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Toilet Paper Market Size, Share & Trends Analysis Report by Type (1 Ply, 2 Ply, and Others), by Distribution Channel (B2B, B2C), by Region, and Segment Forecasts, 2022-2030

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    Report

  • 80 Pages
  • April 2022
  • Region: Global
  • Grand View Research
  • ID: 5595827
The global toilet paper market size is anticipated to reach USD 75.6 billion by 2030. The market is projected to register a CAGR of 4.4% from 2022 to 2030. Toilet paper has become increasingly popular among consumers in recent years, and this trend is expected to continue in the coming years. Rising awareness about health and hygiene is driving the demand for personal care products such as toilet paper. Customers in European as well as North American countries are spending more on hygiene and safety products.



The ongoing pandemic increased the demand for toilet paper in households leading to disruption in the supply chain. The average amount of toilet paper used per capita by Americans is roughly 140 rolls i.e. that’s 28 pounds in a year. The U.S. is the biggest buyer of toilet paper in the world. COVID-19 caused demand for toilet paper in e-commerce to shift drastically from away-from-home to at-home due to the lockdown and restrictions imposed by almost every country.

Toilet Paper Market Report Highlights

  • Based on type, the market is segmented into 1 ply, 2 ply, and others. Due to its low cost and easy availability, the 1 ply toilet roll held the largest market share in terms of revenue in 2021.
  • The market is segmented into B2B and B2C, with B2C being separated into two categories such as online and offline. In 2021, the B2C segment accounted for the largest revenue share. Meanwhile, offline distribution channels dominated the market under the B2C segment in 2021.
  • North America dominated the market for toilet paper with the largest revenue share in 2021 due to the largest consumption of toilet paper, and the presence of major industry players in the region .


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Frequently Asked Questions about the Global Toilet Paper Market

What is the estimated value of the Global Toilet Paper Market?

The Global Toilet Paper Market was estimated to be valued at $53.3 Billion in 2022.

What is the growth rate of the Global Toilet Paper Market?

The growth rate of the Global Toilet Paper Market is 4.4%, with an estimated value of $75.6 Billion by 2030.

What is the forecasted size of the Global Toilet Paper Market?

The Global Toilet Paper Market is estimated to be worth $75.6 Billion by 2030.

Who are the key companies in the Global Toilet Paper Market?

Key companies in the Global Toilet Paper Market include Georgia, Pacific, Procter & Gamble, Kruger Products L.P., Sofidel, Kimberly Clark, Abc Tissue, Wepa and Absormex Cmpc Tissue.

