Global ECG Patch & Holter Monitor Market by Product (ECG Patch, Holter Monitors), Application (Diagnostics, Monitoring), End Use - Forecast 2023-2030

The ECG Patch & Holter Monitor Market size was estimated at USD 1.82 billion in 2022, USD 1.99 billion in 2023, and is expected to grow at a CAGR of 9.49% to reach USD 3.76 billion by 2030.

An electrocardiogram (ECG) patch is a device that monitors and records the heart's electrical activity over an extended period. It is designed to be worn on the chest and continuously captures the heart's electrical signals, allowing healthcare professionals to analyze and diagnose various heart conditions. The ECG patch typically consists of a small, adhesive patch with built-in electrodes that adhere to the patient's skin, identify the heart's minute electrical signals, and transmit them to the chest's surface. The patch is usually wireless and lightweight, making it comfortable for the patient to wear for an extended duration. A Holter monitor is a portable device used for ambulatory ECG monitoring over an extended period, usually 24 to 48 hours or more. The Holter monitor consists of a small, battery-powered recorder worn by the patient and has multiple electrodes attached to the chest, similar to standard ECG leads. The increasing prevalence of atrial fibrillation and cardiovascular disorders and the demand for ambulatory monitoring devices raised the need for flexible ECG patch monitors in ambulatory facilities, hospitals, and clinics. However, several side effects of Holter monitor and concern regarding the accuracy of the ECG patch & Holter monitors significantly impedes their utilization in hospitals and clinics. In addition, technological advancements in ECG patch & Holter monitor with the integration of mobile applications, artificial intelligence, and wireless connectivity to view ECG data, track symptoms, and share the information directly with healthcare providers with real-time transmission are expected to create robust opportunities for market development.

Regional Insights

In the Americas region, the shift in the trend toward ambulatory monitoring devices, rising investments for early detection of arrhythmia, favorable government regulatory policies, and technological advancements in ECG patch & Holter monitors have propelled the market’s growth. The launch of next-generation and advanced wireless ECG monitoring devices and technological collaborations between native manufacturers are expected to create robust opportunities for market development in the region. In the Asia-Pacific region, especially in India, China, and Japan, the rapidly growing geriatric population coupled with the increasing incidence of cardiovascular diseases (CVDs) and atrial fibrillation (AFib) and developing healthcare infrastructure in emerging economies have improved the need for ECG patch & Holter monitors, further contributing to the market’s growth. In the EMEA region, the adoption of advanced monitoring devices at ambulatory centers and increased investments in wearable monitors by the major manufacturers have raised the need for ECG patch & Holter monitors in hospitals, clinics, and ambulatory centers.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the ECG Patch & Holter Monitor Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the ECG Patch & Holter Monitor Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the ECG Patch & Holter Monitor Market, highlighting leading vendors and their innovative profiles. These include AliveCor, Inc., Bardy Diagnostics, Inc., BPL Medical technologies Pvt Ltd., Canadian Cardiac Care, Cardiac Insight Inc., Cortrium ApS, First Call Medical, Inc., GE HealthCare Technologies Inc., Hillrom Holdings, Inc., iRhythm Technologies, Inc., Koninklijke Philips N.V., Lief Therapeutics, LifeSignals Group Inc., m-Health Solutions by ELNA Medical Group Inc., Medtronic PLC, MidMark Corporation, Monitra Healthcare Private Limited, Nasiff Associates Inc., Nihon Kohden Corporation, Nissha Medical Technologies, OSI Systems, Inc., ReactDx, Schiller AG, ScottCare Corporation, Seers Technology Co., Ltd., SmartCardia SA, Stratus, Viatom Technology Co., Ltd. by Lepu Medical Group, VitalConnect, VivaLNK, Inc., and ZOLL Medical Corporation.

Market Segmentation & Coverage

This research report categorizes the ECG Patch & Holter Monitor Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Product
  • ECG Patch
  • Holter Monitors
    • Holter Analysis System & Software
    • Wired Holter Monitors
    • Wireless Holter Monitors
• Application
  • Diagnostics
  • Monitoring
• End Use
  • Ambulatory Facilities
  • Hospitals & Clinics

• Region
  • Americas
    • Argentina
    • Brazil
    • Canada
    • Mexico
    • United States
      • California
      • Florida
      • Illinois
      • New York
      • Ohio
      • Pennsylvania
      • Texas
  • Asia-Pacific
    • Australia
    • China
    • India
    • Indonesia
    • Japan
    • Malaysia
    • Philippines
    • Singapore
    • South Korea
    • Taiwan
    • Thailand
    • Vietnam
  • Europe, Middle East & Africa
    • Denmark
    • Egypt
    • Finland
    • France
    • Germany
    • Israel
    • Italy
    • Netherlands
    • Nigeria
    • Norway
    • Poland
    • Qatar
    • Russia
    • Saudi Arabia
    • South Africa
    • Spain
    • Sweden
    • Switzerland
    • Turkey
    • United Arab Emirates
    • United Kingdom

The report offers valuable insights on the following aspects

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as

1. What is the market size and forecast of the ECG Patch & Holter Monitor Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the ECG Patch & Holter Monitor Market?
3. What are the technology trends and regulatory frameworks in the ECG Patch & Holter Monitor Market?
4. What is the market share of the leading vendors in the ECG Patch & Holter Monitor Market?
5. Which modes and strategic moves are suitable for entering the ECG Patch & Holter Monitor Market?

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