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Online on-Demand Services Market in Europe 2026-2030

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    Report

  • 212 Pages
  • June 2026
  • Region: Europe
  • TechNavio
  • ID: 5398472
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The online on-demand services market in europe is forecasted to grow by USD 3.69 trillion during 2025-2030, accelerating at a CAGR of 40.2% during the forecast period. The report on the online on-demand services market in europe provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by strategic enterprise migration toward white-label fulfillment solutions to capture global omnichannel retailing channels, pervasive consumer normalization of premium convenience subscriptions as core lifestyle requirement, deep technological integration of specialized hyper-local commerce categories beyond traditional hot food delivery.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

The online on-demand services market in europe is segmented as below:

By Service

  • Home services
  • Food and grocery delivery services
  • Transportation
  • Others

By Platform

  • Mobile
  • Web

By Service Type

  • One-time purchase
  • Recurring subscriptions
  • Freemium models

By Geography

  • Europe
  • UK
  • Germany
  • Sweden
  • The Netherlands
This study identifies the accelerated commercial deployment of autonomous delivery fleets and unmanned ground vehicles in urban centers as one of the prime reasons driving the online on-demand services market in europe growth during the next few years. Also, extensive incorporation of conversational generative ai assistants to drive hyper-personalized user discovery and systematic optimization of multi-tenant cloud architectures for high-frequency predictive dispatching will lead to sizable demand in the market.

The report on the online on-demand services market in europe covers the following areas:

  • Online on-demand services market in europe sizing
  • Online on-demand services market in europe forecast
  • Online on-demand services market in europe industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online on-demand services market in europe vendors that include Allegro.eu SA, AUTO1 Group SE, Babbel GmbH, BACK MARKET Inc., Bolt Technology OU, Booking Holdings Inc., Citymapper Ltd., Comuto SA, Deliveroo plc, Flink SE, Free Now, Glovoapp23 SL, HelloFresh SE, Helpling GmbH and Co. KGA, Just Eat Takeaway.com B.V., Ocado Retail Ltd., Spotify Technology SA, Stuart, Viaplay Group AB, Zalando SE. Also, the online on-demand services market in europe analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Country Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Service
  • Executive Summary - Chart on Market Segmentation by Platform
  • Executive Summary - Chart on Market Segmentation by Service Type
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
  • Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
  • Overview on factors of disruption
2.4 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
3 Market Landscape
3.1 Market ecosystem
  • Chart on Parent Market
  • Data Table on - Parent Market
3.2 Market characteristics
  • Chart on Market characteristics analysis
3.3 Value chain analysis
  • Chart on Value chain analysis
4 Market Sizing
4.1 Market definition
  • Data Table on Offerings of companies included in the market definition
4.2 Market segment analysis
  • Market segments
4.3 Market size 2025
4.4 Market outlook: Forecast for 2025-2030
  • Chart on Europe - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Regional - Market size and forecast 2025-2030 ($ billion)
  • Chart on Europe: Year-over-year growth 2025-2030 (%)
  • Data Table on Regional - Market size and forecast 2025-2030 ($ billion)
5 Historic Market Size
5.1 Online On-Demand Services Market in Europe 2020 - 2024
  • Historic Market Size - Data Table on Online On-Demand Services Market in Europe 2020 - 2024 ($ billion)
5.2 Service segment analysis 2020 - 2024
  • Historic Market Size - Service Segment 2020 - 2024 ($ billion)
5.3 Platform segment analysis 2020 - 2024
  • Historic Market Size - Platform Segment 2020 - 2024 ($ billion)
5.4 Service Type segment analysis 2020 - 2024
  • Historic Market Size - Service Type Segment 2020 - 2024 ($ billion)
5.5 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ billion)
6 Qualitative Analysis
6.1 Impact of AI on online on-demand services market in Europe
6.2 Impact of geopolitical conflicts on online on-demand services market in Europe
7 Five Forces Analysis
7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
7.7 Market condition
  • Chart on Market condition - Five forces 2025 and 2030
8 Market Segmentation by Service
8.1 Market segments
  • Chart on Service - Market share 2025-2030 (%)
  • Data Table on Service - Market share 2025-2030 (%)
8.2 Comparison by Service
  • Chart on Comparison by Service
  • Data Table on Comparison by Service
8.3 Home services - Market size and forecast 2025-2030
  • Chart on Home services - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Home services - Market size and forecast 2025-2030 ($ billion)
  • Chart on Home services - Year-over-year growth 2025-2030 (%)
  • Data Table on Home services - Year-over-year growth 2025-2030 (%)
8.4 Food and grocery delivery services - Market size and forecast 2025-2030
  • Chart on Food and grocery delivery services - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Food and grocery delivery services - Market size and forecast 2025-2030 ($ billion)
  • Chart on Food and grocery delivery services - Year-over-year growth 2025-2030 (%)
  • Data Table on Food and grocery delivery services - Year-over-year growth 2025-2030 (%)
8.5 Transportation - Market size and forecast 2025-2030
  • Chart on Transportation - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Transportation - Market size and forecast 2025-2030 ($ billion)
  • Chart on Transportation - Year-over-year growth 2025-2030 (%)
  • Data Table on Transportation - Year-over-year growth 2025-2030 (%)
8.6 Others - Market size and forecast 2025-2030
  • Chart on Others - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Others - Market size and forecast 2025-2030 ($ billion)
  • Chart on Others - Year-over-year growth 2025-2030 (%)
