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Fruits and Vegetables Market in Morocco 2024-2028

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    Report

  • 128 Pages
  • December 2024
  • Region: Morocco
  • TechNavio
  • ID: 5547444
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The fruits and vegetables market in morocco is forecasted to grow by USD 100.1 million during 2023-2028, accelerating at a CAGR of 2.2% during the forecast period. The report on the fruits and vegetables market in morocco provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by government initiatives in agri-food sector, increased consumption of fruits and vegetables to maintain a healthier diet, and rising export of fruits and vegetables.

The fruits and vegetables market in morocco is segmented as below:

By Product

  • Non-organic
  • Organic

By Distribution Channel

  • Offline
  • Online

By Geographical Landscape

  • Middle East and Africa
This study identifies the rising demand for smart agricultural practices as one of the prime reasons driving the fruits and vegetables market in morocco growth during the next few years. Also, growth in adoption of organic fruits and vegetables agriculture and growing demand in online distribution channels will lead to sizable demand in the market.

The report on the fruits and vegetables market in morocco covers the following areas:

  • Fruits And Vegetables Market in Morocco sizing
  • Fruits And Vegetables Market in Morocco forecast
  • Fruits And Vegetables Market in Morocco industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading fruits and vegetables market in morocco vendors that include Agritechnology Morocco, Agrupa Marca, Cartier Saada, Elite Harvest Maroc, Fruits Congel du Nord, GoftyDary, MORGHATI EXPORT, Mr. Farmer, Protomato SARL., Ryad Fresh, and SanLucar Fruit S.L.U. Also, the fruits and vegetables market in morocco analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value Chain Analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2023
4.4 Market outlook: Forecast for 2023-2028
Chart on Morocco - Market size and forecast 2023-2028 ($ million)
Data Table on Morocco - Market size and forecast 2023-2028 ($ million)
Chart on Morocco: Year-over-year growth 2023-2028 (%)
Data Table on Morocco: Year-over-year growth 2023-2028 (%)
5 Historic Market Size
5.1 Fruits And Vegetables Market in Morocco 2018 - 2022
Historic Market Size - Data Table on Fruits And Vegetables Market in Morocco 2018 - 2022 ($ million)
5.2 Product segment analysis 2018 - 2022
Historic Market Size - Product Segment 2018 - 2022 ($ million)
5.3 Distribution Channel segment analysis 2018 - 2022
Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
6 Qualitative Analysis
6.1 The impact of AI in Fruits and Vegetables Market in Morocco
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2023 and 2028
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2023 and 2028
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2023 and 2028
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2023 and 2028
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2023 and 2028
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2023 and 2028
7.7 Market condition
Chart on Market condition - Five forces 2023 and 2028
8 Market Segmentation by Product
8.1 Market segments
Chart on Product - Market share 2023-2028 (%)
Data Table on Product - Market share 2023-2028 (%)
8.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
8.3 Non-organic - Market size and forecast 2023-2028
Chart on Non-organic - Market size and forecast 2023-2028 ($ million)
Data Table on Non-organic - Market size and forecast 2023-2028 ($ million)
Chart on Non-organic - Year-over-year growth 2023-2028 (%)
Data Table on Non-organic - Year-over-year growth 2023-2028 (%)
8.4 Organic - Market size and forecast 2023-2028
Chart on Organic - Market size and forecast 2023-2028 ($ million)
Data Table on Organic - Market size and forecast 2023-2028 ($ million)
Chart on Organic - Year-over-year growth 2023-2028 (%)
Data Table on Organic - Year-over-year growth 2023-2028 (%)
8.5 Market opportunity by Product
Market opportunity by Product ($ million)
Data Table on Market opportunity by Product ($ million)
9 Market Segmentation by Distribution Channel
9.1 Market segments
Chart on Distribution Channel - Market share 2023-2028 (%)
Data Table on Distribution Channel - Market share 2023-2028 (%)
9.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
9.3 Offline - Market size and forecast 2023-2028
Chart on Offline - Market size and forecast 2023-2028 ($ million)
Data Table on Offline - Market size and forecast 2023-2028 ($ million)
Chart on Offline - Year-over-year growth 2023-2028 (%)
Data Table on Offline - Year-over-year growth 2023-2028 (%)
9.4 Online - Market size and forecast 2023-2028
