+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Staple Foods in Tunisia

  • PDF Icon

    Report

  • 53 Pages
  • November 2022
  • Region: Tunisia
  • Euromonitor International
  • ID: 5567415
After two years of confinement and pandemic restrictions imposed by the government due to COVID-19, staple foods is recording steady retail volume growth in 2022. However, due to high inflation and the ongoing economic crisis in Tunisia, prices continue to increase which is dampening overall retail volume growth. In addition, the war in Ukraine has contributed to price rises in several staple food categories such as rice and pasta.

The Staple Foods in Tunisia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Staple Foods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

STAPLE FOODS IN TUNISIA
EXECUTIVE SUMMARY
  • Staple foods in 2022: The big picture
  • Key trends in 2022
  • Competitive Landscape
  • Channel developments
  • What next for staple foods?
MARKET DATA
  • Table 1 Sales of Staple Foods by Category: Volume 2017-2022
  • Table 2 Sales of Staple Foods by Category: Value 2017-2022
  • Table 3 Sales of Staple Foods by Category: % Volume Growth 2017-2022
  • Table 4 Sales of Staple Foods by Category: % Value Growth 2017-2022
  • Table 5 NBO Company Shares of Staple Foods: % Value 2018-2022
  • Table 6 LBN Brand Shares of Staple Foods: % Value 2019-2022
  • Table 7 Distribution of Staple Foods by Format: % Value 2017-2022
  • Table 8 Forecast Sales of Staple Foods by Category: Volume 2022-2027
  • Table 9 Forecast Sales of Staple Foods by Category: Value 2022-2027
  • Table 10 Forecast Sales of Staple Foods by Category: % Volume Growth 2022-2027
  • Table 11 Forecast Sales of Staple Foods by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
BAKED GOODS IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Panic buying ensues as the war in Ukraine unfolds
  • Sugar shortage impacts sweet baked goods category
  • Packaged cakes begin to recover after two years of decline due to COVID-19
PROSPECTS AND OPPORTUNITIES
  • Supply shortages of wheat and sugar likely to continue if import difficulties prevail
  • Cakes will see competition intensify among leading brands
  • Dessert mixes will record solid growth
CATEGORY DATA
  • Table 12 Sales of Baked Goods by Category: Volume 2017-2022
  • Table 13 Sales of Baked Goods by Category: Value 2017-2022
  • Table 14 Sales of Baked Goods by Category: % Volume Growth 2017-2022
  • Table 15 Sales of Baked Goods by Category: % Value Growth 2017-2022
  • Table 16 NBO Company Shares of Baked Goods: % Value 2018-2022
  • Table 17 LBN Brand Shares of Baked Goods: % Value 2019-2022
  • Table 18 Distribution of Baked Goods by Format: % Value 2017-2022
  • Table 19 Forecast Sales of Baked Goods by Category: Volume 2022-2027
  • Table 20 Forecast Sales of Baked Goods by Category: Value 2022-2027
  • Table 21 Forecast Sales of Baked Goods by Category: % Volume Growth 2022-2027
  • Table 22 Forecast Sales of Baked Goods by Category: % Value Growth 2022-2027
BREAKFAST CEREALS IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Muesli and granola records strong growth
  • Grain d’Or dominates the category by a considerable margin
  • Illegal breakfast cereals plague the category
PROSPECTS AND OPPORTUNITIES
  • Breakfast cereals will attract more international brands
  • Social media will have a bigger impact on the category
  • Local brands will intensify the competitive stakes
CATEGORY DATA
  • Table 23 Sales of Breakfast Cereals by Category: Volume 2017-2022
  • Table 24 Sales of Breakfast Cereals by Category: Value 2017-2022
  • Table 25 Sales of Breakfast Cereals by Category: % Volume Growth 2017-2022
  • Table 26 Sales of Breakfast Cereals by Category: % Value Growth 2017-2022
  • Table 27 NBO Company Shares of Breakfast Cereals: % Value 2018-2022
  • Table 28 LBN Brand Shares of Breakfast Cereals: % Value 2019-2022
  • Table 29 Distribution of Breakfast Cereals by Format: % Value 2017-2022
  • Table 30 Forecast Sales of Breakfast Cereals by Category: Volume 2022-2027
  • Table 31 Forecast Sales of Breakfast Cereals by Category: Value 2022-2027
  • Table 32 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2022-2027
  • Table 33 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2022-2027
