Snacks in Sweden was boosted by rising unit prices in 2025, with volume sales becoming harder to achieve due to maturity and intense competition. Nonetheless, Swedes continue to snack, both at home as well as on-the-go, and increasingly pay attention to the quality of their indulgence. Snacks with value-added benefits, such as premium quality, health and wellness features, or products promising enhanced flavour and indulgence, helped to boost value sales in 2025.
This Snacks in Sweden report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This Snacks in Sweden report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why Buy this Report?
- Get a detailed picture of the Snacks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Snacks in SwedenExecutive SummarySnacks in 2025: the Big PictureKey Trends in 2025Competitive LandscapeChannel DevelopmentsWhat Next for Snacks?DisclaimerSourcesSummary 1 Research SourcesChocolate Confectionery in SwedenChocolate Confectionery Consumption RisesMondelez Sverige Ab Holds Substantial LeadModern Grocery Retailers Take Lion’S Share of Chocolate ConfectioneryProspects and OpportunitiesPlayers to Develop Premium Lines and Shrinkflation StrategiesProduct Innovation Will Focus on Enhancing Sustainability CredentialsBrands to Raise Levels of TransparencyGum in SwedenFunctional Qualities of Gum Prove Popular With SwedesMars Sverige Ab Dominates With Extra BrandSupermarkets is Most Popular Channel for Gum PurchasesProspects and OpportunitiesGum Faces Challenging Period With Sales Set to DeclineNatural-Based Gum to Gain TractionIncreasing Variety of FlavoursSugar Confectionery in SwedenMarginal Growth for Sugar ConfectioneryCloetta Sverige Ab Leads in Sugar ConfectioneryModern Grocery Retailers Lead Distribution of Sugar ConfectioneryProspects and OpportunitiesSugar Confectionery Faces Ongoing DeclinePlayers Will Innovate to Tackle Sustainability and Food WasteInnovation to Focus on Natural LinesSweet Biscuits, Snack Bars and Fruit Snacks in SwedenLimited Growth Reflects Growing Popularity of Healthier Snack OptionsOrkla Confectionery & Snacks Sverige AbModern Retailers Have a Strong PositionProspects and OpportunitiesMature Category Faces Limited GrowthSustainability Taking Centre StageHealth and Wellness Will Fuel the Innovation PipelineIce Cream in SwedenIce Cream Registers Steady PerformanceUnilever Sverige Ab Enjoys Widespread PopularitySupermarkets Have a Solid Position in Ice CreamProspects and OpportunitiesPremium and Locally-Made Ice Creams Set to Gain AppealExpanding Range of FlavoursHealth and Sustainability Will Remain Key TrendsSavoury Snacks in SwedenMature Category Posts Relatively Flat PerformanceEstrella Ab Maintains Lead in Savoury SnacksSupermarkets Gain Value Share in Savoury SnacksProspects and OpportunitiesBright Outlook Will Be Spurred by Regular DevelopmentsBrands Will Focus on Detail and Local Nuances to Deliver New ProductsSustainability Agenda to Gain Traction
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