Global Real Time Bidding Market 2022-2026

The publisher has been monitoring the real time bidding market and it is poised to grow by $16.52 bn during 2022-2026, decelerating at a CAGR of 22.21% during the forecast period. The report on the real time bidding market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by digital transformation and improved targeting of the audience.

The real time bidding market analysis includes the type segment and geographic landscape.

The real time bidding market is segmented as below:

By Type

• Open auction
• Invitation-only auction

By Geographical Landscape

• North America
• APAC
• Europe
• South America
• MEA

This study identifies the increased popularity of social media inventory as one of the prime reasons driving the real time bidding market growth during the next few years.

The report on real time bidding market covers the following areas:

• Real time bidding market sizing
• Real time bidding market forecast
• Real time bidding market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading real time bidding market vendors that include ABB Ltd., Adobe Inc., Criteo SA, Facebook Inc., PubMatic Inc., Salesforce.com Inc., Smaato Inc., The Rubicon Project Inc., Twitter Inc., and Yandex NV. Also, the real time bidding market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.