Women's Digital Health Market by Type of Solutions, Therapeutic Application Areas, and Geography: Industry Trends and Global Forecasts, 2022-2035

Over the past few years, there have been several advancements in the field of digital health market; this has led to an increase in the adoption of digital healthcare solutions. Specifically, the outbreak of COVID-19 pandemic prompted people all over the world to rely on digital medium to receive healthcare remotely. Females constitute 49.6% of the world’s total population and, in one of its reports, the US department of labor reported that females use digital health care solutions more than men. Further, in a recent survey, it was founded that the percentage of women adopting tele health platform rose from 13% to 38% post the outbreak of COVID-19. Currently, there are more than 100 marketed solutions focused on women’s digital health; these include applications, software and devices. Some of these solutions have also been approved by the USFDA for therapeutic applications in areas, such as reproductive health and menstrual health. It is worth noting that, NC° Birth Control, developed by Natural Cycles, was the first application to receive approval from US FDA in 2018; the application can be used as a method of contraception and helps in regularly tracking menstrual cycle. 

Scope of the Report

The “Women’s Digital Health Market by Type of Solutions (Applications / Software, Devices and Services), Therapeutic Application Areas (Fetal Health, General Wellness, Menstrual Cycle, Pelvic Care, Reproductive Health / Fertility, and Other Therapeutic Areas), and Geography (North America, Europe, Asia-Pacific, Latin America, Middle East and North Africa): Industry Trends and Global Forecasts, 2022-2035” report features an extensive study on the current market landscape, offering an informed opinion on the likely future potential of women’s digital health solution providers, over the next decade. The study underlines an in-depth analysis, highlighting the diverse capabilities of various industry stakeholders engaged in this field.

In addition to other elements, the report includes:

• A detailed assessment of the overall market landscape of women’s digital health solution providers along with the information on their year of establishment, company size, location of headquarters, type of solution(s) offered (applications / software, devices and services). In addition to this, the chapter provides details on the type of solution(s) offered along with information on their current status of development, ratings, therapeutic application area, usage period with respect to pregnancy, purpose and end-users. 
• Detailed profiles of key players engaged in the women’s digital health market (shortlisted on the basis of company size). Each profile features a brief overview of the company, its financial information (if available), details on the solution(s) offered, recent developments and an informed future outlook.A detailed analysis of the various funding and investments made since 2016, including venture capital financing, secondary offering, private placement, grant, debt financing and other equity in the companies focused on offering solutions for women’s digital health.
• An analysis of the partnerships that have been established in this domain since 2015, covering commercialization agreements, distribution agreements, licensing and distribution agreements, product / technology integration agreements, product development agreements, service agreements, manufacturing agreements, R&D agreements, and product development and commercialization agreements.
• An analysis of the start-ups / small players (established in the last ten years, with less than 50 employees) engaged in the women’s digital health market, featuring spider web representations based on several relevant parameters, such as number of solution(s) offered, therapeutic application areas, usage period with respect to pregnancy, details on funding (including funding amount, and evolution of investment activity) and partnership activity.
• A detailed analysis of the global events attended by the participants, based on several relevant parameters, such as year of event, type of event platform, location of event, emerging focus areas, active organizers (in terms of number of events), active industry and non-industry participants, designation of participants, affiliated department of participant, active speakers (in terms of number of events). Additionally, the chapter highlights geographical mapping of the upcoming events.
• A roadmap for the development of women’s digital health solutions, such as applications and devices considering various factors that impact pre-development, development and post-development process. It also highlights the current unmet needs in digital health solutions for women across different therapeutic application areas.

One of the key objectives of the report was to understand the primary growth drivers and estimate the potential opportunities for the women’s digital health market. We have provided an informed estimate of the evolution of women’s digital health market for the period 2022-2035. Our year-wise projections of the current and future opportunity have further been segmented across type of solution(s) (applications / software, devices and services offered / available), therapeutic application area (fetal health, general wellness, menstrual cycle, pelvic area, reproductive health / fertility and others) and key geographies (North America, Europe, Asia-Pacific, Latin America and Middle East and North Africa). In order to account for future uncertainties and to add robustness to our model, we have provided three forecast scenarios, namely conservative, base and optimistic scenarios, representing different tracks of the industry’s growth.

The opinions and insights presented in the report were influenced by discussions held with several stakeholders in the industry.

The report features detailed transcripts of interviews held with the following individuals (in alphabetical order): 

• Maryam Ziaei (Founder and Chief Executive Officer, iSONO Health)
• Ann Garnier (Founder and Chief Executive Officer, Lisa Health)
• Honny Hillegonda Kipnis Groen (Chief Marketing Officer, Illumigyn)

All actual figures have been sourced and analyzed from publicly available information forums and primary research discussions. Financial figures mentioned in this report are in USD, unless otherwise specified.

Key Questions Answered

• Who are the leading industry players offering solutions for women’s digital health?
• Which women’s digital health applications and devices have been approved by the FDA?
• What kind of partnership models are commonly adopted by industry and non-industry stakeholders?
• Who are the key investors active in the field of women’s digital health?
• What is the focus of global events / conferences held for women’s digital health?
• What is the roadmap for the development of women’s digital health solutions?
• What are the various unmet needs across different therapeutic application areas in the current women’s digital health market?
• How is the current and future opportunity related to women’s digital health likely to be distributed across key market segments?