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Australia Wine - Market Assessment and Forecasts to 2025

  • ID: 5393677
  • Report
  • July 2021
  • Region: Australia
  • 83 Pages
  • GlobalData
1h Free Analyst Time
1h Free Analyst Time

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FEATURED COMPANIES

  • Accolade Wines
  • Casella Family Brands
  • Cookburn`s
  • Golden Oak Winery
  • Pernod Ricard
  • Sunnyvale
1h Free Analyst Time

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The Australian wine sector is led by the still wine category in value and volume terms in 2020. Furthermore, the fortified wine category is forecast to register the fastest value growth and the still wine category is forecast to register the fastest volume growth during 2020-2025. Hypermarkets & supermarkets is the leading channel in distribution of wine in the country. Glass is the most used pack material in the sector. Accolade Wines, Treasury Wine Estates Vintners Limited, and Pernod Ricard are the leading companies in the Australian wine sector.

This Country Profile report on the Wine sector in Australia provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

What else is contained?
  • Sector data: Overall sector value and volume data with growth analysis for 2015-2025
  • Category coverage: Value and growth analysis for fortified wine, sparkling wine and still wine with inputs on individual segment share within each category and the change in their market share forecast for 2020-2025
  • Leading players: Market share of compaines (in value terms) and private labels (in value terms) in 2020
  • Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, food & drinks specialists, hypermarkets & supermarkets, e-retailers, “dollar stores”, variety stores & general merchandise retailers other general retailers
  • Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, bag/sachet, tub, speciality container, stand up pouch, carton - folding, can, pod and other pack type, closure type for: flip/snap top, screw top, prize off, twist off, plastic tie and other closure types, primary outer types for: carton - folding, bag, sleeve and shrink wrap.

Scope
  • Per capita expenditure and consumption of wine in Australia were higher than both the global and regional levels in 2020
  • The per capita consumption of still wine was higher than other wine categories in 2020 in Australia
  • Hypermarkets & supermarkets is the leading distribution channel in the Australian wine sector
  • Glass accounted for a share of 85.9% in the Brazilian wine sector, in 2020

Reasons to Buy
  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Accolade Wines
  • Casella Family Brands
  • Cookburn`s
  • Golden Oak Winery
  • Pernod Ricard
  • Sunnyvale

Report Scope
Executive Summary
Part 1: Market Environment
  • Value and volume share of Australia in the global and Asia Pacific markets
  • Growth analysis of Australia compared to other leading countries in the Asia Pacific market
  • PCC and PCE of Australia compared to global and Asia Pacific market
Part 2: Sector Deep Dive
  • Australia wine sector snapshot
  • Market size analysis
  • Cross category comparison value growth analysis and category winners and losers
  • Cross category comparison volume growth analysis and category winners and losers
Part 3: Category Deep Dive
  • Per capita consumption analysis by category
  • Market size analysis category: fortified wine
  • Segment level analysis (in value terms) fortified wine
  • Segment level analysis (in volume terms) fortified wine
  • Market size analysis category: sparkling wine
  • Segment level analysis (in value terms) sparkling wine
  • Segment level analysis (in volume terms) sparkling wine
  • Market size analysis category: still wine
  • Segment level analysis (in value terms) still wine
  • Segment level analysis (in volume terms) still wine
Part 4: Distribution Analysis
  • Channel share analysis
Part 5: Competitive Environment
  • Leading companies volume share
  • Brand share analysis of top five companies
  • Brand share analysis of top five companies by category
  • Degree of consolidation/fragmentation by category
Part 6: Packaging Analysis
  • Pack material growth analysis
  • Pack type growth analysis
  • Closure type growth analysis
  • Primary outer type growth analysis
Part 9: Macroeconomic Analysis
  • GDP growth and inflation
  • Population growth
  • Labor market trend
  • Economic summary, labor market trends, and demographic trends
  • Australia risk index (GCRI) 2020
  • Australia risk analysis compared to global and Asia Pacific markets
  • Methodology
  • Definitions
  • Appendix

