Based on our proprietary datasets, this report analyzes Australia's wealth and retail savings and investments markets, including overall affluent market size (both by number of individuals and the value of their liquid assets). The report also provides analysis of the factors driving liquid asset growth, including a breakdown and forecast of total retail savings and investments split by equities, mutual funds, deposits, and bonds.
Scope
- In 2022, mass affluent investors held the highest proportion of their non-superannuation wealth in equities.
- Independent financial advisors are the preferred investment channel across all affluent classes considered.
- 50% of mass affluent and 27% of emerging affluent investors hold some proportion of their wealth abroad.
Reasons to Buy
- Make strategic decisions using top-level historic and forecast data on Australia’s wealth industry.
- Identify the most promising client segment by analyzing the penetration of affluent individuals.
- Receive detailed insights into retail liquid asset holdings in Australia.
- Understand the changing market and competitive dynamics by learning about new competitors and recent deals in the wealth space.
- Discover the key digital disruptors in the country’s wealth market.
Table of Contents
- Australia Wealth Market
- Investor Insights
- Resident Savings and Investments
- Digital Disruptors
- Recent Deals
- Appendix
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Douugh
- Syfe
- CommBank
- Edda
- Colonial First State
- Wesfarmers
- Telstra