Table of Contents

Chapter 1. Methodology and Scope
1.1 Market Segmentation & Scope
1.2 Market Definition
1.3 Information Procurement
1.3.1 Purchased Database
1.3.2 Internal Database
1.3.3 Secondary Sources and Third-Party Perspectives
1.3.4 Primary Research
1.4 Information Analysis
1.4.1 Data Analysis Models
1.4.2 Market Formulation & Data Visualization
1.5 Data Validation and Publishing
Chapter 2. Executive Summary
2.1 Market Outlook
2.2 Type Outlook
2.3 Distribution Channel Outlook
2.4 Regional Outlook
Chapter 3. Toilet Paper Market Variables, Trends, & Scope
3.1 Market Introduction
3.2 Penetration & Growth Prospect Mapping
3.3 Value Chain Analysis
3.4 Sales and Retail Chain Analysis
3.5 Market Dynamics
3.5.1 Driver Impact Analysis
3.5.1.1 Growing Usage Of Toilet Paper
3.5.1.2 Demand For Recyclable Toilet Paper
3.5.2 Restraint Impact Analysis
3.5.2.1 Shortage of Raw Material
3.5.3 Industry Challenges
3.5.4 Industry Opportunities
3.6 Business Environment Analysis
3.6.1 Industry Analysis-Porter’s Five Forces
3.7 Roadmap of Toilet Paper Market
3.8 Market Entry Strategies
3.9 Impact of Covid-19 on Toilet Paper Market
Chapter 4. Consumer Behavior Analysis
4.1 Demographic Analysis
4.2 Consumer Trends & Preferences
4.3 Factors Affecting Buying Decision
4.4 Consumer Product Adoption
4.5 Observations & Recommendations
Chapter 5. Toilet Paper Market: Type Estimates & Trend Analysis
5.1 Type Analysis & Market Share, 2021 & 2030
5.2 1 Ply
5.2.1 1 Ply market estimates and forecast, 2017-2030 (USD Million)
5.3. 2 Ply
5.3.1 2 Ply market estimates and forecast, 2017-2030 (USD Million)
5.4 Others
5.4.1 Others market estimates and forecast, 2017-2030 (USD Million)
Chapter 6. Toilet Paper Market: Distribution Channel Estimates & Trend Analysis
6.1 Distribution Channel Movement Analysis & Market Share, 2021 & 2030
6.2 B2B
6.2.1 B2b market estimates and forecast, 2017-2030 (USD Million)
6.3 B2c
6.3.1 B2c market estimates and forecast, 2017-2030 (USD Million)
6.3.2 Online
6.3.2.1 Online market estimates and forecast, 2017-2030 (USD Million)
6.3.3 Offline
6.3.3.1 Offline market estimates and forecast, 2017-2030 (USD Million)
Chapter 7. Toilet Paper Market: Regional Estimates & Trend Analysis
7.1 Regional Movement Analysis & Market Share, 2021 & 2030
7.1.1 North America
7.1.1.1 North America toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.1.2 North America toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.1.3 North America toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.2 U.S.
7.1.2.1 U.S. Toilet Paper Estimates and Forecast, 2017-2030 (USD Million)
7.1.2.2 U.S. toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.2.3 U.S. toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.3 Europe
7.1.3.1 Europe toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.3.2 Europe toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.3.3 Europe toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.4 U.K.
7.1.4.1 U.K. toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.4.2 U.K. toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.4.3 U.K. toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.5 Germany
7.1.5.1 Germany toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.5.2 Germany toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.5.3 Germany toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.6 Asia Pacific
7.1.6.1 Asia Pacific toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.6.2 Asia Pacific toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.6.3 Asia Pacific toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.7 China
7.1.7.1 China toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.7.2 China toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.7.3 China toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.8 Japan
7.1.8.1 Japan toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.8.2 Japan toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million
7.1.8.3 Japan toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.9 Central & South America
7.1.9.1 Central & South America toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.9.2 Central & South America toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.9.3 Central & South America toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.10 Brazil
7.1.10.1 Brazil toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.10.2 Brazil toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.10.3 Brazil toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.11 Middle East & Africa
7.1.11.1 Middle East & Africa toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.11.2 Middle East & Africa toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.11.3 Middle East & Africa toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
7.1.12 South Africa
7.1.11.1 South Africa toilet paper market estimates and forecast, 2017-2030 (USD Million)
7.1.11.2 South Africa toilet paper market estimates and forecast, by Type, 2017-2030 (USD Million)
7.1.11.3 South Africa toilet paper market estimates and forecast, by Distribution Channel, 2017-2030 (USD Million)
Chapter 8. Toilet Paper Market: Competitive and Vendor Analysis
8.1 Key Global Players, Recent Developments, and their Impact on the Industry
8.2 Key Company Categorization
8.2.1 List Of Manufacturers
8.3 Vendor Landscape
8.3.1 Key Company Heat Map Analysis, 2021
Chapter 9. Company Profiles
9.1. Georgia-Pacific
9.1.1. Company Overview
9.1.2. Product Benchmarking
9.2. Procter & Gamble
9.2.1. Company Overview
9.2.2. Financial Performance
9.2.3. Product Benchmarking
9.3. Kruger Products L.P.
9.3.1. Company Overview
9.3.2. Financial Performance
9.3.3. Product Benchmarking
9.3.4. Strategic Initiative
9.4. SOFIDEL
9.4.1. Company Overview
9.4.2. Financial Performance
9.4.3. Product Benchmarking
9.4.4. Strategic Initiatives
9.5. Kimberly Clark
9.5.1. Company Overview
9.5.2. Financial Performance
9.5.3. Product Benchmarking
9.5.4. Strategic Initiatives
9.6. ABC Tissue
9.6.1. Company Overview
9.6.2. Product Benchmarking
9.6.3. Strategic Initiatives
9.7. Wepa
9.7.1. Company Overview
9.7.2. Product Benchmarking
9.7.3. Strategic Initiatives
9.8. Suzano
9.8.1. Company Overview
9.8.2. Product Benchmarking
9.8.3. Strategic Initiatives
9.9. Absormex CMPC Tissue
9.9.1. Company Overview
9.9.2. Product Benchmarking
9.10. Essity Actiebolag (Publ)
9.10.1. Company Overview
9.10.2. Financial Performance
9.10.3. Product Benchmarking
9.11. Caprice
9.11.1. Company Overview
9.11.2. Product Benchmarking

Companies Mentioned

  • Georgia-Pacific
  • Procter & Gamble
  • Kruger Products L.P.
  • Sofidel
  • Kimberly Clark
  • Abc Tissue
  • Wepa
  • Suzano
  • Absormex Cmpc Tissue
  • Essity Actiebolag (Publ)
  • Caprice

Methodology

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