Chart on Online - Market size and forecast 2023-2028 ($ million)
Data Table on Online - Market size and forecast 2023-2028 ($ million)
Chart on Online - Year-over-year growth 2023-2028 (%)
Data Table on Online - Year-over-year growth 2023-2028 (%)
9.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ million)
Data Table on Market opportunity by Distribution Channel ($ million)
10 Customer Landscape
10.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Drivers, Challenges, and Opportunity/Restraints
11.1 Market drivers
11.2 Market challenges
11.3 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
11.4 Market opportunities/restraints
12 Competitive Landscape
12.1 Overview
12.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
12.3 Landscape disruption
Overview on factors of disruption
12.4 Industry risks
Impact of key risks on business
13 Competitive Analysis
13.1 Companies profiled
Companies covered
13.2 Company ranking index
Company ranking index
13.3 Market positioning of companies
Matrix on companies position and classification
13.4 Agritechnology Morocco
Agritechnology Morocco - Overview
Agritechnology Morocco - Product / Service
Agritechnology Morocco - Key offerings
SWOT
13.5 Agrupa Marca
Agrupa Marca - Overview
Agrupa Marca - Product / Service
Agrupa Marca - Key offerings
SWOT
13.6 Cartier Saada
Cartier Saada - Overview
Cartier Saada - Product / Service
Cartier Saada - Key offerings
SWOT
13.7 Elite Harvest Maroc
Elite Harvest Maroc - Overview
Elite Harvest Maroc - Product / Service
Elite Harvest Maroc - Key offerings
SWOT
13.8 Fruits Congel du Nord
Fruits Congel du Nord - Overview
Fruits Congel du Nord - Product / Service
Fruits Congel du Nord - Key offerings
SWOT
13.9 GoftyDary
GoftyDary - Overview
GoftyDary - Product / Service
GoftyDary - Key offerings
SWOT
13.10 Mr. Farmer
Mr. Farmer - Overview
Mr. Farmer - Product / Service
Mr. Farmer - Key offerings
SWOT
13.11 Protomato SARL.
Protomato SARL. - Overview
Protomato SARL. - Product / Service
Protomato SARL. - Key offerings
SWOT
13.12 Ryad Fresh
Ryad Fresh - Overview
Ryad Fresh - Product / Service
Ryad Fresh - Key offerings
SWOT
13.13 SanLucar Fruit S.L.U.
SanLucar Fruit S.L.U. - Overview
SanLucar Fruit S.L.U. - Product / Service
SanLucar Fruit S.L.U. - Key offerings
SWOT
14 Appendix
14.1 Scope of the report
14.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
14.3 Currency conversion rates for US$
Currency conversion rates for US$
14.4 Research methodology
Research methodology
14.5 Data procurement
Information sources
14.6 Data validation
Data validation
14.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
14.8 Data synthesis
Data synthesis
14.9 360 degree market analysis
360 degree market analysis
14.10 List of abbreviations
List of abbreviations
Strong financial performance
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Country Market Characteristics
Exhibits 4: Executive Summary - Chart on Market Segmentation by Product
Exhibits 5: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibits 6: Executive Summary - Chart on Company Market Positioning
Exhibits 7: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 8: Overview on criticality of inputs and factors of differentiation
Exhibits 9: Overview on factors of disruption
Exhibits 10: Impact of drivers and challenges in 2023 and 2028
Exhibits 11: Parent Market
Exhibits 12: Data Table on - Parent Market
Exhibits 13: Market characteristics analysis
Exhibits 14: Value Chain Analysis
Exhibits 15: Offerings of companies included in the market definition
Exhibits 16: Market segments
Exhibits 17: Chart on Morocco - Market size and forecast 2023-2028 ($ million)
Exhibits 18: Data Table on Morocco - Market size and forecast 2023-2028 ($ million)
Exhibits 19: Chart on Morocco: Year-over-year growth 2023-2028 (%)
Exhibits 20: Data Table on Morocco: Year-over-year growth 2023-2028 (%)
Exhibits 21: Historic Market Size - Data Table on Fruits And Vegetables Market in Morocco 2018 - 2022 ($ million)
Exhibits 22: Historic Market Size - Product Segment 2018 - 2022 ($ million)
Exhibits 23: Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
Exhibits 24: Five forces analysis - Comparison between 2023 and 2028
Exhibits 25: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 26: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 27: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 28: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 29: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 30: Chart on Market condition - Five forces 2023 and 2028
Exhibits 31: Chart on Product - Market share 2023-2028 (%)
Exhibits 32: Data Table on Product - Market share 2023-2028 (%)
Exhibits 33: Chart on Comparison by Product
Exhibits 34: Data Table on Comparison by Product
