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Indonesia Water Purifier Market, By Type (Counter Top, Under Sink, Faucet Mount & Others {Tankless, Smart Purifier, etc.}), By Technology (RO, UF, UV, Media & Others {Nanofiltration, etc.}), By Sales Channel, By Region, Competition Forecast & Opportunities, 2027

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    Report

  • 78 Pages
  • February 2022
  • Region: Indonesia
  • TechSci Research
  • ID: 5550582
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The Indonesian Water Purifier Market was valued at USD433.32 million in 2021 and is anticipated to grow with a CAGR of 11.59% during the forecast period, 2023-2027, to reach a market value of USD831.23 million by 2027F. The Indonesian Water Purifier Market is expected to grow in the future on grounds of increasing demand for purified drinkable water. The rising concerns among the population of the country toward drinking water hygiene and increasing instances of water-borne diseases are driving the growth of the Indonesian Water Purifier Market in the upcoming five years. Evolving preferences of consumers toward quality drinking water using water purifiers, and advanced products, are also supporting the growth of the Indonesian Water Purifier Market in the next five years. Moreover, rising disposable income and technological advancements are also driving the growth of the Indonesian Water Purifier Market in the upcoming five years.

A water purifier is a purifying and filtering equipment that removes undesirable chemicals and biological impurities from water taken from rivers, lakes, and other bodies of water in order to produce pure drinking water fit for human use. Various types of water purifiers are counter-top, under sink, faucet mount, and others.

The Indonesian Water Purifier Market is segmented by type, technology, sales channel, regional distribution, and competition analysis. Based on type, the market is further segregated into counter-top, under sink, faucet mount, and others. Under sink type of water purifiers are anticipated to hold the largest revenue shares of the market and dominate the market segment in the upcoming five years on account of demands for aesthetic and modern looking kitchens. Demand for water purifiers at home, academic centers, and commercial buildings is increasing and thereby driving the growth of the Indonesian Water Purifier Market in the next five years. Based on technology, the market is fragmented into RO, UF, UV, media, and others. RO technology is anticipated to dominate the market segment in the future five years due to technological advancements and growing demands for effective equipment for clean and hygienic drinking water.

PT. Coway International Indonesia, PT Cuckoo Global Indonesia, PT. Advance Product Indonesia, PT Unilever Indonesia Tbk, PT Philips Indonesia Commercial, PT Sentrasarana Tirtabening, Toclas Indonesia, PT Hydro Water Technology, PT. Toray International Indonesia, PT. Panasonic Gobel Indonesia are among the major market players in the Indonesian Water Purifier Market.

Years considered for this report:

  • Historical Years: 2017-2020
  • Base Year: 2021
  • Estimated Year: 2022
  • Forecast Period: 2023-2027

Objective of the Study:

  • To analyze and estimate the market size of the Indonesian Water Purifier Market from 2017 to 2021.
  • To estimate and forecast the market size of the Indonesian Water Purifier Market from 2022 to 2027 and growth rate until 2027.
  • To classify and forecast the Indonesian Water Purifier Market based on type, product type, technology, duration, application, end-users, company and regional distribution.
  • To identify dominant region or segment in the Indonesian Water Purifier Market.
  • To identify drivers and challenges for the Indonesian Water Purifier Market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in the Indonesian Water Purifier Market.
  • To identify and analyze the profile of leading players operating in the Indonesian Water Purifier Market.
  • To identify key sustainable strategies adopted by the market players in the Indonesian Water Purifier Market.

The publisher performed both primary as well as exhaustive secondary research for this study. Initially, the publisher sourced a list of manufacturers across the globe. Subsequently, the publisher conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, the publisher could include the manufacturers which could not be identified due to the limitations of secondary research. The publisher analyzed the manufacturers, distribution channels and presence of all major players across the globe.

The publisher calculated the market size of the Indonesian Water Purifier Market by using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. The publisher sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied.

Key Target Audience:

  • Manufacturers, suppliers, distributors and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to water purifier
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, partners, end-users, etc., besides allowing them in strategizing investments and capitalizing on the market opportunities.

Report Scope:


In this report, the Indonesian Water Purifier Market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

Indonesia Water Purifier Market, By Type:

  • Counter Top
  • Under Sink
  • Faucet Mount
  • Others

Indonesia Water Purifier Market, By Technology:

  • RO
  • UV
  • UF
  • Media
  • Others

Indonesia Water Purifier Market, By Sales Channel:

  • Retail
  • Distributor
  • Direct
  • E-Commerce
  • Others

Indonesia Water Purifier Market, By Region:

  • Western
  • Central
  • Eastern

Competitive Landscape


Company Profiles: Detailed analysis of the major companies present in the Indonesian Water Purifier Market.

Available Customizations:


With the given market data, the publisher offers customizations according to a company’s specific needs.
Frequently Asked Questions about the Indonesian Water Purifier Market

What is the estimated value of the Indonesian Water Purifier Market?

The Indonesian Water Purifier Market was estimated to be valued at $316.28 Million in 2017.

What is the growth rate of the Indonesian Water Purifier Market?

The growth rate of the Indonesian Water Purifier Market is 10.1%, with an estimated value of $831.23 Million by 2027.

What is the forecasted size of the Indonesian Water Purifier Market?

The Indonesian Water Purifier Market is estimated to be worth $831.23 Million by 2027.

Who are the key companies in the Indonesian Water Purifier Market?

