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France Social Commerce Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2022 Update

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    Report

  • 54 Pages
  • April 2022
  • Region: France
  • PayNXT360
  • ID: 5578587
According to Q1 2022 Social Commerce Survey, social commerce industry in France is expected to grow by 27.2% on annual basis to reach US$7468.6 million in 2022.

The social commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 18.6% during 2022-2028. The social commerce GMV in the country will increase from US$7468.6 million in 2022 to reach US$19391.5 million by 2028.

Globally, the social commerce market has grown significantly over the last four to eight quarters. The introduction of shopping tools by large social media platforms has largely supported the growth of the social commerce industry around the world. Notably, similar trends are visible in France, where the social commerce market is still developing when compared to other countries such as the United States and China.

As the online shopping method continues to gain momentum among consumers in France, big retailers are also looking to capitalize on the trend to further increase their sales numbers in the country. French retailers are conducting a number of live shopping events to gain increasing traction from social consumers in the country. Moreover, even global players are looking to enter the French social commerce industry in 2022 to capitalize on the growing social commerce trend and to gain market share.

While the market is still in its early stages of development with low social commerce penetration, the growing popularity of social media shopping among consumers has made the French industry ripe for disruption. Consequently, the publisher expects firms to launch innovative products and venture capital and private equity firms to increase their investment in the social commerce space over the next four to eight quarters.

Social commerce companies are focusing on promoting high-end products to gain more profit


While the social commerce sector is growing in France, consumers are still hesitant when it comes to purchasing products from social networking platforms. This behavior of the French consumer is also reflected in their spending on social media platforms. According to recent survey, nearly 80% of the French consumers who have made purchases from social media platforms buy for less than US$55.

The mistrust among the French consumers is one of the factors why consumers prefer buying low-priced products. Consequently, the publisher expects social media platforms to adopt strategic initiatives which can help them spread awareness and create trust among consumers, which can further help in increasing the overall transaction value and volume in the country. Among the various platforms used by consumers to complete social commerce purchases, almost 75% of the consumers prefer Facebook. On the other hand, Instagram is preferred by approximately 25%, whereas Snapchat is preferred by 10.8% of the consumers in the country.

Scope


This report provides in-depth, data-centric analysis of social commerce in France. Below is a summary of key market segments:

France Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2019-2028


France Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators, 2019-2028


France Social Commerce Industry Market Size and Forecast by Retail Product Categories, 2019-2028

  • Clothing & Footwear
  • Beauty and Personal Care
  • Food & Grocery
  • Appliances and Electronics
  • Home Improvement
  • Others

France Social Commerce Industry Market Size and Forecast by End Use Segment, 2019-2028

  • B2B
  • B2C
  • C2C

France Social Commerce Industry Market Size and Forecast by End Use Device, 2019-2028

  • Mobile
  • Desktop

France Social Commerce Industry Market Size and Forecast by Location, 2019-2028

  • Domestic
  • Cross Border

France Social Commerce Industry Market Size and Forecast by Location, 2019-2028

  • Tier-1 Cities
  • Tier-2 Cities
  • Tier-3 Cities

France Social Commerce Industry Market Size and Forecast by Payment Method, 2019-2028

  • Credit Card
  • Debit Card
  • Bank Transfer
  • Prepaid Card
  • Digital & Mobile Wallet
  • Other Digital Payment
  • Cash

France Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour,2021

  • By Age
  • By Income Level
  • By Gender

Reasons to buy

  • In-depth Understanding of Social Commerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028).
  • Insights into Opportunity by end-use sectors - Get market dynamics by end-use sectors to assess emerging opportunity across various end-use sectors.
  • Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate social commerce strategy; assess market specific key trends, drivers, and risks in the industry.

