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Digital Signage Global Market Report 2022, By Product, Offering, Location, End User

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    Report

  • 175 Pages
  • February 2022
  • Region: Global
  • The Business Research Company
  • ID: 5548344
Digital Signage Global Market Report 2022 provides the strategists, marketers and senior management with the critical information they need to assess the global digital signage market.



This report focuses on digital signage market which is experiencing strong growth.

The report gives a guide to the digital signage market which will be shaping and changing our lives over the next ten years and beyond, including the markets response to the challenge of the global pandemic.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 12+ geographies.
  • Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market research findings.
  • Benchmark performance against key competitors.
  • Utilize the relationships between key data sets for superior strategizing.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis

Description:

Where is the largest and fastest growing market for the digital signage? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Digital Signage market global report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market.
  • It traces the market’s historic and forecast market growth by geography.
  • It places the market within the context of the wider digital signage market, and compares it with other markets.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, the influence of the COVID-19 virus and forecasting its growth.
  • Market segmentations break down market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
  • It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies.
  • Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
  • The digital signage market section of the report gives context.
  • It compares the digital signage market with other segments of the digital signage market by size and growth, historic and forecast.
  • It analyses GDP proportion, expenditure per capita, digital signage indicators comparison.

Scope


Markets Covered:
1) By Product: Standalone Display; Video Wall
2) By Offering: Hardware; Software; Services
3) By Location: Indoor; Outdoor
4) By End User: Retail; Education; Healthcare; Corporate; Stadium; Government; Others

Companies Mentioned: Samsung Electronics; LG Electronics; Leyard Optoelectronic; Sony Corporation; Sharp Corporation

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Frequently Asked Questions about the Global Digital Signage Market

What is the estimated value of the Global Digital Signage Market?

The Global Digital Signage Market was estimated to be valued at $19.69 billion in 2022.

What is the growth rate of the Global Digital Signage Market?

The growth rate of the Global Digital Signage Market is 9.5%, with an estimated value of $28.3 billion by 2026.

What is the forecasted size of the Global Digital Signage Market?

The Global Digital Signage Market is estimated to be worth $28.3 billion by 2026.

Who are the key companies in the Global Digital Signage Market?

Key companies in the Global Digital Signage Market include Samsung Electronics, LG Electronics, Leyard Optoelectronic, Sony Corporation, Sharp Corporation, Panasonic Corporation, NEC Corporation, Planar Systems Inc. and Keywest Technology.

Table of Contents

1. Executive Summary2. Digital Signage Market Characteristics3. Digital Signage Market Trends And Strategies4. Impact Of COVID-19 On Digital Signage
5. Digital Signage Market Size And Growth
5.1. Global Digital Signage Historic Market, 2016-2021, $ Billion
5.1.1. Drivers Of The Market
5.1.2. Restraints On The Market
5.2. Global Digital Signage Forecast Market, 2021-2026F, 2031F, $ Billion
5.2.1. Drivers Of The Market
5.2.2. Restraints On the Market
6. Digital Signage Market Segmentation
6.1. Global Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Standalone Display
  • Video Wall
6.2. Global Digital Signage Market, Segmentation By Offering, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Hardware
  • Software
  • Services
6.3. Global Digital Signage Market, Segmentation By Location, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Indoor
  • Outdoor
6.4. Global Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Retail
  • Education
  • Healthcare
  • Corporate
  • Stadium
  • Government
  • Others

7. Digital Signage Market Regional And Country Analysis
7.1. Global Digital Signage Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
7.2. Global Digital Signage Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8. Asia-Pacific Digital Signage Market
8.1. Asia-Pacific Digital Signage Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8.3. Asia-Pacific Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
9. China Digital Signage Market
9.1. China Digital Signage Market Overview
9.2. China Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
9.3. China Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
10. India Digital Signage Market
10.1. India Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
10.2. India Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11. Japan Digital Signage Market
11.1. Japan Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11.2. Japan Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12. Australia Digital Signage Market
12.1. Australia Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12.2. Australia Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13. Indonesia Digital Signage Market
13.1. Indonesia Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13.2. Indonesia Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14. South Korea Digital Signage Market
14.1. South Korea Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14.2. South Korea Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15. Western Europe Digital Signage Market
15.1. Western Europe Digital Signage Market Overview
15.2. Western Europe Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15.3. Western Europe Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16. UK Digital Signage Market
16.1. UK Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16.2. UK Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17. Germany Digital Signage Market
17.1. Germany Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17.2. Germany Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18. France Digital Signage Market
18.4. France Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18.5. France Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19. Eastern Europe Digital Signage Market
19.1. Eastern Europe Digital Signage Market Overview
19.2. Eastern Europe Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19.3. Eastern Europe Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20. Russia Digital Signage Market
20.1. Russia Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20.2. Russia Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21. North America Digital Signage Market
21.1. North America Digital Signage Market Overview
21.2. North America Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21.3. North America Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22. USA Digital Signage Market
22.1. USA Digital Signage Market Overview
22.2. USA Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22.3. USA Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23. South America Digital Signage Market
23.1. South America Digital Signage Market Overview
23.2. South America Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23.3. South America Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24. Brazil Digital Signage Market
24.1. Brazil Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24.2. Brazil Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25. Middle East Digital Signage Market
25.1. Middle East Digital Signage Market Overview
25.2. Middle East Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25.3. Middle East Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26. Africa Digital Signage Market
26.1. Africa Digital Signage Market Overview
26.2. Africa Digital Signage Market, Segmentation By Product, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26.3. Africa Digital Signage Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
27. Digital Signage Market Competitive Landscape And Company Profiles
27.1. Digital Signage Market Competitive Landscape
27.2. Digital Signage Market Company Profiles
27.2.1. Samsung Electronics
27.2.1.1. Overview
27.2.1.2. Products and Services
27.2.1.3. Strategy
27.2.1.4. Financial Performance
27.2.2. LG Electronics
27.2.2.1. Overview
27.2.2.2. Products and Services
27.2.2.3. Strategy
27.2.2.4. Financial Performance
27.2.3. Leyard Optoelectronic
27.2.3.1. Overview
27.2.3.2. Products and Services
27.2.3.3. Strategy
27.2.3.4. Financial Performance
27.2.4. Sony Corporation
27.2.4.1. Overview
27.2.4.2. Products and Services
27.2.4.3. Strategy
27.2.4.4. Financial Performance
27.2.5. Sharp Corporation
27.2.5.1. Overview
27.2.5.2. Products and Services
27.2.5.3. Strategy
27.2.5.4. Financial Performance
28. Key Mergers And Acquisitions In The Digital Signage Market29. Digital Signage Market Future Outlook and Potential Analysis
30. Appendix
30.1. Abbreviations
30.2. Currencies
30.3. Research Inquiries
30.4. About The Publisher
30.5. Copyright And Disclaimer