Key companies in the Indonesian Water Purifier Market include PT. Coway International Indonesia, PT Cuckoo Global Indonesia, PT. Advance Product Indonesia, PT Unilever Indonesia Tbk, PT Philips Indonesia Commercial, PT Sentrasarana Tirtabening, Toclas Indonesia, PT Hydro Water Technology, PT. Toray International Indonesia and PT. Panasonic Gobel Indonesia.

Table of Contents

1. Product Overview

2. Research Methodology

3. Executive Summary

4. Voice of Customer
4.1. Brand Awareness
4.2. Factors Influencing Purchase Decision
4.3. Source of Awareness

5. Indonesia Water Purifier Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value & Volume
5.2. Market Share & Forecast
5.2.1. By Type (Counter Top, Under Sink, Faucet Mount & Others {Tankless, Smart Purifier, etc.})
5.2.2. By Technology (RO, UF, UV, Media & Others {Nanofiltration, etc.})
5.2.3. By Sales Channel (Retail, Distributor, Direct, E-Commerce, Others {Plumber, Contractor, etc.})
5.2.4. By Region
5.2.5. By Company
5.2.5.1. By Company, By Sales Channel
5.2.5.2. By Company (Top 2 Selling Models) By Model, Selling Price
5.3. Market Map (By Type, By Technology, By Sales Channel & By Region)

6. Indonesia Under Sink Water Purifier Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast
6.2.1. By Technology
6.2.2. By Sales Channel
6.2.3. By Company (2021)

7. Indonesia Counter Top Water Purifier Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value & Volume
7.2. Market Share & Forecast
7.2.1. By Technology
7.2.2. By Sales Channel
7.2.3. By Company (2021)

8. Indonesia Faucet Mount Water Purifier Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast
8.2.1. By Technology
8.2.2. By Sales Channel
8.2.3. By Company (2021)

9. Market Dynamics
9.1. Drivers
9.2. Challenges

10. Market Trends and Developments

11. Policy & Regulatory Landscape

12. Indonesia Economic Profile

13. Impact of COVID-19 on Indonesia Water Purifier Market

14. Competitive Landscape
14.1. PT. Coway International Indonesia
14.2. PT Cuckoo Global Indonesia
14.3. PT. Advance Product Indonesia
14.4. PT Unilever Indonesia Tbk
14.5. PT Philips Indonesia Commercial
14.6. PT Sentrasarana Tirtabening
14.7. Toclas Indonesia
14.8. PT Hydro Water Technology
14.9. PT. Toray International Indonesia
14.10. PT. Panasonic Gobel Indonesia

15. Strategic Recommendations

List of FiguresFigure 1: Indonesia Water Purifier Market Size, By Value (USD Million), 2017-2027F
Figure 2: Indonesia Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F
Figure 3: Indonesia Water Purifier Market Share, By Type, By Volume, 2017-2027F
Figure 4: Indonesia Water Purifier Market Share, By Technology, By Volume, 2017-2027F
Figure 5: Indonesia Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F
Figure 6: Indonesia Water Purifier Market Share, By Region, By Volume, 2017-2027F
Figure 7: Indonesia Water Purifier Market Share, By Company, By Volume, 2021
Figure 8: Top 5 Companies Market Share, By Sales Channel, By Volume, 2021
Figure 9: Indonesia Water Purifier Market Map, By Type, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021
Figure 10: Indonesia Water Purifier Market Map, By Technology, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021
Figure 11: Indonesia Water Purifier Market Map, By Sales Channel, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021
Figure 12: Indonesia Water Purifier Market Map, By Region, By Volume, Market Size (Thousand Units) & Growth Rate (%), 2021
Figure 13: Indonesia Under Sink Water Purifier Market Size, By Value (USD Million), 2017-2027F
Figure 14: Indonesia Under Sink Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F
Figure 15: Indonesia Under Sink Water Purifier Market Share, By Technology, By Volume, 2017-2027F
Figure 16: Indonesia Under Sink Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F
Figure 17: Indonesia Under Sink Water Purifier Market Share, By Company, By Volume, 2021
Figure 18: Indonesia Counter Top Water Purifier Market Size, By Value (USD Million), 2017-2027F
Figure 19: Indonesia Counter Top Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F
Figure 20: Indonesia Counter Top Water Purifier Market Share, By Technology, By Volume, 2017-2027F
Figure 21: Indonesia Counter Top Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F
Figure 22: Indonesia Counter Top Water Purifier Market Share, By Company, By Volume, 2021
Figure 23: Indonesia Faucet Mount Water Purifier Market Size, By Value (USD Million), 2017-2027F
Figure 24: Indonesia Faucet Mount Water Purifier Market Size, By Volume (Thousand Units), 2017-2027F
Figure 25: Indonesia Faucet Mount Water Purifier Market Share, By Technology, By Volume, 2017-2027F
Figure 26: Indonesia Faucet Mount Water Purifier Market Share, By Sales Channel, By Volume, 2017-2027F
Figure 27: Indonesia Faucet Mount Water Purifier Market Share, By Company, By Volume, 2021

List of TablesTable 1: Top 2 Selling Models, By Top 5 Companies

Companies Mentioned

A selection of companies mentioned in this report includes:

  • PT. Coway International Indonesia
  • PT Cuckoo Global Indonesia
  • PT. Advance Product Indonesia
  • PT Unilever Indonesia Tbk
  • PT Philips Indonesia Commercial
  • PT Sentrasarana Tirtabening
  • Toclas Indonesia
  • PT Hydro Water Technology
  • PT. Toray International Indonesia
  • PT. Panasonic Gobel Indonesia