Europe Household Cleaners Market Size, Share & Industry Trends Analysis Report By Ingredients, By Distribution Channel, By Product, By Country and Growth Forecast, 2022 - 2028

The Europe Household Cleaners Market is expected to witness market growth of 5.1% CAGR during the forecast period (2022-2028).

As chemical-free housing cleaners become increasingly popular, and deodorizers are used as perfumes, companies are developing new fragrances like citrus and natural deodorizers. In addition to boost their market exposure and reaching a larger consumer base, leading market players are utilizing online platforms to sell their products and list them on major social media platforms.

One of the primary trends in the international market is environmental concerns and the resulting demand for sustainable products. Environmental friendliness is primarily defined by a desire for reusable and renewable packaging, along with low-temperature things and non-harmful and chemical-free products. As a result, the increasing preference for chemical-free components is projected to have a significant impact on the market.

Surfactants are chemicals in detergents that help them clean more effectively, but when discharged into the natural environment, they can harm water quality. The regulation creates common rules to allow detergent and surfactant to be marketed and used across the EU while maintaining high levels of environmental and human health protection. The law was changed in 2012 to harmonize requirements for regulating the amount of phosphorous and other phosphate compounds in-home laundry and dishwashing detergents.

Household cleaning products have a well-established market in Europe, which is expected to grow at a slower rate than in other regions. Many businesses, on the other hand, invest in research and development to create new, environmentally friendly products. Furthermore, manufacturers must maintain product quality due to tight European legislation.

The Germany market dominated the Europe Household Cleaners Market by Country in 2021, and is expected to continue to be a dominant market till 2028; thereby, achieving a market value of $2,990.1 Million by 2028. The UK market is poised to grow at a CAGR of 4.2% during (2022 - 2028). Additionally, The France market is expected to witness a CAGR of 5.9% during (2022 - 2028).

Based on Ingredients, the market is segmented into Chemical and Natural. Based on Distribution Channel, the market is segmented into Offline and Online. Based on Product, the market is segmented into Surface Cleaner, Toilet Bowl Cleaner, Glass Cleaner, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter and Gamble Company, Godrej Consumer Products Ltd., Reckitt Benckiser Group PLC, Kao Corporation, Henkel AG & Company, KGaA, The Colgate-Palmolive Company, Church & Dwight Co., Inc., and S. C. Johnson & Son, Inc.

Scope of the Study

Market Segments Covered in the Report:

By Ingredients

• Chemical
• Natural

By Distribution Channel

• Offline
• Online

By Product

• Surface Cleaner
• Toilet Bowl Cleaner
• Glass Cleaner
• Others

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe

Key Market Players

List of Companies Profiled in the Report:

• The Procter and Gamble Company
• Godrej Consumer Products Ltd.
• Reckitt Benckiser Group PLC
• Kao Corporation
• Henkel AG & Company, KGaA
• The Colgate-Palmolive Company
• Church & Dwight Co., Inc.
• S. C. Johnson & Son, Inc.

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