Exhibits 35: Chart on Non-organic - Market size and forecast 2023-2028 ($ million)
Exhibits 36: Data Table on Non-organic - Market size and forecast 2023-2028 ($ million)
Exhibits 37: Chart on Non-organic - Year-over-year growth 2023-2028 (%)
Exhibits 38: Data Table on Non-organic - Year-over-year growth 2023-2028 (%)
Exhibits 39: Chart on Organic - Market size and forecast 2023-2028 ($ million)
Exhibits 40: Data Table on Organic - Market size and forecast 2023-2028 ($ million)
Exhibits 41: Chart on Organic - Year-over-year growth 2023-2028 (%)
Exhibits 42: Data Table on Organic - Year-over-year growth 2023-2028 (%)
Exhibits 43: Market opportunity by Product ($ million)
Exhibits 44: Data Table on Market opportunity by Product ($ million)
Exhibits 45: Chart on Distribution Channel - Market share 2023-2028 (%)
Exhibits 46: Data Table on Distribution Channel - Market share 2023-2028 (%)
Exhibits 47: Chart on Comparison by Distribution Channel
Exhibits 48: Data Table on Comparison by Distribution Channel
Exhibits 49: Chart on Offline - Market size and forecast 2023-2028 ($ million)
Exhibits 50: Data Table on Offline - Market size and forecast 2023-2028 ($ million)
Exhibits 51: Chart on Offline - Year-over-year growth 2023-2028 (%)
Exhibits 52: Data Table on Offline - Year-over-year growth 2023-2028 (%)
Exhibits 53: Chart on Online - Market size and forecast 2023-2028 ($ million)
Exhibits 54: Data Table on Online - Market size and forecast 2023-2028 ($ million)
Exhibits 55: Chart on Online - Year-over-year growth 2023-2028 (%)
Exhibits 56: Data Table on Online - Year-over-year growth 2023-2028 (%)
Exhibits 57: Market opportunity by Distribution Channel ($ million)
Exhibits 58: Data Table on Market opportunity by Distribution Channel ($ million)
Exhibits 59: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 60: Impact of drivers and challenges in 2023 and 2028
Exhibits 61: Overview on criticality of inputs and factors of differentiation
Exhibits 62: Overview on factors of disruption
Exhibits 63: Impact of key risks on business
Exhibits 64: Companies covered
Exhibits 65: Company ranking index
Exhibits 66: Matrix on companies position and classification
Exhibits 67: Agritechnology Morocco - Overview
Exhibits 68: Agritechnology Morocco - Product / Service
Exhibits 69: Agritechnology Morocco - Key offerings
Exhibits 70: SWOT
Exhibits 71: Agrupa Marca - Overview
Exhibits 72: Agrupa Marca - Product / Service
Exhibits 73: Agrupa Marca - Key offerings
Exhibits 74: SWOT
Exhibits 75: Cartier Saada - Overview
Exhibits 76: Cartier Saada - Product / Service
Exhibits 77: Cartier Saada - Key offerings
Exhibits 78: SWOT
Exhibits 79: Elite Harvest Maroc - Overview
Exhibits 80: Elite Harvest Maroc - Product / Service
Exhibits 81: Elite Harvest Maroc - Key offerings
Exhibits 82: SWOT
Exhibits 83: Fruits Congel du Nord - Overview
Exhibits 84: Fruits Congel du Nord - Product / Service
Exhibits 85: Fruits Congel du Nord - Key offerings
Exhibits 86: SWOT
Exhibits 87: GoftyDary - Overview
Exhibits 88: GoftyDary - Product / Service
Exhibits 89: GoftyDary - Key offerings
Exhibits 90: SWOT
Exhibits 91: Mr. Farmer - Overview
Exhibits 92: Mr. Farmer - Product / Service
Exhibits 93: Mr. Farmer - Key offerings
Exhibits 94: SWOT
Exhibits 95: Protomato SARL. - Overview
Exhibits 96: Protomato SARL. - Product / Service
Exhibits 97: Protomato SARL. - Key offerings
Exhibits 98: SWOT
Exhibits 99: Ryad Fresh - Overview
Exhibits 100: Ryad Fresh - Product / Service
Exhibits 101: Ryad Fresh - Key offerings
Exhibits 102: SWOT
Exhibits 103: SanLucar Fruit S.L.U. - Overview
Exhibits 104: SanLucar Fruit S.L.U. - Product / Service
Exhibits 105: SanLucar Fruit S.L.U. - Key offerings
Exhibits 106: SWOT
Exhibits 107: Inclusions checklist
Exhibits 108: Exclusions checklist
Exhibits 109: Currency conversion rates for US$
Exhibits 110: Research methodology
Exhibits 111: Information sources
Exhibits 112: Data validation
Exhibits 113: Validation techniques employed for market sizing
Exhibits 114: Data synthesis
Exhibits 115: 360 degree market analysis
Exhibits 116: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the fruits and vegetables market in morocco: Agritechnology Morocco, Agrupa Marca, Cartier Saada, Elite Harvest Maroc, Fruits Congel du Nord, GoftyDary, MORGHATI EXPORT, Mr. Farmer, Protomato SARL., Ryad Fresh, and SanLucar Fruit S.L.U..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is rising demand for smart agricultural practices."

According to the report, one of the major drivers for this market is the government initiatives in agri-food sector.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Agritechnology Morocco
  • Agrupa Marca
  • Cartier Saada
  • Elite Harvest Maroc
  • Fruits Congel du Nord
  • GoftyDary
  • MORGHATI EXPORT
  • Mr. Farmer
  • Protomato SARL.
  • Ryad Fresh
  • SanLucar Fruit S.L.U.