electronics Co., Ltd. (Samsung Group), Google, Inc., Adidas AG, TomTom N.V., Lenovo Group Limited, Nike, Inc., Under Armour, Inc., Azumio, Inc., WillowTree, LLC, and Grandapps LLP.

Scope of the Study

Market Segments covered in the Report:

By Type

• Activity Tracking
• Exercise & Weight Loss
• Diet & Nutrition

By Platform

• iOS
• Android
• Others

By Device

• Tablets
• Wearable Devices
• Smartphones

By Country

• US
• Canada
• Mexico
• Rest of North America

Companies Profiled

• Samsung Electronics Co., Ltd. (Samsung Group)
• Google, Inc.
• Adidas AG
• TomTom N.V.
• Lenovo Group Limited
• Nike, Inc.
• Under Armour, Inc.
• Azumio, Inc.
• WillowTree, LLC
• Grandapps LLP

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