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Foodservice sees a slight recovery in 2022
  • Shelf-stable seafood remains the most important category
  • A category monopolised by local brands
PROSPECTS AND OPPORTUNITIES
  • Rising demand is expected as consumers seek convenient staple foods
  • Modern retail channel will drive category growth
  • Prices increase expected over the next years
CATEGORY DATA
  • Table 34 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2017-2022
  • Table 35 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2017-2022
  • Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2017-2022
  • Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2017-2022
  • Table 38 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2018-2022
  • Table 39 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2022
  • Table 40 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2017-2022
  • Table 41 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2022-2027
  • Table 42 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2022-2027
PROCESSED FRUIT AND VEGETABLES IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Frozen potatoes in demand from upper-income groups
  • Processed vegetable consumption rising as consumers cook international dishes and embrace healthier eating
  • Frozen vegetables: an attractive category for domestic companies
PROSPECTS AND OPPORTUNITIES
  • Imported products face a more difficult climate as local brands grow
  • Solid retail volume and value growth expected
  • Shelf-stable vegetables will remain the most important category
CATEGORY DATA
  • Table 43 Sales of Processed Fruit and Vegetables by Category: Volume 2017-2022
  • Table 44 Sales of Processed Fruit and Vegetables by Category: Value 2017-2022
  • Table 45 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2017-2022
  • Table 46 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2017-2022
  • Table 47 NBO Company Shares of Processed Fruit and Vegetables: % Value 2018-2022
  • Table 48 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2019-2022
  • Table 49 Distribution of Processed Fruit and Vegetables by Format: % Value 2017-2022
  • Table 50 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2022-2027
  • Table 51 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2022-2027
  • Table 52 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2022-2027
  • Table 53 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2022-2027
RICE, PASTA AND NOODLES IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Rice imports constrained by the government’s financial turmoil
  • Pasta category continues to attract international players
  • Noodles make a quick and affordable meal option
PROSPECTS AND OPPORTUNITIES
  • The war in Ukraine will further affect rice and pasta categories
  • Pasta foodservice outlets to gain ground
  • Chilled pasta is a niche category expected to record an important growth
CATEGORY DATA
  • Table 54 Sales of Rice, Pasta and Noodles by Category: Volume 2017-2022
  • Table 55 Sales of Rice, Pasta and Noodles by Category: Value 2017-2022
  • Table 56 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2017-2022
  • Table 57 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2017-2022
  • Table 58 NBO Company Shares of Rice, Pasta and Noodles: % Value 2018-2022
  • Table 59 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2019-2022
  • Table 60 NBO Company Shares of Rice: % Value 2018-2022
  • Table 61 LBN Brand Shares of Rice: % Value 2019-2022
  • Table 62 NBO Company Shares of Pasta: % Value 2018-2022
  • Table 63 LBN Brand Shares of Pasta: % Value 2019-2022
  • Table 64 NBO Company Shares of Noodles: % Value 2018-2022
  • Table 65 LBN Brand Shares of Noodles: % Value 2019-2022
  • Table 66 Distribution of Rice, Pasta and Noodles by Format: % Value 2017-2022
  • Table 67 Distribution of Rice by Format: % Value 2017-2022
  • Table 68 Distribution of Pasta by Format: % Value 2017-2022
  • Table 69 Distribution of Noodles by Format: % Value 2017-2022
  • Table 70 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2022-2027
  • Table 71 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2022-2027
  • Table 72 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2022-2027
  • Table 73 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2022-2027