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U.S. Nail Salons: An Industry Analysis

  • ID: 5440368
  • Report
  • September 2021
  • Region: United States
  • 66 Pages
  • Marketdata LLC

FEATURED COMPANIES

  • Bellacures
  • Camile Albane
  • Davi Nails
  • Frenchie’s
  • Hammer & Nails Grooming
  • Miniluxe

The U.S. nail salons industry, populated by nearly 28,000 small businesses, had been growing strongly through 2019, reaching a value of $8 billion (actually $17.3 billion when counting sole proprietor nail technicians not working in a retail facility). This growth came to a halt with the pandemic of 2020, which closed many salons for months. However, the industry is recovering as more Americans are vaccinated and shops re-open.

This new report is a comprehensive business analysis covering the nature and operations of the nail salons business, services provided, key operating ratios/metrics, dollar size and growth of the industry from 2007 to 2025 Forecast, economic structure of the business (ratios: national, by state, by major city), analysis of franchising (profiles of top 10 franchisors), and more.

The effects of the pandemic are discussed, as well as the outlook for recovery in 2021, and a long-term forecast to 2025. The report also analyses the average yearly revenues per nail salon (for franchises and non-franchises), profitability (industry income statement), and how Asian immigrants built the industry in the 1970s, and the discrimination they faced. Report includes a directory of industry reports, trade associations and magazines.

Sources include U.S. Census Bureau surveys, County Business Patterns, Bureau of Labor Statistics, Nails Magazine, Professional Beauty Association, and original research.

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Bellacures
  • Camile Albane
  • Davi Nails
  • Frenchie’s
  • Hammer & Nails Grooming
  • Miniluxe

Nature of the Industry 

  • Definition and number of nail salons and nail technicians, mobile salons, full-service salons, states with highest no. of nail salon workers
  • Major industry trends and issues: an industry built by immigrants, discrimination against Asian owners/workers, snapshot of the New York market
  • Key Industry Statistics: amount spent on nail care, customer demographics, nail tech training, work hours, avg. salaries, pricing, etc.
  • Effects of the pandemic on the industry: closures, cost of protective equipment, how operations changed, house calls, reduced capacity, income declines, top owner concerns.

Tables:

  • Share of consumers of hair and nail salons by age group.

Market Size, Growth, Forecasts 

  • Estimates of industry size/no. of nail salons by U.S. Census Bureau vs. Nails Magazine, other sources, why some estimates don’t make sense
  • Discussion & analysis of historical growth trends, during last recession, recovery since then, current situation, rationale
  • Discussion of major factors affecting industry growth
  • 2020 Performance: Effects of The Pandemic: Analysis & discussion, BLS payroll data
  • 2021 Industry Outlook: Prospects for a recovery: Analysis & discussion, recent BLS payroll data
  • 2025 Industry Forecast: Long-term outlook: Analysis & discussion, demand factors

Tables:

  • Number & Receipts of U.S. Nail Salons: Employers with Payrolls: 2007-2025 F
  • Number & Receipts of U.S. Nail Salons: Non-Employers without Payrolls: 2007-2025 F
  • Total Size of the U.S. Nail Salons Industry: Employers & Non-Employer: 2007-2025 F
  • Non-employer Establishments, by Revenue Class: 2018
  • Number of nail technicians in the U.S. from 2006 to 2018

Industry Economic Structure & Operating Metrics 

  • Summary of key industry metrics, NAICS code for the industry, discussion of employer vs. non-employer establishments, number and avg. salary of nail technicians
  • Number of nail salon establishments, by employment size: 2017 & 2012
  • Industry snapshot: 2007, 2012, 2017: no. of firms, estabs., receipts, employees
  • Labor costs & productivity, sales/payroll ratio
  • Avg. receipts per nail salon: 2017, 2019
  • Avg. receipts, avg. payroll, avg. no employees: 2007, 2012, 2017

Industry ratios (no. of firms, establishments, receipts, payroll as % receipts for 2017 & 2012) by:

  • legal form of organization -corporations, sole proprietorships, partnerships: no. of employees).
  • Single vs. multi-unit firms, by size 
  • Concentration Ratios: ratios for top 4, 8, 20, 50 largest firms 
  • Receipts size of establishments (under $100,000 to $5 mill.)
  • No. of nail salons, receipts & avg. receipts per establishment, alpha by state: 2019

Geographic Analysis

  • Top 7 states, by no. of nail salons
  • Top 6 states, by receipts 
  • No. of nail salons, receipts & avg. receipts per establishment, by state, ranked by number - 2019
  • No. of nail salons, receipts & avg. receipts per establishment, by major city: 2017.

Nail Technicians Data

  • No. of nail techs: 2006-2018

Maps:

  • Employment of manicurists & pedicurists, by state, May 2020
  • Annual mean wage of manicurists & pedicurists, by state, May 2020

Tables:

  • Metropolitan areas with the highest employment level in Manicurists and Pedicurists
  • Top paying metropolitan areas for Manicurists and Pedicurists

Nail Salon Operating Costs & Metrics

  • Discussion of FabJob Guide and BLS data on nail salon owner’s potential earnings and salon profit margins, factors affecting profitability
  • Sample Profit & Loss Monthly Statement for an Average Nail Salon: 2019
  • Frenchie’s Franchise Sample Annual Income Statement: Salon in year 4, 2018

Tables:

  • Avg. price of nail services, by type (Nails Magazine data)
  • Services provided by nail salons, percent offered (Nails Magazine data)

Nail Salon Franchising 

  • (Headquarters address, no. of franchises, purchase costs, financial data when available)
  • Summary - discussion of franchising benefits, sample earnings of Frenchie’s franchisees in 2018

Table:

  • Top 10 nail salon franchisors, no. of units, systemwide revenues
  • Brief profiles of nail salon franchises
  • Regal Nails
  • Frenchie’s
  • Bellacures
  • PROSE Nail Salons
  • Davi Nails
  • Namaste Nail Sanctuary
  • Miniluxe
  • Nail Garden
  • Camile Albane
  • Hammer & Nails Grooming

Reference Directory 

  • List of nail salon trade associations, journals, special industry reports, articles, other key contacts - address & phones 
Note: Product cover images may vary from those shown
  • Bellacures
  • Camile Albane
  • Davi Nails
  • Frenchie’s
  • Hammer & Nails Grooming
  • Miniluxe
  • Nail Garden
  • Namaste Nail Sanctuary
  • PROSE Nail Salons
  • Regal Nails
Note: Product cover images may vary from those shown

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