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Snacks in Ecuador

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    Report

  • 64 Pages
  • July 2025
  • Region: Ecuador
  • Euromonitor International
  • ID: 5567262
The retail market for snacks in Ecuador is set to make only a partial recovery in current value terms in 2025, following a significant decline in 2024. The latter was driven by a combination of factors, including power outages, concerns over public safety, and economic instability, which disrupted both consumer purchasing behaviours and the supply chain.

The Snacks in Ecuador report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Snacks in 2025: The big picture
  • Key trends in 2025
  • Competitive landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 1 Sales of Snacks by Category: Volume 2020-2025
  • Table 2 Sales of Snacks by Category: Value 2020-2025
  • Table 3 Sales of Snacks by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Snacks by Category: % Value Growth 2020-2025
  • Table 5 NBO Company Shares of Snacks: % Value 2021-2025
  • Table 6 LBN Brand Shares of Snacks: % Value 2022-2025
  • Table 7 Penetration of Private Label by Category: % Value 2020-2025
  • Table 8 Distribution of Snacks by Format: % Value 2020-2025
  • Table 9 Forecast Sales of Snacks by Category: Volume 2025-2030
  • Table 10 Forecast Sales of Snacks by Category: Value 2025-2030
  • Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
CHOCOLATE CONFECTIONERY IN ECUADORKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Economic instability, rising crime rates and rocketing cocoa prices drive decline in chocolate confectionery sales
  • Universal Sweet Industries continues as market leader
  • Small local grocers continues to lead distribution, despite losing share to discounters
PROSPECTS AND OPPORTUNITIES
  • Retailers’ strategies will meet multiple consumer needs
  • Brand-led product innovations and social media investment will drive market expansion
  • Premium Ecuadorian chocolate confectionery will fail to gain significant traction, despite its eminent reputation
  • Summary 2 Other Chocolate Confectionery by Product Type: 2025
CATEGORY DATA
  • Table 13 Sales of Chocolate Confectionery by Category: Volume 2020-2025
  • Table 14 Sales of Chocolate Confectionery by Category: Value 2020-2025
  • Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2020-2025
  • Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2020-2025
  • Table 17 Sales of Chocolate Tablets by Type: % Value 2020-2025
  • Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2021-2025
  • Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2022-2025
  • Table 20 Distribution of Chocolate Confectionery by Format: % Value 2020-2025
  • Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2025-2030
  • Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2025-2030
  • Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2025-2030
GUM IN ECUADORKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Gum will struggle to achieve positive growth amid security concerns and decline in foot traffic
  • Confiteca dominates gum through highly recognised brands, targeted marketing and widespread distribution
  • Security concerns impacts small local grocers as convenience stores gain ground
PROSPECTS AND OPPORTUNITIES
  • Modest growth expected over forecast period
  • Tumix taps into mindful indulgence trend with new value-pack format
  • Brands look to prioritise flavour, fun and price
CATEGORY DATA
  • Table 25 Sales of Gum by Category: Volume 2020-2025
  • Table 26 Sales of Gum by Category: Value 2020-2025
  • Table 27 Sales of Gum by Category: % Volume Growth 2020-2025
  • Table 28 Sales of Gum by Category: % Value Growth 2020-2025
  • Table 29 Sales of Gum by Flavour: Rankings 2020-2025
  • Table 30 NBO Company Shares of Gum: % Value 2021-2025
  • Table 31 LBN Brand Shares of Gum: % Value 2022-2025
  • Table 32 Distribution of Gum by Format: % Value 2020-2025
  • Table 33 Forecast Sales of Gum by Category: Volume 2025-2030
  • Table 34 Forecast Sales of Gum by Category: Value 2025-2030
  • Table 35 Forecast Sales of Gum by Category: % Volume Growth 2025-2030
  • Table 36 Forecast Sales of Gum by Category: % Value Growth 2025-2030
SUGAR CONFECTIONERY IN ECUADORKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Sugar confectionery sees signs of recovery, with standard mints leading the way
  • Super de Alimentos continues to expand, thanks to growing success of Trululu brand
  • Small local grocers remains cornerstone of sugar confectionery sales
PROSPECTS AND OPPORTUNITIES
  • Innovation to fuel modest growth in highly fragmented market
  • Dr Look pushes the boundaries of innovation
  • Mexican offerings gain popularity but face setbacks from import tariffs
  • Summary 3 Other Sugar Confectionery by Product Type: 2025
CATEGORY DATA
  • Table 37 Sales of Sugar Confectionery by Category: Volume 2020-2025
  • Table 38 Sales of Sugar Confectionery by Category: Value 2020-2025
  • Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2020-2025
  • Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2020-2025
  • Table 41 Sales of Chewy Candies by Type: % Value 2020-2025
  • Table 42 NBO Company Shares of Sugar Confectionery: % Value 2021-2025
  • Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2022-2025