  • Data Table on Others - Year-over-year growth 2025-2030 (%)
8.7 Market opportunity by Service
  • Market opportunity by Service ($ billion)
  • Data Table on Market opportunity by Service ($ billion)
9 Market Segmentation by Platform
9.1 Market segments
  • Chart on Platform - Market share 2025-2030 (%)
  • Data Table on Platform - Market share 2025-2030 (%)
9.2 Comparison by Platform
  • Chart on Comparison by Platform
  • Data Table on Comparison by Platform
9.3 Mobile - Market size and forecast 2025-2030
  • Chart on Mobile - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Mobile - Market size and forecast 2025-2030 ($ billion)
  • Chart on Mobile - Year-over-year growth 2025-2030 (%)
  • Data Table on Mobile - Year-over-year growth 2025-2030 (%)
9.4 Web - Market size and forecast 2025-2030
  • Chart on Web - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Web - Market size and forecast 2025-2030 ($ billion)
  • Chart on Web - Year-over-year growth 2025-2030 (%)
  • Data Table on Web - Year-over-year growth 2025-2030 (%)
9.5 Market opportunity by Platform
  • Market opportunity by Platform ($ billion)
  • Data Table on Market opportunity by Platform ($ billion)
10 Market Segmentation by Service Type
10.1 Market segments
  • Chart on Service Type - Market share 2025-2030 (%)
  • Data Table on Service Type - Market share 2025-2030 (%)
10.2 Comparison by Service Type
  • Chart on Comparison by Service Type
  • Data Table on Comparison by Service Type
10.3 One-time purchase - Market size and forecast 2025-2030
  • Chart on One-time purchase - Market size and forecast 2025-2030 ($ billion)
  • Data Table on One-time purchase - Market size and forecast 2025-2030 ($ billion)
  • Chart on One-time purchase - Year-over-year growth 2025-2030 (%)
  • Data Table on One-time purchase - Year-over-year growth 2025-2030 (%)
10.4 Recurring subscriptions - Market size and forecast 2025-2030
  • Chart on Recurring subscriptions - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Recurring subscriptions - Market size and forecast 2025-2030 ($ billion)
  • Chart on Recurring subscriptions - Year-over-year growth 2025-2030 (%)
  • Data Table on Recurring subscriptions - Year-over-year growth 2025-2030 (%)
10.5 Freemium models - Market size and forecast 2025-2030
  • Chart on Freemium models - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Freemium models - Market size and forecast 2025-2030 ($ billion)
  • Chart on Freemium models - Year-over-year growth 2025-2030 (%)
  • Data Table on Freemium models - Year-over-year growth 2025-2030 (%)
10.6 Market opportunity by Service Type
  • Market opportunity by Service Type ($ billion)
  • Data Table on Market opportunity by Service Type ($ billion)
11 Customer Landscape
11.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
  • Chart on Market share by geography - 2025-2030 (%)
  • Data Table on Market share by geography - 2025-2030 (%)
12.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
12.3 UK - Market size and forecast 2025-2030
  • Chart on UK - Market size and forecast 2025-2030 ($ billion)
  • Data Table on UK - Market size and forecast 2025-2030 ($ billion)
  • Chart on UK - Year-over-year growth 2025-2030 (%)
  • Data Table on UK - Year-over-year growth 2025-2030 (%)
12.4 Germany - Market size and forecast 2025-2030
  • Chart on Germany - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Germany - Market size and forecast 2025-2030 ($ billion)
  • Chart on Germany - Year-over-year growth 2025-2030 (%)
  • Data Table on Germany - Year-over-year growth 2025-2030 (%)
12.5 Sweden - Market size and forecast 2025-2030
  • Chart on Sweden - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Sweden - Market size and forecast 2025-2030 ($ billion)
  • Chart on Sweden - Year-over-year growth 2025-2030 (%)
  • Data Table on Sweden - Year-over-year growth 2025-2030 (%)
12.6 The Netherlands - Market size and forecast 2025-2030
  • Chart on The Netherlands - Market size and forecast 2025-2030 ($ billion)
  • Data Table on The Netherlands - Market size and forecast 2025-2030 ($ billion)
  • Chart on The Netherlands - Year-over-year growth 2025-2030 (%)
  • Data Table on The Netherlands - Year-over-year growth 2025-2030 (%)
12.7 Rest of Europe - Market size and forecast 2025-2030
  • Chart on Rest of Europe - Market size and forecast 2025-2030 ($ billion)
