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Headphones in Japan

  • ID: 5456949
  • Report
  • October 2021
  • Region: Japan
  • 18 Pages
  • Euromonitor International
Consumers using TWS earbuds in Japan before the entry of Apple’s AirPods in December 2016 are deemed to be early adopters. Other producers quickly followed as a result of the category’s dynamic growth following Apple’s arrival. Nevertheless, at this point, Sony was the dominant player, and released a new TWS earbuds product in 2017 with ANC feature (active noise cancelling).

The publisher's Headphones in Japan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage:


TWS Earbuds, Wireless Earphones, Wireless Headbands.

Data coverage:


Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Headphones market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
KEY DATA FINDINGS

2021 DEVELOPMENTS
  • Rapid penetration of TWS earbuds over review period
  • Increasing fragmentation as dynamic TWS earbuds attracts new players
  • Apple, the trendsetter
PROSPECTS AND OPPORTUNITIES
  • TWS earbuds to become “the” wireless headphone
  • Swing back?
  • Headphones for wide range of purposes
CATEGORY DATA
  • Table 1 Sales of Headphones by Category: Volume 2016-2021
  • Table 2 Sales of Headphones by Category: Value 2016-2021
  • Table 3 Sales of Headphones by Category: % Volume Growth 2016-2021
  • Table 4 Sales of Headphones by Category: % Value Growth 2016-2021
  • Table 5 NBO Company Shares of Headphones: % Volume 2017-2021
  • Table 6 LBN Brand Shares of Headphones: % Volume 2018-2021
  • Table 7 Distribution of Headphones by Channel: % Volume 2016-2021
  • Table 8 Forecast Sales of Headphones by Category: Volume 2021-2026
  • Table 9 Forecast Sales of Headphones by Category: Value 2021-2026
  • Table 10 Forecast Sales of Headphones by Category: % Volume Growth 2021-2026
  • Table 11 Forecast Sales of Headphones by Category: % Value Growth 2021-2026
CONSUMER ELECTRONICS IN JAPAN

EXECUTIVE SUMMARY
  • Consumer electronics in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer electronics?
MARKET DATA
  • Table 12 Sales of Consumer Electronics by Category: Volume 2016-2021
  • Table 13 Sales of Consumer Electronics by Category: Value 2016-2021
  • Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
  • Table 15 Sales of Consumer Electronics by Category: % Value Growth 2016-2021
  • Table 16 NBO Company Shares of Consumer Electronics: % Volume 2017-2021
  • Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2018-2021
  • Table 18 Distribution of Consumer Electronics by Channel: % Volume 2016-2021
  • Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2021-2026
  • Table 20 Forecast Sales of Consumer Electronics by Category: Value 2021-2026
  • Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2021-2026
  • Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2021-2026
DISCLAIMER

SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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