List of Tables
  • Leading value categories
  • Fastest growing segments (value), 2020
  • Cross category comparison by value (2015 2025)
  • Cross category comparison by volume (2015 2025)
  • Per capita consumption (by category), Australia compared to Asia Pacific and global levels (in liters), 2020
  • Fortified wine value analysis by segment, 2015 2025
  • Fortified wine volume analysis by segment, 2015 2025
  • Sparkling wine value analysis by segment, 2015 2025
  • Sparkling wine volume analysis by segment, 2015 2025
  • Still wine value analysis by segment, 2015 2025
  • Still wine volume analysis by segment, 2015 2025
  • Change in distribution share, 2015 2020
  • Top five companies share by brand (in volume terms) in the wine sector, 2020
  • Brand shares of top five companies (in volume terms) by category, 2020
  • Performance overview (score: 1 100)
  • Category data, by segment Category data, by on trade and off trade
  • Per capita consumption (in liters), 2015 2025
  • Per capita expenditure (US$), 2015 2025
  • Wine sales distribution in Australia by category (A$ million), 2020
  • Brand share (in volume terms) in the wine sector, 2020
  • Brand share (in volume terms) in the wine sector, by category, 2020
  • Pack material (in million pack units), 2015 2025
  • Pack materials by category (in million pack units), 2020
  • Pack type (in million pack units), 20152025

List of Figures
  • Value and volume share of Australia in the global and Asia Pacific wine sector, 2020 2025
  • Australia compared to the other top countries in terms of market share, growth, and competitive landscape
  • PCC comparisonAustralia, Asia Pacific, and global, 2015 2025
  • PCE comparisonAustralia, Asia Pacific, and global, 2015 2025
  • Market size and growth analysis by value and volume, wine sector, 20152025
  • Crosscategory comparison value growth analysis and category winners and losers
  • Crosscategory comparison volume growth analysis and category winners and losers
  • Market size and growth analysis by value and volume, fortified wine category , 2015 2025
  • Market size and growth analysis by value and volume, sparkling wine category, 20152025
  • Market size and growth analysis by value and volume, still wine category, 20152025
  • Share of key distribution channels (in volume terms)wine, 2020
  • Key distribution channel share by category (in volume terms), 2020
  • Leading companies (in volume terms) in the wine sector, 2020
  • Category wise consolidation/fragmentation (in volume terms) wine, 2020
  • Key pack materials in the Australian wine sector, percentage share of pack units, 2020
  • Annual growth rate by key pack material, 20152025
  • Use of pack material by category (in pack units), 2020
  • Key pack types in the Australian wine sector, percentage share of pack units, 2020
  • Annual growth rate by key pack type, 2015 2025
  • Use of pack type by category (in pack units), 2020
  • Key closure types in the Australian wine sector, percentage share of pack units, 2020
  • Annual growth rate by key closure type, 20152025
  • Use of closure type by category (in pack units), 2020
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • Accolade Wines
  • Treasury Wine Estates Vintners Limited
  • Pernod Ricard
  • De Bortoli Wines
  • E & J. Gallo Winery
  • The Yalumba Wine Company
  • Sunnyvale
  • Amberley Estate
  • Oyster Bay Wines
  • Casella Family Brands
  • Brown Brothers Milawa Vineyard Pty Ltd
  • VOK Beverages Pty Ltd.
  • mcwilliams harwood estate winery
  • Davide Campari-Milano S.p.A.
  • Golden Oak Winery
  • Australian Vintage Ltd
  • LVMH Moet Hennessy - Louis Vuitton
  • Ktnook Estate
  • premium wines brands pty ltd
  • Cookburn`s
  • Charles Heidsieck
  • Piper-Heidsieck
  • Pol Roger
  • champagne taittinger
Note: Product cover images may vary from those shown