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Thailand Social Commerce Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2023 Update

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    Report

  • 70 Pages
  • February 2023
  • Region: Thailand
  • PayNXT360
  • ID: 5578558
Description Jump to:
According to the publisher, the social commerce industry in Thailand is expected to grow by 39.3% on annual basis to reach US$1915.0 million in 2023.

The social commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 22.6% during 2022-2028. The social commerce GMV in the country will increase from US$1915.0 million in 2023 to reach US$6493.0 million by 2028.

This report provides a detailed data centric analysis of social commerce industry, covering market opportunities and risks. With over 50+ KPIs at country level, this report provides a comprehensive understanding of social commerce market dynamics, market size and forecast, and market share statistics.

The research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.

Scope

This report provides in-depth, data-centric analysis of social commerce in Thailand. Below is a summary of key market segments:

Thailand Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2019-2028

Thailand Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2019-2028

Thailand Social Commerce Industry Market Size and Forecast by Retail Product Categories, 2019-2028

  • Clothing & Footwear
  • Beauty and Personal Care
  • Food & Grocery
  • Appliances and Electronics
  • Home Improvement
  • Travel
  • Hospitality

Thailand Social Commerce Industry Market Size and Forecast by End Use Segment, 2019-2028

  • B2B
  • B2C
  • C2C

Thailand Social Commerce Industry Market Size and Forecast by End Use Device, 2019-2028

  • Mobile
  • Desktop

Thailand Social Commerce Industry Market Size and Forecast by Location, 2019-2028

  • Domestic
  • Cross Border

Thailand Social Commerce Industry Market Size and Forecast by Location, 2019-2028

  • Tier-1 Cities
  • Tier-2 Cities
  • Tier-3 Cities

Thailand Social Commerce Industry Market Size and Forecast by Payment Method, 2019-2028

  • Credit Card
  • Debit Card
  • Bank Transfer
  • Prepaid Card
  • Digital & Mobile Wallet
  • Other Digital Payment
  • Cash

Thailand Social Commerce Industry Market Size and Forecast by Platforms

  • Video Commerce
  • Social Network-Led Commerce
  • Social Reselling
  • Group Buying
  • Product Review Platforms

Thailand Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour,2022

  • By Age
  • By Income Level
  • By Gender

Reasons to buy

  • In-depth Understanding of Social Commerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028).
  • Insights into Opportunity by end-use sectors - Get market dynamics by end-use sectors to assess emerging opportunity across various end-use sectors.
  • Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate social commerce strategy; assess market specific key trends, drivers, and risks in the industry.
Frequently Asked Questions about the Thai Social Commerce Market

What is the estimated value of the Thai Social Commerce Market?

The Thai Social Commerce Market was estimated to be valued at $1915 Million in 2023.

What is the growth rate of the Thai Social Commerce Market?

The growth rate of the Thai Social Commerce Market is 27.7%, with an estimated value of $6493 Million by 2028.

What is the forecasted size of the Thai Social Commerce Market?

The Thai Social Commerce Market is estimated to be worth $6493 Million by 2028.
Report AttributeDetails
No. of Pages70
PublishedFebruary 2023
Forecast Period2023 - 2028
Estimated Market Value ( USD ) in 2023 $ 1915 Million
Forecasted Market Value ( USD ) by 2028 $ 6493 Million
Compound Annual Growth Rate27.7%
Regions CoveredThailand