  • Table 44 Distribution of Sugar Confectionery by Format: % Value 2020-2025
  • Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2025-2030
  • Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2025-2030
  • Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2025-2030
  • Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2025-2030
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN ECUADORKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Sales of sweet biscuits, snack bars, and fruit snacks continue to decline amid ongoing consumer price sensitivity
  • Mondelez Ecuador leads sales through powerful brand portfolio and wide distribution
  • Discounters drive growth through targeted format adjustments
PROSPECTS AND OPPORTUNITIES
  • Affordability and impulse buying will fuel future growth
  • Oreo sets a new benchmark for innovation
  • Indulgence will continue to outweigh health and wellness trend
CATEGORY DATA
  • Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
  • Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
  • Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
  • Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025
  • Table 53 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2025
  • Table 54 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2022-2025
  • Table 55 NBO Company Shares of Sweet Biscuits: % Value 2021-2025
  • Table 56 LBN Brand Shares of Sweet Biscuits: % Value 2022-2025
  • Table 57 NBO Company Shares of Snack Bars: % Value 2021-2025
  • Table 58 LBN Brand Shares of Snack Bars: % Value 2022-2025
  • Table 59 NBO Company Shares of Fruit Snacks: % Value 2021-2025
  • Table 60 LBN Brand Shares of Fruit Snacks: % Value 2022-2025
  • Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2020-2025
  • Table 62 Distribution of Sweet Biscuits by Format: % Value 2020-2025
  • Table 63 Distribution of Snack Bars by Format: % Value 2020-2025
  • Table 64 Distribution of Fruit Snacks by Format: % Value 2020-2025
  • Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2025-2030
  • Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2025-2030
  • Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2025-2030
  • Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2025-2030
ICE CREAM IN ECUADORKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Ice cream market struggles amid economic challenges
  • Unilever maintains leadership, but Industrias Lácteas Toni gains ground
  • Traditional outlets dominate, although discounters gain traction
PROSPECTS AND OPPORTUNITIES
  • Positive outlook for ice cream, but power outages remain a risk
  • Emotional marketing and digital innovation will be key player strategies
  • Flavour innovation and brand collaborations will drive consumer engagement
CATEGORY DATA
  • Table 69 Sales of Ice Cream by Category: Volume 2020-2025
  • Table 70 Sales of Ice Cream by Category: Value 2020-2025
  • Table 71 Sales of Ice Cream by Category: % Volume Growth 2020-2025
  • Table 72 Sales of Ice Cream by Category: % Value Growth 2020-2025
  • Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2020-2025
  • Table 74 Sales of Impulse Ice Cream by Format: % Value 2020-2025
  • Table 75 NBO Company Shares of Ice Cream: % Value 2021-2025
  • Table 76 LBN Brand Shares of Ice Cream: % Value 2022-2025
  • Table 77 NBO Company Shares of Impulse Ice Cream: % Value 2021-2025
  • Table 78 LBN Brand Shares of Impulse Ice Cream: % Value 2022-2025
  • Table 79 NBO Company Shares of Take-home Ice Cream: % Value 2021-2025
  • Table 80 LBN Brand Shares of Take-home Ice Cream: % Value 2022-2025
  • Table 81 Distribution of Ice Cream by Format: % Value 2020-2025
  • Table 82 Forecast Sales of Ice Cream by Category: Volume 2025-2030
  • Table 83 Forecast Sales of Ice Cream by Category: Value 2025-2030
  • Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2025-2030
  • Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2025-2030
SAVOURY SNACKS IN ECUADORKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Demand for savoury snacks stabilises in 2025, following a challenging 2024
  • PepsiCo maintains leadership through strong brand portfolio and distribution
  • Discounters expand through combined focus on private labels and leading brands
PROSPECTS AND OPPORTUNITIES
  • Savoury snacks will see modest growth, although performance will vary by category
  • Doritos Cool Ranch campaign may serve as a benchmark for future launches
  • Health and wellness trend poses challenges, but indulgence will still drive consumption
  • Summary 4 Other Savoury Snacks by Product Type: 2025
CATEGORY DATA
  • Table 86 Sales of Savoury Snacks by Category: Volume 2020-2025
  • Table 87 Sales of Savoury Snacks by Category: Value 2020-2025
  • Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
  • Table 89 Sales of Savoury Snacks by Category: % Value Growth 2020-2025
  • Table 90 NBO Company Shares of Savoury Snacks: % Value 2021-2025
  • Table 91 LBN Brand Shares of Savoury Snacks: % Value 2022-2025
  • Table 92 Distribution of Savoury Snacks by Format: % Value 2020-2025
  • Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2025-2030
  • Table 94 Forecast Sales of Savoury Snacks by Category: Value 2025-2030
  • Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2025-2030
  • Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2025-2030
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