  • Data Table on Rest of Europe - Market size and forecast 2025-2030 ($ billion)
  • Chart on Rest of Europe - Year-over-year growth 2025-2030 (%)
  • Data Table on Rest of Europe - Year-over-year growth 2025-2030 (%)
12.8 Market opportunity by geography
  • Market opportunity by geography ($ billion)
  • Data Table on Market opportunity by geography ($ billion)
13 Drivers, Challenges, and Opportunity
13.1 Market drivers
  • Strategic enterprise migration toward white-label fulfillment solutions to capture global omnichannel retailing channels
  • Pervasive consumer normalization of premium convenience subscriptions as core lifestyle requirement
  • Deep technological integration of specialized hyper-local commerce categories beyond traditional hot food delivery
13.2 Market challenges
  • Regulatory reclassification of independent gig labor and resulting escalation of baseline personnel costs
  • Severe algorithmic attrition and high financial acquisition overheads for multi-app contract personnel
  • Rising cybersecurity vulnerabilities and real-time geolocation spoofing exploits targeting API infrastructure
13.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
13.4 Market opportunities
  • Accelerated commercial deployment of autonomous delivery fleets and unmanned ground vehicles in urban centers
  • Extensive incorporation of conversational generative AI assistants to drive hyper-personalized user discovery
  • Systematic optimization of multi-tenant cloud architectures for high-frequency predictive dispatching
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
  • Overview on factors of disruption
14.4 Industry risks
  • Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
  • Companies covered
15.2 Company ranking index
  • Company ranking index
15.3 Market positioning of companies
  • Matrix on companies position and classification
15.4 Allegro.eu SA
  • Allegro.eu SA - Overview
  • Allegro.eu SA - Product / Service
  • Allegro.eu SA - Key offerings
  • SWOT
15.5 AUTO1 Group SE
  • AUTO1 Group SE - Overview
  • AUTO1 Group SE - Business segments
  • AUTO1 Group SE - Key offerings
  • AUTO1 Group SE - Segment focus
  • SWOT
15.6 BACK MARKET Inc.
  • BACK MARKET Inc. - Overview
  • BACK MARKET Inc. - Product / Service
  • BACK MARKET Inc. - Key offerings
  • SWOT
15.7 Bolt Technology OU
  • Bolt Technology OU - Overview
  • Bolt Technology OU - Product / Service
  • Bolt Technology OU - Key offerings
  • SWOT
15.8 Booking Holdings Inc.
  • Booking Holdings Inc. - Overview
  • Booking Holdings Inc. - Product / Service
  • Booking Holdings Inc. - Key offerings
  • SWOT
15.9 Deliveroo plc
  • Deliveroo plc - Overview
  • Deliveroo plc - Product / Service
  • Deliveroo plc - Key offerings
  • SWOT
15.10 Flink SE
  • Flink SE - Overview
  • Flink SE - Product / Service
  • Flink SE - Key offerings
  • SWOT
15.11 Free Now
  • Free Now - Overview
  • Free Now - Product / Service
  • Free Now - Key offerings
  • SWOT
15.12 Glovoapp23 SL
  • Glovoapp23 SL - Overview
  • Glovoapp23 SL - Product / Service
  • Glovoapp23 SL - Key offerings
  • SWOT
15.13 HelloFresh SE
  • HelloFresh SE - Overview
  • HelloFresh SE - Product / Service
  • HelloFresh SE - Key offerings
  • SWOT
15.14 Just Eat Takeaway.com B.V.
  • Just Eat Takeaway.com B.V. - Overview
  • Just Eat Takeaway.com B.V. - Product / Service
  • Just Eat Takeaway.com B.V. - Key offerings
  • SWOT
15.15 Ocado Retail Ltd.
  • Ocado Retail Ltd. - Overview
  • Ocado Retail Ltd. - Product / Service
  • Ocado Retail Ltd. - Key offerings
  • SWOT
15.16 Spotify Technology SA
  • Spotify Technology SA - Overview
  • Spotify Technology SA - Business segments
  • Spotify Technology SA - Key offerings
  • Spotify Technology SA - Segment focus
  • SWOT
15.17 Viaplay Group AB
  • Viaplay Group AB - Overview
  • Viaplay Group AB - Business segments
  • Viaplay Group AB - Key offerings
  • Viaplay Group AB - Segment focus
  • SWOT
15.18 Zalando SE
  • Zalando SE - Overview
  • Zalando SE - Business segments
  • Zalando SE - Key offerings
  • Zalando SE - Segment focus
  • SWOT
16 Appendix
16.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
16.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
16.3 Currency conversion rates for US$
  • Currency conversion rates for US$
16.4 Research methodology
  • Research methodology
16.5 Data procurement