Table of Contents

1. About this Report.
1.1. Summary
1.2. Methodology
1.3. Social Commerce Definitions
1.4. Disclaimer
2. Thailand Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
2.1. Thailand Ecommerce - Gross Merchandise Value Trend Analysis, 2019-2028
2.2. Thailand Ecommerce - Average Value Per Transaction Trend Analysis, 2019-2028
2.3. Thailand Ecommerce - Transaction Volume Trend Analysis, 2019-2028
3. Thailand Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
3.1. Thailand Social Commerce - Gross Merchandise Value Trend Analysis, 2019-2028
3.2. Thailand Social Commerce - Transaction Volume Trend Analysis, 2019-2028
3.3. Thailand Social Commerce - Average Value Per Transaction Trend Analysis, 2019-2028
3.4. Thailand Social Commerce Market Share Analysis by Key Players, 2021
4. Thailand Social Commerce Industry Market Size and Forecast by Retail Product Categories
4.1. Thailand Social Commerce Market Share by Retail Product Categories (%), 2022 Vs. 2028
4.2. Thailand Social Commerce Clothing & Footwear - Gross Merchandise Value Trend Analysis, 2019-2028
4.3. Thailand Social Commerce Beauty and Personal Care - Gross Merchandise Value Trend Analysis, 2019-2028
4.4. Thailand Social Commerce Food & Grocery - Gross Merchandise Value Trend Analysis, 2019-2028
4.5. Thailand Social Commerce Appliances and Electronics - Gross Merchandise Value Trend Analysis, 2019-2028
4.6. Thailand Social Commerce Home Improvement - Gross Merchandise Value Trend Analysis, 2019-2028
4.7. Thailand Social Commerce Travel - Gross Merchandise Value Trend Analysis, 2019-2028
4.8. Thailand Social Commerce Hospitality - Gross Merchandise Value Trend Analysis, 2019-2028
5. Thailand Social Commerce Industry Market Size and Forecast by End Use Segment
5.1. Thailand Social Commerce Market Share by End Use Segment (%), 2022 Vs. 2028
5.2. Thailand Social Commerce B2B Segment - Gross Merchandise Value Trend Analysis, 2019-2028
5.3. Thailand Social Commerce B2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028
5.4. Thailand Social Commerce C2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028
6. Thailand Social Commerce Industry Market Size and Forecast by End Use Device
6.1. Thailand Social Commerce Market Share by End Use Device (%), 2022 Vs. 2028
6.2. Thailand Social Commerce by Mobile - Gross Merchandise Value Trend Analysis, 2019-2028
6.3. Thailand Social Commerce by Desktop - Gross Merchandise Value Trend Analysis, 2019-2028
7. Thailand Social Commerce Industry Market Size and Forecast by Location
7.1. Thailand Social Commerce Market Share by Location (%), 2022 Vs. 2028
7.2. Thailand Social Commerce by Cross Border - Gross Merchandise Value Trend Analysis, 2019-2028
7.3. Thailand Social Commerce by Domestic - Gross Merchandise Value Trend Analysis, 2019-2028
8. Thailand Social Commerce Industry Market Size and Forecast by Cities
8.1. Thailand Social Commerce Market Share by Cities (%), 2022 Vs. 2028
8.2. Thailand Social Commerce by Tier-1 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
8.3. Thailand Social Commerce by Tier-2 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
8.4. Thailand Social Commerce by Tier-3 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
9. Thailand Social Commerce Industry Market Size and Forecast by Payment Method
9.1. Thailand Social Commerce Market Share by Payment Method (%), 2022 Vs. 2028
9.2. Thailand Social Commerce Payment by Credit Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.3. Thailand Social Commerce Payment by Debit Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.4. Thailand Social Commerce Payment by Bank Transfer - Gross Merchandise Value Trend Analysis, 2019-2028
9.5. Thailand Social Commerce Payment by Prepaid Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.6. Thailand Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis, 2019-2028
9.7. Thailand Social Commerce Payment by Other Digital Payment - Gross Merchandise Value Trend Analysis, 2019-2028
9.8. Thailand Social Commerce Payment by Cash - Gross Merchandise Value Trend Analysis, 2019-2028
10. Thailand Social Commerce Industry Market Size and Forecast by Platforms
10.1. Thailand Social Commerce Market Share by Platforms Method (%), 2022 Vs. 2028
10.2. Thailand Social Commerce Platforms by Video Commerce (Live Stream + Pre-recorded) - Gross Merchandise Value Trend Analysis, 2019-2028
10.3. Thailand Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value Trend Analysis, 2019-2028
10.4. Thailand Social Commerce Platforms by Social Reselling - Gross Merchandise Value Trend Analysis, 2019-2028
10.5. Thailand Social Commerce Platforms by Group Buying - Gross Merchandise Value Trend Analysis, 2019-2028
10.6. Thailand Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value Trend Analysis, 2019-2028
11. Thailand Social Commerce Industry Market Size and Forecast by Contents
11.1. Thailand Social Commerce Market Share by Contents (%), 2022 Vs. 2028
11.2. Thailand Social Commerce Contents by Live Streamers - Gross Merchandise Value Trend Analysis, 2019-2028
11.3. Thailand Social Commerce Contents by Gaming Streamers - Gross Merchandise Value Trend Analysis, 2019-2028