Executive Summary

Major players in the digital signage market are Samsung Electronics, LG Electronics, Leyard Optoelectronic, Sony Corporation, Sharp Corporation, Panasonic Corporation, NEC Corporation, Planar Systems Inc., Philips, Keywest Technology, Omnivex Corporation, Christie Digital Systems, BenQ Corporation, BrightSign LLC and Toshiba.

The global digital signage market is expected to grow from $17.33 billion in 2021 to $19.69 billion in 2022 at a compound annual growth rate (CAGR) of 13.6%. The growth is mainly due to the companies resuming their operations and adapting to the new normal while recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $28.3 billion in 2026 at a CAGR of 9.5%.

The digital signage market consists of sales of digital signage hardware and software by entities (organizations, sole traders, and partnerships) that are used to provide public information, internal communication, or share product information. Digital signage is a digital installation that uses display technologies to display multimedia content for advertising, promotions, and brand recognition, conveying internal communication for informational purposes. Digital signage includes hardware, software, and solutions that help to influence consumer experiences, customer behavior, and decision-making.

The main type of products in digital signage are standalone displays and video walls. The standalone digital signage is digital displayed used for advertising and does not require any hardware or software and internet connection for operation. These digital signage offerings include hardware, software, and services. These products are located indoor and outdoor and are used by retail, education, healthcare, corporate, stadium, government, and others.

North America was the largest region in the digital signage market in 2020. Asia Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in this report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The increasing demand for 4K and 8K resolution displays is significantly driving the growth of the digital signage market. The resolution is a measurement of pixels across the screen in both horizontal and vertical directions. The desire for greater resolution, larger-sized TVs with modern display technology that gives realistic images with better image quality and increased viewing experience is driving demand for 4K and 8K resolution screens. The display screen's display resolution produces a crisp and easy-to-read image. In stadiums, retail stores, museum theatres, and planetariums, 4K and 8K resolution displays are constructed with ideal viewing distances for varied resolutions in view. For instance, according to Consumer Technology Association report, in 2020, 4K ultra high definition (UHD) sets accounted for 25 million units, up 12% from 2019. Therefore, the increasing demand for 4K and 8K resolution displays is expected to propel the growth of the digital signage market going forward.

Technological advancements are shaping the digital signage market. Key players operating in the digital signage market are focusing on developing advanced technological solutions to strengthen their position in the market. Technological advancements in digital signage include new digital signage display designs with enhanced features and software, advanced display technologies such as 3D screens and holographic displays, artificial intelligence, and AR/VR. For instance, in June 2020, HYPERVSN, a UK-based company offering digital signage launched a new holographic digital signage solution using 3D technology. A hologram doctor, holographic marketers for socially distanced retailing, holographic menu displays, and Covid-19 data for information signs are all included in this digital signage.

In March 2021, Spectrio, a US-based provider of digital signage solutions acquired Enplug for an undisclosed amount. The deal expands Spectrio's comprehensive digital communications platforms by providing enterprise-level management functionality to satisfy the requirements of multinational enterprises and boosting integrations to improve brand communications customization. Enplug is a US-based technology company that offers digital signage solutions.

The countries covered in the digital signage market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA.

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Samsung Electronics
  • LG Electronics
  • Leyard Optoelectronic
  • Sony Corporation
  • Sharp Corporation
  • Panasonic Corporation
  • NEC Corporation
  • Planar Systems Inc.
  • Philips
  • Keywest Technology
  • Omnivex Corporation
  • Christie Digital Systems
  • BenQ Corporation
  • BrightSign LLC
  • Toshiba

Methodology

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