  • Information sources
16.6 Data validation
  • Data validation
16.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
16.8 Data synthesis
  • Data synthesis
16.9 360 degree market analysis
  • 360 degree market analysis
16.10 List of abbreviations
  • List of abbreviations
List of Exhibits
Exhibit 1: Executive Summary - Chart on Market Overview
Exhibit 2: Executive Summary - Data Table on Market Overview
Exhibit 3: Executive Summary - Chart on Country Market Characteristics
Exhibit 4: Executive Summary - Chart on Market by Geography
Exhibit 5: Executive Summary - Chart on Market Segmentation by Service
Exhibit 6: Executive Summary - Chart on Market Segmentation by Platform
Exhibit 7: Executive Summary - Chart on Market Segmentation by Service Type
Exhibit 8: Executive Summary - Chart on Incremental Growth
Exhibit 9: Executive Summary - Data Table on Incremental Growth
Exhibit 10: Executive Summary - Chart on Company Market Positioning
Exhibit 11: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibit 12: Overview on criticality of inputs and factors of differentiation
Exhibit 13: Overview on factors of disruption
Exhibit 14: Impact of drivers and challenges in 2025 and 2030
Exhibit 15: Chart on Parent Market
Exhibit 16: Data Table on - Parent Market
Exhibit 17: Chart on Market characteristics analysis
Exhibit 18: Chart on Value chain analysis
Exhibit 19: Data Table on Offerings of companies included in the market definition
Exhibit 20: Market segments
Exhibit 21: Chart on Europe - Market size and forecast 2025-2030 ($ billion)
Exhibit 22: Data Table on Regional - Market size and forecast 2025-2030 ($ billion)
Exhibit 23: Chart on Europe: Year-over-year growth 2025-2030 (%)
Exhibit 24: Data Table on Regional - Market size and forecast 2025-2030 ($ billion)
Exhibit 25: Historic Market Size - Data Table on Online On-Demand Services Market in Europe 2020 - 2024 ($ billion)
Exhibit 26: Historic Market Size - Service Segment 2020 - 2024 ($ billion)
Exhibit 27: Historic Market Size - Platform Segment 2020 - 2024 ($ billion)
Exhibit 28: Historic Market Size - Service Type Segment 2020 - 2024 ($ billion)
Exhibit 29: Historic Market Size - Geography Segment 2020 - 2024 ($ billion)
Exhibit 30: Five forces analysis - Comparison between 2025 and 2030
Exhibit 31: Bargaining power of buyers - Impact of key factors 2025 and 2030
Exhibit 32: Bargaining power of suppliers - Impact of key factors in 2025 and 2030
Exhibit 33: Threat of new entrants - Impact of key factors in 2025 and 2030
Exhibit 34: Threat of substitutes - Impact of key factors in 2025 and 2030
Exhibit 35: Threat of rivalry - Impact of key factors in 2025 and 2030
Exhibit 36: Chart on Market condition - Five forces 2025 and 2030
Exhibit 37: Chart on Service - Market share 2025-2030 (%)
Exhibit 38: Data Table on Service - Market share 2025-2030 (%)
Exhibit 39: Chart on Comparison by Service
Exhibit 40: Data Table on Comparison by Service
Exhibit 41: Chart on Home services - Market size and forecast 2025-2030 ($ billion)
Exhibit 42: Data Table on Home services - Market size and forecast 2025-2030 ($ billion)
Exhibit 43: Chart on Home services - Year-over-year growth 2025-2030 (%)
Exhibit 44: Data Table on Home services - Year-over-year growth 2025-2030 (%)
Exhibit 45: Chart on Food and grocery delivery services - Market size and forecast 2025-2030 ($ billion)
Exhibit 46: Data Table on Food and grocery delivery services - Market size and forecast 2025-2030 ($ billion)
Exhibit 47: Chart on Food and grocery delivery services - Year-over-year growth 2025-2030 (%)
Exhibit 48: Data Table on Food and grocery delivery services - Year-over-year growth 2025-2030 (%)
Exhibit 49: Chart on Transportation - Market size and forecast 2025-2030 ($ billion)
Exhibit 50: Data Table on Transportation - Market size and forecast 2025-2030 ($ billion)
Exhibit 51: Chart on Transportation - Year-over-year growth 2025-2030 (%)
Exhibit 52: Data Table on Transportation - Year-over-year growth 2025-2030 (%)
Exhibit 53: Chart on Others - Market size and forecast 2025-2030 ($ billion)
Exhibit 54: Data Table on Others - Market size and forecast 2025-2030 ($ billion)
Exhibit 55: Chart on Others - Year-over-year growth 2025-2030 (%)
Exhibit 56: Data Table on Others - Year-over-year growth 2025-2030 (%)
Exhibit 57: Market opportunity by Service ($ billion)