11.4. Thailand Social Commerce Contents by Reels - Gross Merchandise Value Trend Analysis, 2019-2028
11.5. Thailand Social Commerce Contents by Influencers - Gross Merchandise Value Trend Analysis, 2019-2028
11.6. Thailand Social Commerce Contents by Stories - Gross Merchandise Value Trend Analysis, 2019-2028
12. Thailand Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour
12.1. Thailand Social Commerce Spend Share by Age Group, 2022
12.2. Thailand Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis, 2019-2028
12.3. Thailand Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis, 2019-2028
12.4. Thailand Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis, 2019-2028
12.5. Thailand Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis, 2019-2028
12.6. Thailand Social Commerce Share by Income Level, 2022
12.7. Thailand Social Commerce Share by Gender, 2022
13. Further Reading
13.1. About the Publisher
13.2. Related Research
List of Figures
Figure 1: The Methodology Framework
Figure 2: Thailand Ecommerce - Gross Merchandise Value (US$ Million), 2019-2028
Figure 3: Thailand Ecommerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 4: Thailand Ecommerce - Transaction Volume (Million), 2019-2028
Figure 5: Thailand Social Commerce - Gross Merchandise Value (US$ Million), 2019-2028
Figure 6: Thailand Social Commerce - Transaction Volume (Million), 2019-2028
Figure 7: Thailand Social Commerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 8: Thailand Social Commerce - Market Share Analysis by Key Players (%), 2021
Figure 9: Thailand Social Commerce Market Share by Retail Product Categories (%), 2022 Vs. 2028
Figure 10: Thailand Social Commerce Clothing & Footwear - Gross Merchandise Value (US$ Million), 2019-2028
Figure 11: Thailand Social Commerce Beauty and Personal Care - Gross Merchandise Value (US$ Million), 2019-2028
Figure 12: Thailand Social Commerce Food & Grocery - Gross Merchandise Value (US$ Million), 2019-2028
Figure 13: Thailand Social Commerce Appliances and Electronics - Gross Merchandise Value (US$ Million), 2019-2028
Figure 14: Thailand Social Commerce Home Improvement - Gross Merchandise Value (US$ Million), 2019-2028
Figure 15: Thailand Social Commerce Travel - Gross Merchandise Value (US$ Million), 2019-2028
Figure 16: Thailand Social Commerce Hospitality - Gross Merchandise Value (US$ Million), 2019-2028
Figure 17: Thailand Social Commerce Market Share by End Use Segment (%), 2022 Vs. 2028
Figure 18: Thailand Social Commerce B2B Segment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 19: Thailand Social Commerce B2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 20: Thailand Social Commerce C2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 21: Thailand Social Commerce Market Share by End Use Device (%), 2022 Vs. 2028
Figure 22: Thailand Social Commerce by Mobile - Gross Merchandise Value (US$ Million), 2019-2028
Figure 23: Thailand Social Commerce by Desktop - Gross Merchandise Value (US$ Million), 2019-2028
Figure 24: Thailand Social Commerce Market Share by Location (%), 2022 Vs. 2028
Figure 25: Thailand Social Commerce by Cross Border - Gross Merchandise Value (US$ Million), 2019-2028
Figure 26: Thailand Social Commerce by Domestic - Gross Merchandise Value (US$ Million), 2019-2028
Figure 27: Thailand Social Commerce Market Share by Cities (%), 2022 Vs. 2028
Figure 28: Thailand Social Commerce by Tier-1 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Figure 29: Thailand Social Commerce by Tier-2 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Figure 30: Thailand Social Commerce by Tier-3 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Figure 31: Thailand Social Commerce Market Share by Payment Method (%), 2022 Vs. 2028
Figure 32: Thailand Social Commerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2019-2028
Figure 33: Thailand Social Commerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2019-2028
Figure 34: Thailand Social Commerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2019-2028
Figure 35: Thailand Social Commerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2019-2028
Figure 36: Thailand Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2019-2028
Figure 37: Thailand Social Commerce Payment by Other Digital Payment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 38: Thailand Social Commerce Payment by Cash - Gross Merchandise Value (US$ Million), 2019-2028
Figure 39: Thailand Social Commerce Market Share by Platforms (%), 2022 Vs. 2028
Figure 40: Thailand Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) - Gross Merchandise Value (US$ Million), 2019-2028
Figure 41: Thailand Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value (US$ Million), 2019-2028
Figure 42: Thailand Social Commerce Platforms by Social Reselling - Gross Merchandise Value (US$ Million), 2019-2028
Figure 43: Thailand Social Commerce Platforms by Group Buying - Gross Merchandise Value (US$ Million), 2019-2028
Figure 44: Thailand Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value (US$ Million), 2019-2028
Figure 45: Thailand Social Commerce Market Share by Contents (%), 2022 Vs. 2028
Figure 46: Thailand Social Commerce Contents by Live Streamers - Gross Merchandise Value (US$ Million), 2019-2028
