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Snacks in Japan

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    Report

  • 82 Pages
  • July 2022
  • Region: Japan
  • Euromonitor International
  • ID: 5567350
Snacks is set to see a slight increase in retail current value terms in 2022, mainly driven by inflation. Although in 2021 several companies delayed price increases as much as possible, price revision has become inevitable in 2022, as the costs of raw materials and logistics continue to increase significantly. More pronounced price surges are set to be seen in the latter half of the year, as several major companies have price increases scheduled to be implemented from June 2022.

The Snacks in Japan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in < - Year - > directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Snacks in Japan
  • Executive Summary
  • Snacks in 2022: the Big Picture
  • Key Trends in 2022
  • Competitive Landscape
  • Channel Developments
  • What Next for Snacks?
  • Chart 1 Snacks Value Sales Growth Scenarios: 2020-2027
  • Chart 2 Snacks Impact of Drivers on Value Sales: 2020-2027
  • Market Data
  • Table 1 Sales of Snacks by Category: Volume 2017-2022
  • Table 2 Sales of Snacks by Category: Value 2017-2022
  • Table 3 Sales of Snacks by Category: % Volume Growth 2017-2022
  • Table 4 Sales of Snacks by Category: % Value Growth 2017-2022
  • Table 5 Nbo Company Shares of Snacks: % Value 2018-2022
  • Table 6 Lbn Brand Shares of Snacks: % Value 2019-2022
  • Table 7 Penetration of Private Label by Category: % Value 2017-2022
  • Table 8 Distribution of Snacks by Format: % Value 2017-2022
  • Table 9 Forecast Sales of Snacks by Category: Volume 2022-2027
  • Table 10 Forecast Sales of Snacks by Category: Value 2022-2027
  • Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027
  • Table 12 Forecast Sales of Snacks by Category: % Value Growth 2022-2027
  • Disclaimer
  • Sources
  • Summary 1 Research Sources
  • Chocolate Confectionery in Japan
  • Key Data Findings
  • 2022 Developments
  • Chocolate Confectionery Set to See An Increase in Value Sales as Inflation Kicks In
  • Major Companies Hopping on the Healthier Products Trend as Health-Consciousness Rises
  • Prospects and Opportunities
  • Flavour Innovation Will Continue as Manufacturers Compete for Consumers
  • Product Packaging a Driver of Sales of Chocolate Confectionery
  • Shift Towards Low-Priced Products and “Petit Premium” Accelerated by Inflation and Demand for Home Indulgence
  • Category Data
  • Summary 2 Other Chocolate Confectionery by Product Type: 2022
  • Table 13 Sales of Chocolate Confectionery by Category: Volume 2017-2022
  • Table 14 Sales of Chocolate Confectionery by Category: Value 2017-2022
  • Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2017-2022
  • Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2017-2022
  • Table 17 Sales of Chocolate Tablets by Type: % Value 2017-2022
  • Table 18 Nbo Company Shares of Chocolate Confectionery: % Value 2018-2022
  • Table 19 Lbn Brand Shares of Chocolate Confectionery: % Value 2019-2022
  • Table 20 Distribution of Chocolate Confectionery by Format: % Value 2017-2022
  • Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2022-2027
  • Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2022-2027
  • Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2022-2027
  • Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2022-2027
  • Gum in Japan
  • Key Data Findings
  • 2022 Developments
  • Recovery in 2022 is Slow, as Home Seclusion and Mask-Wearing Continue
  • Lotte Focuses on Functional Products Which Correspond to Change in Consumers’ Lifestyles
  • Mondelez Japan's Key Advertising Messages Are Refreshment and Motivational Enhancement
  • Prospects and Opportunities
  • Active Collaboration with Celebrities and Anime Likely to Continue
  • Enhancing the Experience to Attract Younger Consumers
  • Manufacturers Are Shifting Towards Sustainable Packaging
  • Category Data
  • Table 25 Sales of Gum by Category: Volume 2017-2022
  • Table 26 Sales of Gum by Category: Value 2017-2022
  • Table 27 Sales of Gum by Category: % Volume Growth 2017-2022
  • Table 28 Sales of Gum by Category: % Value Growth 2017-2022
  • Table 29 Sales of Gum by Flavour: Rankings 2017-2022
  • Table 30 Nbo Company Shares of Gum: % Value 2018-2022
  • Table 31 Lbn Brand Shares of Gum: % Value 2019-2022
  • Table 32 Distribution of Gum by Format: % Value 2017-2022
  • Table 33 Forecast Sales of Gum by Category: Volume 2022-2027
  • Table 34 Forecast Sales of Gum by Category: Value 2022-2027
  • Table 35 Forecast Sales of Gum by Category: % Volume Growth 2022-2027
  • Table 36 Forecast Sales of Gum by Category: % Value Growth 2022-2027
  • Sugar Confectionery in Japan
  • Key Data Findings
  • 2022 Developments
  • Sugar Confectionery Set to See Modest Recovery as Employees Start Returning to the Office
  • Healthier Image Drives Recovery of Pastilles, Gummies, Jellies and Chews
  • Shift of Advertising Message Towards Refreshment and Longer-Lasting Products
  • Prospects and Opportunities
  • Product Innovation to Remain a Key Focus to Drive Sales of Sugar Confectionery
  • Social Media Will be Key to Attract the Younger Generation
  • Shifting Toward Pouches with Zip Lock and Sustainable Packaging
  • Category Data
  • Summary 3 Other Sugar Confectionery by Product Type: 2022
  • Table 37 Sales of Sugar Confectionery by Category: Volume 2017-2022
  • Table 38 Sales of Sugar Confectionery by Category: Value 2017-2022
  • Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2017-2022
  • Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2017-2022