Exhibit 58: Data Table on Market opportunity by Service ($ billion)
Exhibit 59: Chart on Platform - Market share 2025-2030 (%)
Exhibit 60: Data Table on Platform - Market share 2025-2030 (%)
Exhibit 61: Chart on Comparison by Platform
Exhibit 62: Data Table on Comparison by Platform
Exhibit 63: Chart on Mobile - Market size and forecast 2025-2030 ($ billion)
Exhibit 64: Data Table on Mobile - Market size and forecast 2025-2030 ($ billion)
Exhibit 65: Chart on Mobile - Year-over-year growth 2025-2030 (%)
Exhibit 66: Data Table on Mobile - Year-over-year growth 2025-2030 (%)
Exhibit 67: Chart on Web - Market size and forecast 2025-2030 ($ billion)
Exhibit 68: Data Table on Web - Market size and forecast 2025-2030 ($ billion)
Exhibit 69: Chart on Web - Year-over-year growth 2025-2030 (%)
Exhibit 70: Data Table on Web - Year-over-year growth 2025-2030 (%)
Exhibit 71: Market opportunity by Platform ($ billion)
Exhibit 72: Data Table on Market opportunity by Platform ($ billion)
Exhibit 73: Chart on Service Type - Market share 2025-2030 (%)
Exhibit 74: Data Table on Service Type - Market share 2025-2030 (%)
Exhibit 75: Chart on Comparison by Service Type
Exhibit 76: Data Table on Comparison by Service Type
Exhibit 77: Chart on One-time purchase - Market size and forecast 2025-2030 ($ billion)
Exhibit 78: Data Table on One-time purchase - Market size and forecast 2025-2030 ($ billion)
Exhibit 79: Chart on One-time purchase - Year-over-year growth 2025-2030 (%)
Exhibit 80: Data Table on One-time purchase - Year-over-year growth 2025-2030 (%)
Exhibit 81: Chart on Recurring subscriptions - Market size and forecast 2025-2030 ($ billion)
Exhibit 82: Data Table on Recurring subscriptions - Market size and forecast 2025-2030 ($ billion)
Exhibit 83: Chart on Recurring subscriptions - Year-over-year growth 2025-2030 (%)
Exhibit 84: Data Table on Recurring subscriptions - Year-over-year growth 2025-2030 (%)
Exhibit 85: Chart on Freemium models - Market size and forecast 2025-2030 ($ billion)
Exhibit 86: Data Table on Freemium models - Market size and forecast 2025-2030 ($ billion)
Exhibit 87: Chart on Freemium models - Year-over-year growth 2025-2030 (%)
Exhibit 88: Data Table on Freemium models - Year-over-year growth 2025-2030 (%)
Exhibit 89: Market opportunity by Service Type ($ billion)
Exhibit 90: Data Table on Market opportunity by Service Type ($ billion)
Exhibit 91: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibit 92: Chart on Market share by geography - 2025-2030 (%)
Exhibit 93: Data Table on Market share by geography - 2025-2030 (%)
Exhibit 94: Chart on Geographic comparison
Exhibit 95: Data Table on Geographic comparison
Exhibit 96: Chart on UK - Market size and forecast 2025-2030 ($ billion)
Exhibit 97: Data Table on UK - Market size and forecast 2025-2030 ($ billion)
Exhibit 98: Chart on UK - Year-over-year growth 2025-2030 (%)
Exhibit 99: Data Table on UK - Year-over-year growth 2025-2030 (%)
Exhibit 100: Chart on Germany - Market size and forecast 2025-2030 ($ billion)
Exhibit 101: Data Table on Germany - Market size and forecast 2025-2030 ($ billion)
Exhibit 102: Chart on Germany - Year-over-year growth 2025-2030 (%)
Exhibit 103: Data Table on Germany - Year-over-year growth 2025-2030 (%)
Exhibit 104: Chart on Sweden - Market size and forecast 2025-2030 ($ billion)
Exhibit 105: Data Table on Sweden - Market size and forecast 2025-2030 ($ billion)
Exhibit 106: Chart on Sweden - Year-over-year growth 2025-2030 (%)
Exhibit 107: Data Table on Sweden - Year-over-year growth 2025-2030 (%)
Exhibit 108: Chart on The Netherlands - Market size and forecast 2025-2030 ($ billion)
Exhibit 109: Data Table on The Netherlands - Market size and forecast 2025-2030 ($ billion)
Exhibit 110: Chart on The Netherlands - Year-over-year growth 2025-2030 (%)
Exhibit 111: Data Table on The Netherlands - Year-over-year growth 2025-2030 (%)
Exhibit 112: Chart on Rest of Europe - Market size and forecast 2025-2030 ($ billion)
Exhibit 113: Data Table on Rest of Europe - Market size and forecast 2025-2030 ($ billion)
Exhibit 114: Chart on Rest of Europe - Year-over-year growth 2025-2030 (%)
Exhibit 115: Data Table on Rest of Europe - Year-over-year growth 2025-2030 (%)
Exhibit 116: Market opportunity by geography ($ billion)
Exhibit 117: Data Table on Market opportunity by geography ($ billion)
Exhibit 118: Impact of drivers and challenges in 2025 and 2030