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Social Commerce Definitions
1.4 Disclaimer
2 France Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
2.1 France Ecommerce - Gross Merchandise Value Trend Analysis, 2019-2028
2.2 France Ecommerce - Average Value Per Transaction Trend Analysis, 2019-2028
2.3 France Ecommerce - Transaction Volume Trend Analysis, 2019-2028
3 France Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
3.1 France Social Commerce - Gross Merchandise Value Trend Analysis, 2019-2028
3.2 France Social Commerce - Average Value Per Transaction Trend Analysis, 2019-2028
3.3 France Social Commerce - Transaction Volume Trend Analysis, 2019-2028
4 France Social Commerce Key Market Insight and Innovation
4.1 France Social Commerce Key Trends and Drivers
4.2 France Social Commerce Competitive Landscape and Growth Strategies
4.3 France Social Commerce Market Share Analysis by Key Players
5 France Social Commerce Industry Market Size and Forecast by Retail Product Categories
5.1 France Social Commerce Market Share by Retail Product Categories (%), 2021 Vs. 2028
5.2 France Social Commerce Clothing & Footwear - Gross Merchandise Value Trend Analysis, 2019-2028
5.3 France Social Commerce Beauty and Personal Care - Gross Merchandise Value Trend Analysis, 2019-2028
5.4 France Social Commerce Food & Grocery - Gross Merchandise Value Trend Analysis, 2019-2028
5.5 France Social Commerce Appliances and Electronics - Gross Merchandise Value Trend Analysis, 2019-2028
5.6 France Social Commerce Home Improvement - Gross Merchandise Value Trend Analysis, 2019-2028
5.7 France Social Commerce Other - Gross Merchandise Value Trend Analysis, 2019-2028
6 France Social Commerce Industry Market Size and Forecast by End Use Segment
6.1 France Social Commerce Market Share by End Use Segment (%), 2021 Vs. 2028
6.2 France Social Commerce B2B Segment - Gross Merchandise Value Trend Analysis, 2019-2028
6.3 France Social Commerce B2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028
6.4 France Social Commerce C2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028
7 France Social Commerce Industry Market Size and Forecast by End Use Device
7.1 France Social Commerce Market Share by End Use Device (%), 2021 Vs. 2028
7.2 France Social Commerce by Mobile - Gross Merchandise Value Trend Analysis, 2019-2028
7.3 France Social Commerce by Desktop - Gross Merchandise Value Trend Analysis, 2019-2028
8 France Social Commerce Industry Market Size and Forecast by Location
8.1 France Social Commerce Market Share by Location (%), 2021 Vs. 2028
8.2 France Social Commerce by Cross Border - Gross Merchandise Value Trend Analysis, 2019-2028
8.3 France Social Commerce by Domestic - Gross Merchandise Value Trend Analysis, 2019-2028
9 France Social Commerce Industry Market Size and Forecast by Location
9.1 France Social Commerce Market Share by Location (%), 2021 Vs. 2028
9.2 France Social Commerce by Tier-1 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
9.3 France Social Commerce by Tier-2 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
9.4 France Social Commerce by Tier-3 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
10 France Social Commerce Industry Market Size and Forecast by Payment Method
10.1 France Social Commerce Market Share by Payment Method (%), 2021 Vs. 2028
10.2 France Social Commerce Payment by Credit Card - Gross Merchandise Value Trend Analysis, 2019-2028
10.3 France Social Commerce Payment by Debit Card - Gross Merchandise Value Trend Analysis, 2019-2028
10.4 France Social Commerce Payment by Bank Transfer - Gross Merchandise Value Trend Analysis, 2019-2028
10.5 France Social Commerce Payment by Prepaid Card - Gross Merchandise Value Trend Analysis, 2019-2028
10.6 France Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis, 2019-2028
10.7 France Social Commerce Payment by Other Digital Payment - Gross Merchandise Value Trend Analysis, 2019-2028
10.8 France Social Commerce Payment by Cash - Gross Merchandise Value Trend Analysis, 2019-2028
11 France Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behavior
11.1 France Social Commerce Spend Share by Age Group, 2021
11.2 France Social Commerce Share by Income Level, 2021
11.3 France Social Commerce Share by Gender, 2021
12 Further Reading
12.1 About the Publisher

