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Romania Tobacco Products Market Assessment and Forecasts to 2025 - Analyzing Product Categories and Segments, Distribution Channel, Competitive Landscape, Packaging and Consumer Segmentation

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    Report

  • 62 Pages
  • November 2021
  • Region: Romania
  • GlobalData
  • ID: 5505065
Cigarettes is the only category in the Romanian tobacco sector. Convenience stores is the leading channel for distribution of tobacco products in the country. British American Tobacco Plc., Japan Tobacco Inc., and Philip Morris International Inc. are the top three companies in the Romanian tobacco sector.

This report brings together multiple data sources to provide a comprehensive overview of the cigarette category in Romania, as part of The publisher’s global coverage of the sector. It includes analysis on the following -
  • Market Context: The report provides a comparative analysis of the value shares of Romania in Eastern Europe and the global tobacco sectors. Additionally, the per capita expenditure of cigarettes in Romania is also compared with Eastern Europe and global levels.
  • Market Size and Structure: The report offers an overview of the growth at a sector level and provides an analysis of the cigarette category. The category is analyzed by value, volume, and CAGR for the period 2015-2025. The section also includes value analysis of segments, value and volume analysis of sub-segments under the cigarette category for the period 2015-2025.
  • Production and Trade: Provides analysis on per capita expenditure of cigarettes in Romania, compared to Eastern Europe and global markets. Further, analysis on the leading distribution channels at category level in 2020. The consumer sector reports cover the following eight distribution channels: cash & carries and warehouse clubs, convenience stores, department stores, e-retailers, hypermarkets & supermarkets, tobacco specialists, vending machines, and other general retailers.
  • Taxation: It covers the taxation landscape in the country and effects in the cigarette category.
  • Manufacturers and Brands: The report provides an analysis of leading companies in 2019.
  • The Smoking Population: The report covers the consumption of tobacco by gender in Romania.
  • Operating Constraints: The report cover the impact of policies and regulation on the cigarettes category in Romania.
  • Prospects and Forecasts: The report covers forecast analysis of the cigarette category.
  • Macroeconomic analysis: The report also provides an outlook on macroeconomic indicators in Romania, with a detailed summary of the economy, labor market, and demographics.
  • Exchange rates: Exchange rates used to convert local currency to US dollars are annual average floating exchange rates.
  • Time period: The report provides sector value and volume data, including category and sector level data for the period 2015-2025. Distribution channel data is for 2020, and company data is included for 2019.

Scope

  • The per capita expenditure of tobacco was higher in Romania than the global and regional level in 2020
  • The per capita expenditure of cigarettes was higher than other tobacco categories in 2020
  • Convenience stores is the leading distribution channel in the cigarettes category, with a volume share of 51.4% in 2020
  • Smoking prevalence in Romania is estimated at 15.7% in 2020 with 17.9% of men and 13.4% of women classified as smokers

Reasons to Buy

  • Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
  • Identify the areas of growth and opportunities, which will aid effective marketing planning.
  • The differing growth rates in regional product sales drive fundamental shifts in the market.
  • This report provides detailed, authoritative data on these changes - prime intelligence for marketers.
  • Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.

Table of Contents

Report Scope
Part 1: Introduction
Executive Summary
Part 2: Market Context
Value growth analysis by region
PCE of Romania compared to global and Eastern Europe markets
Part 3: Market Size and Structure
Romania tobacco sector snapshot
Market size analysis
Cross category comparison Category winners and losers
Market size analysis category: cigarettes
Segment analysis : cigarettes
Part 4: Production and Trade
Per capita expenditure analysis by category
Channel share analysis cigarettes
Part 5: Taxation
Tax incidence comparison cigarettes
Part 6: Manufacturers and Brands
Leading companies by volume share cigarettes
Brand share analysis of top five companies by category
Part 7: The Smoking population
Smoking population, by gender
Part 8: Operating Constraints
Part 9: Prospects and Forecasts
Tobacco product growth analysis cigarettes
Part 10: Macroeconomic Analysis
GDP growth and inflation
Population growth
Labor market trend
Economic summary, labor market trends, and demographic trends
Romania Risk Index (GCRI) 2020
Romania Risk Analysis Compared to the Global and Eastern Europe Markets
Methodology
Definitions
Appendix
List of Tables
Leading categories (value), 2020
Fastest growing segments (value), 2020
leading companies by category (volume), 2019*
Leading channel by category (volume), 2020*
Leading value and volume categories
Cigarettes value analysis by segment, 2015 2025
Cigarettes value analysis by sub segment, 2015 2025
Cigarettes volume analysis by sub segment, 2015 2025
Per capita expenditure (by category), Romania compared to Eastern Europe and global levels (in US$), 2020
Change in distribution share in cigarettes, 2015 2020
EU: Cigarettes, tax incidence comparison , 2021
Performance Overview (Score: 1 100)
Sector data, by category
Per capita expenditure (US$), 2015 2025
Tobacco volume sales distribution in Romania, by category, 2020
Brand volume share by category, 2019
Real GDP and Annual Growth (%), 2017 2025
Nominal GDP and Annual Growth (%), 2017 2025
Consumer Price Inflation (%), 2017 2025
Employed People and Unemployment Rate (%), 2017 2025
Nominal Household Final Consumption Expenditure and Annual Growth (%), 2017 2025
List of Figures
Value share of Romania in the global and Eastern Europe tobacco sector, 2020 2025
PCE comparison Romania, Eastern Europe and global, 2015 2025
Market size and growth analysis by value, tobacco sector, 2015 2025
Market size and growth analysis by value and volume, cigarettes category, 2015 2025
Key distribution channels cigarettes, in million pieces
Leading companies (in volume million pieces) in the cigarettes category, 2019
Percentages of adult smokers by gender, 2007 2020
Cigarettes consumption, million pieces, 2015 2025
Real GDP (RON billion) and annual growth (%)
Nominal GDP (RON billion) and annual growth (%)
Consumer price inflation (%)
Nominal household final consumption expenditure growth (%) in RON terms
Population by age group (%)
Population by gender (%)
Population by rural urban split (%)
Employed people (million) and unemployment rate (%)
Economic summary, labor market trends, and demographic trends
Five Lowest Risk Nations in GCRI Q4 2020
Five Highest Risk Nations in GCRI Q4 2020
Romania's performance in country risk analysis in comparison Eastern Europe and world average

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • British American Tobacco Plc
  • Japan Tobacco Inc
  • Philip Morris International Inc