The Latin America, Middle East and Africa Healthcare Customer Data Platform Market is expected to witness market growth of 28.2% CAGR during the forecast period (2021-2027).
Healthcare customer data platform is an advanced solution that helps healthcare organizations manage, evaluate and access patients’ data through various digital mediums. This platform assists companies to form strategies and improve patients’ journeys. In addition, companies can also improve their focus on the safety of the patients along with minimizing medical errors.
With the increasing importance of obtaining, evaluating, and optimizing the data, numerous medical organizations are inclining towards healthcare customer data platforms to gain improved outcomes. These platforms help in minimizing the marketplace risk by predicting the future trends on the basis of previous or ongoing trends, which is estimated to motivate more healthcare organizations to adopt this platform and thus, propel the growth of the regional healthcare customer data platform market over the forecast period. The adoption of healthcare customer data platform services can assist companies to understand the market issues and develop a customized solution for them.
The Brazil market dominated the LAMEA Healthcare Customer Data Platform Market by Country 2020, and is expected to continue to be a dominant market till 2027; thereby, achieving a market value of $21.399 million by 2027. The Argentina market is estimated to witness a CAGR of 28.8% during (2021 - 2027). Additionally, The UAE market is expected to experience a CAGR of 27.8% during (2021 - 2027).
Based on Component, the market is segmented into Software and Services. Based on Organization size, the market is segmented into large enterprises and small & medium-sized enterprises. Based on Deployment, the market is segmented into on-premises and cloud-based. Based on Application, the market is segmented into predictive analytics, marketing data segmentation, personalized recommendations, security management, customer retention & engagement, others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Microsoft Corporation, Salesforce.com, Inc., Adobe, Inc., Reltio, SkyPoint Cloud, Inc., Treasure Data, Inc. (Softbank Vision Fund), Innovaccer, Inc., Tealium, Inc., Mercury Healthcare, Inc., and Solix Technologies, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Component
- Software
- Services
By Organization size
- Large Enterprises
- Small & Medium-sized Enterprises
By Deployment
- On-Premises
- Cloud-based
By Application
- Predictive Analytics
- Marketing Data Segmentation
- Personalized Recommendations
- Security Management
- Customer Retention & Engagement
- Others
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Key Market Players
List of Companies Profiled in the Report:
- Microsoft Corporation
- Salesforce.com, Inc.
- Adobe, Inc.
- Reltio
- SkyPoint Cloud, Inc.
- Treasure Data, Inc. (Softbank Vision Fund)
- Innovaccer, Inc.
- Tealium, Inc.
- Mercury Healthcare, Inc.
- Solix Technologies, Inc.
Unique Offerings from the Publisher
- Exhaustive coverage
- The highest number of market tables and figures
- Subscription-based model available
- Guaranteed best price
- Assured post sales research support with 10% customization free
Table of Contents
Companies Mentioned
- Microsoft Corporation
- Salesforce.com, Inc.
- Adobe, Inc.
- Reltio
- SkyPoint Cloud, Inc.
- Treasure Data, Inc. (Softbank Vision Fund)
- Innovaccer, Inc.
- Tealium, Inc.
- Mercury Healthcare, Inc.
- Solix Technologies, Inc.
Methodology
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