The Saudi Arabia Kitchen Furniture market is expected to grow annually at a CAGR of 6.89% during the forecast period (2021 – 2026).
The kitchen is a commonly utilised area in the house and is regarded as the home's central hub. As Saudi Arabian families get smaller and individuals live in smaller apartments, there is an increasing need to maximise space efficiency, which leads to an increase in the demand for kitchen equipment. Kitchens are made up of a variety of cabinets and fixtures that are organised in a systematic way to maximise the utilisation of kitchen space.
The Saudi Arabian kitchen furniture sector has grown to be one of the most vibrant and fastest-growing in the Gulf Cooperation Council (GCC). The country's real estate market is being driven by a growing number of real estate developments and rising demand for residential property, as well as government attempts to expand socioeconomic infrastructure. The demand is addressed by importing furniture products since local producers are experiencing a shortage of raw materials and parts essential for making kitchen furniture products. Foreign players' increasing interest and investment, whether to expand their presence or expand into new emirates, is boosting the country's kitchen furniture business. The demand for online furniture is expanding as internet penetration rises. The media has also played a significant role in the growing demand for furniture. Consumers can acquire new and unique ideas for redecorating their homes from a variety of TV shows and periodicals that focus on kitchen furnishings. E-commerce has played a crucial role in the promotion and advertising of furniture products across the country. In Saudi Arabia, the summer season is popular among buyers for kitchen design because of many events such as weddings and the start of Ramadan. Majorly kitchen items in Saudi Arabia are imported from other countries with prices determined by the overall design of the kitchen.
The abrupt COVID-19 pandemic, which struck the world in the first days of 2020, has drastically altered the kitchen furniture sector. Saudi Arabia, which relies heavily on imports for its furniture, has been severely impacted by supply chain delays and the temporary restriction on global trade. Most of the furniture players manufacture outside of Saudi Arabia and faced shipping issues due to COVID-19.
Key Market Trends
Floor and Wall Cabinets Dominate the Kitchen Furniture Market
Residents in the Kingdom of Saudi Arabia prefer floor and wall cabinets in their kitchens. People are opting to create their kitchens, therefore bespoke ideas are becoming more common. China, Vietnam, Turkey, Malaysia, and Italy are the biggest suppliers of kitchen furniture to Saudi Arabia. People all around the country choose floor and wall cabinets because they allow households to store food and objects systematically, add beauty to the kitchen, and provide spaces to make meals.
Customers in Saudi Arabia choose custom-designed luxury cabinets and premium quality kitchen cabinets. Traditional face-shaped cabinets with European-style safes are part of a custom kitchen design.
Distribution Through e-Commerce is Likely to Grow at a Faster Rate
Saudi Arabia is emerging as the hub for e-commerce in the Middle East and North Africa (MENA) region. Due to increased mobile penetration and technological advancements such as big data and artificial intelligence, Saudi Arabia has shown a significant interest in online buying, with roughly 12.9 million e-commerce consumers in 2018. In the hot climate of Saudi Arabia, convenience is the primary driver of internet growth. Because of the easy transportation offered by market giants like Amazon, Danube, and Ikea, the number of internet users in the country is expanding. People are using the online channel to order kitchen cabinets and other things.
However, the offline segment continues to dominate the market, people prefer to shop in physical stores and design their kitchens in showrooms. Contractors have an impact on the Saudi Arabia market's kitchen designs as well.
The market for kitchen furniture in Saudi Arabia is fragmented, with several local and international companies. The market for Italian and German kitchen furniture makers is growing in popularity. Most of the players produce outside of Saudi Arabia. Some of the key players in the Saudi Arabia Kitchen Furniture market are Ikea, Saudi Kitchen Line Company, Snaidero, AlKhaleejion Kitchens, Pedini, Oakcraft Kitchen cabinets, Kitchen Net, Al Joaib Group's, KAFCO Kitchens, Al Farsi Aluminum Kitchens, and Other prominent players.
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Table of Contents
1.2 Scope of the Study
4.2 Market Drivers
4.3 Market Restraints/ Challenges
4.4 Value Chain/ Supply Chain Analysis
4.5 Porter's Five Forces Analysis
4.5.1 Threat of New Entrants
4.5.2 Bargaining Power of Buyers/ Consumers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
4.6 Insights on Consumer Buying Behaviour in Saudi Arabia Kitchen Furniture Market
4.7 Insights on Technological Disruption in Saudi Arabia Kitchen Furniture Market
4.8 Impact of COVID-19 on the Market
5.1.1 Kitchen Cabinets
5.1.2 Kitchen Chairs
5.1.3 Kitchen Tables
5.2 By Distribution Channel
5.2.1 Supermarkets and Hypermarkets
5.2.2 Specialty Stores
5.2.4 Other Distribution Channels
6.2 Company Profiles
6.2.1 Saudi Kitchen Line Company
6.2.3 AlKhaleejion Kitchens
6.2.5 Oakcraft Kitchen cabinets
6.2.6 Kitchen Net
6.2.7 Al Joaib Group's
6.2.8 KAFCO Kitchens
6.2.9 Al Farsi Aluminum Kitchens
A selection of companies mentioned in this report includes:
- Saudi Kitchen Line Company
- AlKhaleejion Kitchens
- Oakcraft Kitchen cabinets
- Kitchen Net
- Al Joaib Group's
- KAFCO Kitchens
- Al Farsi Aluminum Kitchens