Vietnam Skincare Market Assessment and Forecasts to 2025 - Analyzing Product Categories and Segments, Distribution Channel, Competitive Landscape, Packaging and Consumer Segmentation

The publisher’s Country Profile report on the skincare sector in Vietnam provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

The Vietnamese skincare sector was led by facial care category in value terms and body care category in volume terms. The depilatories category is forecast to register fastest value growth and fastest volume growth during 2020-2025. Health & beauty stores is the leading channel for distribution of skincare products in the country. Unilever, Procter & Gamble and LG Corp are the top three companies in the Vietnamese skincare sector.

What else is contained?

• Sector data: Overall sector value and volume data with growth analysis for 2015-2025
• Category coverage: Value and growth analysis for body care, depilatories, facial care, hand care, and make-up remover with inputs on individual segment share within each category and the change in their market share forecast for 2020-2025
• Leading players: Market share of compaines (in value terms) and private labels (in value terms) in 2020
• Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, chemists/pharmacies, convenience stores, department stores, direct sellers, health & beauty stores, hypermarkets & supermarkets, parapharmacies/drugstores, “dollar stores”, variety stores & general merchandise retailers, e-retailers other general retailers
• Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, and rigid metal; pack type for: specialty container, tube, bottle, jar, tub, aerosol, bag/sachet, and other pack types, closure type for: flip/snap top, dispenser, screw top, cap, prize off and other closure types, primary outer types for: carton - folding, blister pack, bag, sleeve, shrink wrap, and other primary outer types.

Scope

• the per capita consumption and expenditure of skincare in Vietnam was lower than the global and regional level in 2020
• the Vietnamese skincare sector is expected to grow at a CAGR of 5.0% in terms of value during 2020-2025
• Health & beauty stores was the leading distribution channel in the Vietnamese skincare sector, with a value share of 28.6% in 2020

Reasons to Buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• the packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.