+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Alcohol Wipes Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

  • PDF Icon

    Report

  • 120 Pages
  • January 2022
  • Region: Global
  • Mordor Intelligence
  • ID: 5529330

Global Alcohol Wipes Market is projected to grow at a CAGR of 7.1% during the forecast period.



Key Highlights

  • Owing to the growing sense of personal hygiene and skin care requisites among consumers especially women, alcohol wipes market is anticipated grow substantially during the forecast period. Aided by cheaper availability of the product, consumers are progressively bringing alcohol wipes into use for regular basic routines such as skin cleansing or make-up removal.
  • However, premiumization spanning in the market in favor of alcohol-free wipes, the market studied faces a robust competition, from the substitute. The factor is considered to restraint the alcohol wipes market.

Key Market Trends


Supermarkets/ Hypermarkets Remained the Largest Point of Sale


Various markets have witnessed greater sales of alcohol wipes from these mass merchandisers. The availability of a variety of brands has been a key factor for changeing consumer preferences. Owing to a huge retail space catering to a wide variety of preferences, the supermarkets/ hypermarkets have emerged as the dominant channels for the sales of alcohol wipes across the world. Factors, such as business expansion and rising number of hypermarkets and supermarkets add to the sales of these retail formats and significantly contribute to the market studied, globally.



The United States Emerges as the Leading Country


Owing to a vast consumer base with a high purchasing power of the country, Americans have well perceived the need for personal care products including alcohol wipes. Moreover, the continued growth of the natural skincare industry in the country has resulted in an increasing number of companies capitalizing in the on-going trend eventually resulting in numerous product launches. As a result, followed by high developments in the country, consumers have attained a plentiful product offering available at competitive prices, further supplementing the market growth in the country.



Competitive Landscape


The global alcohol wipes market is fragmented. The market studied has key players competing for major market share and small regional players catering to a small region, to capture market share. The intense competition prevailing in the market studied is likely to lead to consolidation among market vendors in the coming years. Key players are focusing on online distribution channels for online marketing and branding of their products, in order to expand their geographical reach and increase their customer base



Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support


This product will be delivered within 2 business days.

Table of Contents

1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Bargaining Power of Suppliers
4.3.2 Bargaining Power of Buyers
4.3.3 Threat of New Entrants
4.3.4 Threat of Substitute Products
4.3.5 Degree of Competition
5 MARKET SEGMENTATION
5.1 Type
5.1.1 Face Wipes
5.1.2 Bathing Wipes
5.1.3 Intimate Wipes
5.2 Distribution Channel
5.2.1 Supermarkets/Hypermarkets
5.2.2 Convenience Stores
5.2.3 Online Stores
5.2.4 Other Channels
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Spain
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Germany
5.3.2.5 Russia
5.3.2.6 Italy
5.3.2.7 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle East & Africa
5.3.5.1 South Africa
5.3.5.2 Saudi Arabia
5.3.5.3 Rest of Middle East & Africa
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 The Clorox Company
6.3.2 Unilever Corporation
6.3.3 Procter & Gamble
6.3.4 L'Oreal
6.3.5 Galderma Laboratories
6.3.6 Valeant Pharmaceuticals International Inc
6.3.7 e.l.f. Cosmetics, Inc
6.3.8 Combe Incorporated
7 MARKET OPPORTUNITIES AND FUTURE TRENDS

Methodology

Loading
LOADING...