Figure 47: Thailand Social Commerce Contents by Gaming Streamers - Gross Merchandise Value (US$ Million), 2019-2028
Figure 48: Thailand Social Commerce Contents by Reels - Gross Merchandise Value (US$ Million), 2019-2028
Figure 49: Thailand Social Commerce Contents by Influencers - Gross Merchandise Value (US$ Million), 2019-2028
Figure 50: Thailand Social Commerce Contents by Stories - Gross Merchandise Value (US$ Million), 2019-2028
Figure 51: Thailand Social Commerce Share by Age Group (%), 2022
Figure 52: Thailand Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 53: Thailand Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 54: Thailand Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 55: Thailand Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Figure 56: Thailand Social Commerce Share by Income Level (%), 2022
Figure 57: Thailand Social Commerce Share by Gender (%), 2022
List of Tables
Table 1: Thailand Ecommerce - Gross Merchandise Value (US$ Million), 2019-2028
Table 2: Thailand Ecommerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 3: Thailand Ecommerce - Transaction Volume (Million), 2019-2028
Table 4: Thailand Social Commerce - Gross Merchandise Value (US$ Million), 2019-2028
Table 5: Thailand Social Commerce - Transaction Volume (Million), 2019-2028
Table 6: Thailand Social Commerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 7: Thailand Social Commerce Clothing & Footwear - Gross Merchandise Value (US$ Million), 2019-2028
Table 8: Thailand Social Commerce Beauty and Personal Care - Gross Merchandise Value (US$ Million), 2019-2028
Table 9: Thailand Social Commerce Food & Grocery - Gross Merchandise Value (US$ Million), 2019-2028
Table 10: Thailand Social Commerce Appliances and Electronics - Gross Merchandise Value (US$ Million), 2019-2028
Table 11: Thailand Social Commerce Home Improvement - Gross Merchandise Value (US$ Million), 2019-2028
Table 12: Thailand Social Commerce Travel - Gross Merchandise Value (US$ Million), 2019-2028
Table 13: Thailand Social Commerce Hospitality - Gross Merchandise Value (US$ Million), 2019-2028
Table 14: Thailand Social Commerce B2B Segment - Gross Merchandise Value (US$ Million), 2019-2028
Table 15: Thailand Social Commerce B2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Table 16: Thailand Social Commerce C2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Table 17: Thailand Social Commerce by Mobile - Gross Merchandise Value (US$ Million), 2019-2028
Table 18: Thailand Social Commerce by Desktop - Gross Merchandise Value (US$ Million), 2019-2028
Table 19: Thailand Social Commerce by Cross Border - Gross Merchandise Value (US$ Million), 2019-2028
Table 20: Thailand Social Commerce by Domestic - Gross Merchandise Value (US$ Million), 2019-2028
Table 21: Thailand Social Commerce by Tier-1 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Table 22: Thailand Social Commerce by Tier-2 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Table 23: Thailand Social Commerce by Tier-3 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Table 24: Thailand Social Commerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2019-2028
Table 25: Thailand Social Commerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2019-2028
Table 26: Thailand Social Commerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2019-2028
Table 27: Thailand Social Commerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2019-2028
Table 28: Thailand Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2019-2028
Table 29: Thailand Social Commerce Payment by Other Digital Payment - Gross Merchandise Value (US$ Million), 2019-2028
Table 30: Thailand Social Commerce Payment by Cash - Gross Merchandise Value (US$ Million), 2019-2028
Table 31: Thailand Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) - Gross Merchandise Value (US$ Million), 2019-2028
Table 32: Thailand Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value (US$ Million), 2019-2028
Table 33: Thailand Social Commerce Platforms by Social Reselling - Gross Merchandise Value (US$ Million), 2019-2028
Table 34: Thailand Social Commerce Platforms by Group Buying - Gross Merchandise Value (US$ Million), 2019-2028
Table 35: Thailand Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value (US$ Million), 2019-2028
Table 36: Thailand Social Commerce Contents by Live Streamers - Gross Merchandise Value (US$ Million), 2019-2028
Table 37: Thailand Social Commerce Contents by Gaming Streamers - Gross Merchandise Value (US$ Million), 2019-2028
Table 38: Thailand Social Commerce Contents by Reels - Gross Merchandise Value (US$ Million), 2019-2028
Table 39: Thailand Social Commerce Contents by Influencers - Gross Merchandise Value (US$ Million), 2019-2028
Table 40: Thailand Social Commerce Contents by Stories - Gross Merchandise Value (US$ Million), 2019-2028
Table 41: Thailand Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 42: Thailand Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 43: Thailand Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 44: Thailand Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028

Methodology

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