Exhibit 119: Overview on criticality of inputs and factors of differentiation
Exhibit 120: Overview on factors of disruption
Exhibit 121: Impact of key risks on business
Exhibit 122: Companies covered
Exhibit 123: Company ranking index
Exhibit 124: Matrix on companies position and classification
Exhibit 125: Allegro.eu SA - Overview
Exhibit 126: Allegro.eu SA - Product / Service
Exhibit 127: Allegro.eu SA - Key offerings
Exhibit 128: SWOT
Exhibit 129: AUTO1 Group SE - Overview
Exhibit 130: AUTO1 Group SE - Business segments
Exhibit 131: AUTO1 Group SE - Key offerings
Exhibit 132: AUTO1 Group SE - Segment focus
Exhibit 133: SWOT
Exhibit 134: BACK MARKET Inc. - Overview
Exhibit 135: BACK MARKET Inc. - Product / Service
Exhibit 136: BACK MARKET Inc. - Key offerings
Exhibit 137: SWOT
Exhibit 138: Bolt Technology OU - Overview
Exhibit 139: Bolt Technology OU - Product / Service
Exhibit 140: Bolt Technology OU - Key offerings
Exhibit 141: SWOT
Exhibit 142: Booking Holdings Inc. - Overview
Exhibit 143: Booking Holdings Inc. - Product / Service
Exhibit 144: Booking Holdings Inc. - Key offerings
Exhibit 145: SWOT
Exhibit 146: Deliveroo plc - Overview
Exhibit 147: Deliveroo plc - Product / Service
Exhibit 148: Deliveroo plc - Key offerings
Exhibit 149: SWOT
Exhibit 150: Flink SE - Overview
Exhibit 151: Flink SE - Product / Service
Exhibit 152: Flink SE - Key offerings
Exhibit 153: SWOT
Exhibit 154: Free Now - Overview
Exhibit 155: Free Now - Product / Service
Exhibit 156: Free Now - Key offerings
Exhibit 157: SWOT
Exhibit 158: Glovoapp23 SL - Overview
Exhibit 159: Glovoapp23 SL - Product / Service
Exhibit 160: Glovoapp23 SL - Key offerings
Exhibit 161: SWOT
Exhibit 162: HelloFresh SE - Overview
Exhibit 163: HelloFresh SE - Product / Service
Exhibit 164: HelloFresh SE - Key offerings
Exhibit 165: SWOT
Exhibit 166: Just Eat Takeaway.com B.V. - Overview
Exhibit 167: Just Eat Takeaway.com B.V. - Product / Service
Exhibit 168: Just Eat Takeaway.com B.V. - Key offerings
Exhibit 169: SWOT
Exhibit 170: Ocado Retail Ltd. - Overview
Exhibit 171: Ocado Retail Ltd. - Product / Service
Exhibit 172: Ocado Retail Ltd. - Key offerings
Exhibit 173: SWOT
Exhibit 174: Spotify Technology SA - Overview
Exhibit 175: Spotify Technology SA - Business segments
Exhibit 176: Spotify Technology SA - Key offerings
Exhibit 177: Spotify Technology SA - Segment focus
Exhibit 178: SWOT
Exhibit 179: Viaplay Group AB - Overview
Exhibit 180: Viaplay Group AB - Business segments
Exhibit 181: Viaplay Group AB - Key offerings
Exhibit 182: Viaplay Group AB - Segment focus
Exhibit 183: SWOT
Exhibit 184: Zalando SE - Overview
Exhibit 185: Zalando SE - Business segments
Exhibit 186: Zalando SE - Key offerings
Exhibit 187: Zalando SE - Segment focus
Exhibit 188: SWOT
Exhibit 189: Inclusions checklist
Exhibit 190: Exclusions checklist
Exhibit 191: Currency conversion rates for US$
Exhibit 192: Research methodology
Exhibit 193: Information sources
Exhibit 194: Data validation
Exhibit 195: Validation techniques employed for market sizing
Exhibit 196: Data synthesis
Exhibit 197: 360 degree market analysis
Exhibit 198: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the global online on-demand services market in europe: Allegro.eu SA, AUTO1 Group SE, Babbel GmbH, BACK MARKET Inc., Bolt Technology OU, Booking Holdings Inc., Citymapper Ltd., Comuto SA, Deliveroo plc, Flink SE, Free Now, Glovoapp23 SL, HelloFresh SE, Helpling GmbH and Co. KGA, Just Eat Takeaway.com B.V., Ocado Retail Ltd., Spotify Technology SA, Stuart, Viaplay Group AB, Zalando SE.

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is accelerated commercial deployment of autonomous delivery fleets and unmanned ground vehicles in urban centers."

According to the report, one of the major drivers for this market is the strategic enterprise migration toward white-label fulfillment solutions to capture global omnichannel retailing channels.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Allegro.eu SA
  • AUTO1 Group SE
  • Babbel GmbH
  • BACK MARKET Inc.
  • Bolt Technology OU
  • Booking Holdings Inc.
  • Citymapper Ltd.
  • Comuto SA
  • Deliveroo plc
  • Flink SE
  • Free Now
  • Glovoapp23 SL
  • HelloFresh SE
  • Helpling GmbH and Co. KGA
  • Just Eat Takeaway.com B.V.
  • Ocado Retail Ltd.
  • Spotify Technology SA
  • Stuart
  • Viaplay Group AB
  • Zalando SE