List of Figures

Figure 1: Methodology Framework
Figure 2: France Ecommerce - Gross Merchandise Value (US$ Million), 2019-2028
Figure 3: France Ecommerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 4: France Ecommerce - Transaction Volume (Million), 2019-2028
Figure 5: France Social Commerce - Gross Merchandise Value (US$ Million), 2019-2028
Figure 6: France Social Commerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Figure 7: France Social Commerce - Transaction Volume (Million), 2019-2028
Figure 8: France Social Commerce - Market Share Analysis by Key Players (%), 2021
Figure 9: France Social Commerce Market Share by Retail Product Categories (%), 2021 Vs. 2028
Figure 10: France Social Commerce Clothing & Footwear - Gross Merchandise Value (US$ Million), 2019-2028
Figure 11: France Social Commerce Beauty and Personal Care - Gross Merchandise Value (US$ Million), 2019-2028
Figure 12: France Social Commerce Food & Grocery - Gross Merchandise Value (US$ Million), 2019-2028
Figure 13: France Social Commerce Appliances and Electronics - Gross Merchandise Value (US$ Million), 2019-2028
Figure 14: France Social Commerce Home Improvement - Gross Merchandise Value (US$ Million), 2019-2028
Figure 15: France Social Commerce Other - Gross Merchandise Value (US$ Million), 2019-2028
Figure 16: France Social Commerce Market Share by End Use Segment (%), 2021 Vs. 2028
Figure 17: France Social Commerce B2B Segment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 18: France Social Commerce B2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 19: France Social Commerce C2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 20: France Social Commerce Market Share by End Use Device (%), 2021 Vs. 2028
Figure 21: France Social Commerce by Mobile - Gross Merchandise Value (US$ Million), 2019-2028
Figure 22: France Social Commerce by Desktop - Gross Merchandise Value (US$ Million), 2019-2028
Figure 23: France Social Commerce Market Share by Location (%), 2021 Vs. 2028
Figure 24: France Social Commerce by Cross Border - Gross Merchandise Value (US$ Million), 2019-2028
Figure 25: France Social Commerce by Domestic - Gross Merchandise Value (US$ Million), 2019-2028
Figure 26: France Social Commerce Market Share by Location (%), 2021 Vs. 2028
Figure 27: France Social Commerce by Tier-1 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Figure 28: France Social Commerce by Tier-2 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Figure 29: France Social Commerce by Tier-3 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Figure 30: France Social Commerce Market Share by Payment Method (%), 2021 Vs. 2028
Figure 31: France Social Commerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2019-2028
Figure 32: France Social Commerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2019-2028
Figure 33: France Social Commerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2019-2028
Figure 34: France Social Commerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2019-2028
Figure 35: France Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2019-2028
Figure 36: France Social Commerce Payment by Other Digital Payment - Gross Merchandise Value (US$ Million), 2019-2028
Figure 37: France Social Commerce Payment by Cash - Gross Merchandise Value (US$ Million), 2019-2028
Figure 38: France Social Commerce Share by Age Group (%), 2021
Figure 39: France Social Commerce Share by Income Level (%), 2021
Figure 40: France Social Commerce Share by Gender (%), 2021

List of Tables

Table 1: France Ecommerce - Gross Merchandise Value (US$ Million), 2019-2028
Table 2: France Ecommerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 3: France Ecommerce - Transaction Volume (Million), 2019-2028
Table 4: France Social Commerce - Gross Merchandise Value (US$ Million), 2019-2028
Table 5: France Social Commerce - Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 6: France Social Commerce - Transaction Volume (Million), 2019-2028
Table 7: France Social Commerce Clothing & Footwear - Gross Merchandise Value (US$ Million), 2019-2028
Table 8: France Social Commerce Beauty and Personal Care - Gross Merchandise Value (US$ Million), 2019-2028
Table 9: France Social Commerce Food & Grocery - Gross Merchandise Value (US$ Million), 2019-2028
Table 10: France Social Commerce Appliances and Electronics - Gross Merchandise Value (US$ Million), 2019-2028
Table 11: France Social Commerce Home Improvement - Gross Merchandise Value (US$ Million), 2019-2028
Table 12: France Social Commerce Other - Gross Merchandise Value (US$ Million), 2019-2028
Table 13: France Social Commerce B2B Segment - Gross Merchandise Value (US$ Million), 2019-2028
Table 14: France Social Commerce B2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Table 15: France Social Commerce C2C Segment - Gross Merchandise Value (US$ Million), 2019-2028
Table 16: France Social Commerce by Mobile - Gross Merchandise Value (US$ Million), 2019-2028
Table 17: France Social Commerce by Desktop - Gross Merchandise Value (US$ Million), 2019-2028
Table 18: France Social Commerce by Cross Border - Gross Merchandise Value (US$ Million), 2019-2028
Table 19: France Social Commerce by Domestic - Gross Merchandise Value (US$ Million), 2019-2028
Table 20: France Social Commerce by Tier-1 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Table 21: France Social Commerce by Tier-2 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Table 22: France Social Commerce by Tier-3 Cities - Gross Merchandise Value (US$ Million), 2019-2028
Table 23: France Social Commerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2019-2028
Table 24: France Social Commerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2019-2028
Table 25: France Social Commerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2019-2028
Table 26: France Social Commerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2019-2028
Table 27: France Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2019-2028
Table 28: France Social Commerce Payment by Other Digital Payment - Gross Merchandise Value (US$ Million), 2019-2028
Table 29: France Social Commerce Payment by Cash - Gross Merchandise Value (US$ Million), 2019-2028

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