  • Table 41 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2017-2022
  • Table 42 Nbo Company Shares of Sugar Confectionery: % Value 2018-2022
  • Table 43 Lbn Brand Shares of Sugar Confectionery: % Value 2019-2022
  • Table 44 Distribution of Sugar Confectionery by Format: % Value 2017-2022
  • Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2022-2027
  • Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2022-2027
  • Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2022-2027
  • Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2022-2027
  • Sweet Biscuits, Snack Bars and Fruit Snacks in Japan
  • Key Data Findings
  • 2022 Developments
  • Sweet Biscuits, Snack Bars and Fruit Snacks Remains Stable as Demand for Light Meal Substitutes and Snacking Continues
  • Consumers Opt for Purchases with a Price Advantage and “Petit Premium”
  • Demand for Protein/Energy Bars Continues Growing
  • Prospects and Opportunities
  • Focus on Strengthening Presence of Existing Brands Through Collaborations, Seasonal Flavours and Packaging Designs
  • Approaches Towards More Sustainable Packaging Are Starting to be Seen
  • Category Data
  • Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2017-2022
  • Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2017-2022
  • Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2017-2022
  • Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2017-2022
  • Table 53 Nbo Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2022
  • Table 54 Lbn Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2022
  • Table 55 Nbo Company Shares of Sweet Biscuits: % Value 2018-2022
  • Table 56 Lbn Brand Shares of Sweet Biscuits: % Value 2019-2022
  • Table 57 Nbo Company Shares of Snack Bars: % Value 2018-2022
  • Table 58 Lbn Brand Shares of Snack Bars: % Value 2019-2022
  • Table 59 Nbo Company Shares of Fruit Snacks: % Value 2018-2022
  • Table 60 Lbn Brand Shares of Fruit Snacks: % Value 2019-2022
  • Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2017-2022
  • Table 62 Distribution of Sweet Biscuits by Format: % Value 2017-2022
  • Table 63 Distribution of Snack Bars by Format: % Value 2017-2022
  • Table 64 Distribution of Fruit Snacks by Format: % Value 2017-2022
  • Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2022-2027
  • Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2022-2027
  • Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2022-2027
  • Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2022-2027
  • Ice Cream in Japan
  • Key Data Findings
  • 2022 Developments
  • Ice Cream Declines in Volume Terms Due to Consumers’ Limited Spending Capacity
  • Lotte Strengthens Its Existing Brands Through Active Collaborations and Innovation
  • Ezaki Glico Continues Pushing Health-Oriented Concepts
  • Prospects and Opportunities
  • Flavour Innovation Set to Slow, But Will Remain a Key Focus to Attract Consumers
  • Active Collaboration with Popular Manga, Anime, Celebrities, Characters, and Other Brands to Continue
  • Increased Environmental Awareness and New Regulation Drive Players to Shift to Sustainable Packaging
  • Category Data
  • Table 69 Sales of Ice Cream by Category: Volume 2017-2022
  • Table 70 Sales of Ice Cream by Category: Value 2017-2022
  • Table 71 Sales of Ice Cream by Category: % Volume Growth 2017-2022
  • Table 72 Sales of Ice Cream by Category: % Value Growth 2017-2022
  • Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2017-2022
  • Table 74 Sales of Impulse Ice Cream by Format: % Value 2017-2022
  • Table 75 Nbo Company Shares of Ice Cream: % Value 2018-2022
  • Table 76 Lbn Brand Shares of Ice Cream: % Value 2019-2022
  • Table 77 Nbo Company Shares of Impulse Ice Cream: % Value 2018-2022
  • Table 78 Lbn Brand Shares of Impulse Ice Cream: % Value 2019-2022
  • Table 79 Nbo Company Shares of Take-Home Ice Cream: % Value 2018-2022
  • Table 80 Lbn Brand Shares of Take-Home Ice Cream: % Value 2019-2022
  • Table 81 Distribution of Ice Cream by Format: % Value 2017-2022
  • Table 82 Forecast Sales of Ice Cream by Category: Volume 2022-2027
  • Table 83 Forecast Sales of Ice Cream by Category: Value 2022-2027
  • Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2022-2027
  • Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2022-2027
  • Savoury Snacks in Japan
  • Key Data Findings
  • 2022 Developments
  • Inflation and the Lifting of Quasi-State of Emergency Negatively Impact Retail Volume Sales in 2022
  • Smaller Packs of Potato Chips and Potato-Based Puffed Snacks Due to Difficulty Securing Potato Supplies
  • Calbee Continues to Focus on Flavour and Texture Innovation to Keep Consumers Interested
  • Prospects and Opportunities
  • Collaborations with Well-Known Anime, Celebrities and Other Snack Brands Likely to Continue
  • Using a Healthier Image to Expand the Consumer Base
  • Manufacturers Are Shifting Towards More Sustainable Packaging
  • Category Data
  • Summary 4 Other Savoury Snacks by Product Type: 2022
  • Table 86 Sales of Savoury Snacks by Category: Volume 2017-2022
  • Table 87 Sales of Savoury Snacks by Category: Value 2017-2022
  • Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2017-2022
  • Table 89 Sales of Savoury Snacks by Category: % Value Growth 2017-2022
  • Table 90 Nbo Company Shares of Savoury Snacks: % Value 2018-2022
  • Table 91 Lbn Brand Shares of Savoury Snacks: % Value 2019-2022
  • Table 92 Distribution of Savoury Snacks by Format: % Value 2017-2022
  • Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2022-2027
  • Table 94 Forecast Sales of Savoury Snacks by Category: Value 2022-2027
  • Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2022-2027
  • Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2022-2027