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Global Geomarketing Market by Component (Services, Solution), Location (Indoor, Outdoor), Deployment Mode, Organization Size, End-Use Vertical - Forecast 2024-2030

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    Report

  • 182 Pages
  • March 2024
  • Region: Global
  • 360iResearch™
  • ID: 5674235
UP TO OFF until Dec 31st 2024
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The Geomarketing Market size was estimated at USD 15.04 billion in 2023, USD 18.11 billion in 2024, and is expected to grow at a CAGR of 18.25% to reach USD 48.66 billion by 2030.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Geomarketing Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Geomarketing Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Geomarketing Market, highlighting leading vendors and their innovative profiles. These include Adobe Inc., Amazon.com, Inc., Cisco Systems, Inc., Cloud4Wi, Inc., Galileo, Inc., GeoMoby Pty Ltd., Google LLC by Alphabet Inc., Intel Corporation, International Business Machines Corporation, Mapbox, Inc., Microsoft Corporation, Navigine, Oracle Corporation, Salesforce.com, Inc., and WIGeoGIS.

Market Segmentation & Coverage

This research report categorizes the Geomarketing Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Component
    • Services
      • Consulting Services
      • Integration & Implementation
      • Support & Maintenance
    • Solution
      • Geomarketing Software
  • Location
    • Indoor
    • Outdoor
  • Deployment Mode
    • Cloud
    • On-Premises
  • Organization Size
    • Large Enterprises
    • SMEs
  • End-Use Vertical
    • BFSI
    • Education
    • Government & Public Sector
    • Healthcare & Life Sciences
    • Hospitality & Travel
    • IT & Telecommunications
    • Media & Entertainment
    • Retail & E-Commerce
    • Transportation & Logistics
  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States
        • California
        • Florida
        • Illinois
        • New York
        • Ohio
        • Pennsylvania
        • Texas
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

The report offers valuable insights on the following aspects

  1. Market Penetration: It presents comprehensive information on the market provided by key players.
  2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
  3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
  4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
  5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as

  1. What is the market size and forecast of the Geomarketing Market?
  2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Geomarketing Market?
  3. What are the technology trends and regulatory frameworks in the Geomarketing Market?
  4. What is the market share of the leading vendors in the Geomarketing Market?
  5. Which modes and strategic moves are suitable for entering the Geomarketing Market?

Please note: For this report, the purchase of an Enterprise license allows up to ten worldwide users of an organization access to the report

Please note: This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

With the purchase of this report at the Multi-user License or greater level, you will have access to one hour with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This will need to be used within three months of purchase.

This report also includes a complimentary Excel file with data from the report for purchasers at the Site License or greater level.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Geomarketing Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Growing trend of identifying potential customer and shopping pattern
5.1.1.2. Increasing need for location-based intelligence to improve business outcomes
5.1.1.3. Rising investment in digital marketing across the globe
5.1.2. Restraints
5.1.2.1. Concern associated with legal approval and security threat
5.1.3. Opportunities
5.1.3.1. Integration of AI-based technology and advanced analytics
5.1.3.2. Technological advancement of connected devices
5.1.4. Challenges
5.1.4.1. Deficiencies of skilled professionals and operational complexities
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Geomarketing Market, by Component
6.1. Introduction
6.2. Services
6.3.1. Consulting Services
6.3.2. Integration & Implementation
6.3.3. Support & Maintenance
6.3. Solution
6.4.1. Geomarketing Software
7. Geomarketing Market, by Location
7.1. Introduction
7.2. Indoor
7.3. Outdoor
8. Geomarketing Market, by Deployment Mode
8.1. Introduction
8.2. Cloud
8.3. On-Premises
9. Geomarketing Market, by Organization Size
9.1. Introduction
9.2. Large Enterprises
9.3. SMEs
10. Geomarketing Market, by End-Use Vertical
10.1. Introduction
10.2. BFSI
10.3. Education
10.4. Government & Public Sector
10.5. Healthcare & Life Sciences
10.6. Hospitality & Travel
10.7. IT & Telecommunications
10.8. Media & Entertainment
10.9. Retail & E-Commerce
10.10. Transportation & Logistics
11. Americas Geomarketing Market
11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States
12. Asia-Pacific Geomarketing Market
12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam
13. Europe, Middle East & Africa Geomarketing Market
13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom
14. Competitive Landscape
14.1. FPNV Positioning Matrix
14.2. Market Share Analysis, By Key Player
14.3. Competitive Scenario Analysis, By Key Player
15. Competitive Portfolio
15.1. Key Company Profiles
15.1.1. Adobe Inc.
15.1.2. Amazon.com, Inc.
15.1.3. Cisco Systems, Inc.
15.1.4. Cloud4Wi, Inc.
15.1.5. Galileo, Inc.
15.1.6. GeoMoby Pty Ltd.
15.1.7. Google LLC by Alphabet Inc.
15.1.8. Intel Corporation
15.1.9. International Business Machines Corporation
15.1.10. Mapbox, Inc.
15.1.11. Microsoft Corporation
15.1.12. Navigine
15.1.13. Oracle Corporation
15.1.14. Salesforce.com, Inc.
15.1.15. WIGeoGIS
15.2. Key Product Portfolio
16. Appendix
16.1. Discussion Guide
16.2. License & Pricing
List of Figures
FIGURE 1. GEOMARKETING MARKET RESEARCH PROCESS
FIGURE 2. GEOMARKETING MARKET SIZE, 2023 VS 2030
FIGURE 3. GEOMARKETING MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. GEOMARKETING MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. GEOMARKETING MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. GEOMARKETING MARKET DYNAMICS
FIGURE 7. GEOMARKETING MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
FIGURE 8. GEOMARKETING MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. GEOMARKETING MARKET SIZE, BY LOCATION, 2023 VS 2030 (%)
FIGURE 10. GEOMARKETING MARKET SIZE, BY LOCATION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. GEOMARKETING MARKET SIZE, BY DEPLOYMENT MODE, 2023 VS 2030 (%)
FIGURE 12. GEOMARKETING MARKET SIZE, BY DEPLOYMENT MODE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. GEOMARKETING MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2030 (%)
FIGURE 14. GEOMARKETING MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. GEOMARKETING MARKET SIZE, BY END-USE VERTICAL, 2023 VS 2030 (%)
FIGURE 16. GEOMARKETING MARKET SIZE, BY END-USE VERTICAL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. AMERICAS GEOMARKETING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 18. AMERICAS GEOMARKETING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. UNITED STATES GEOMARKETING MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 20. UNITED STATES GEOMARKETING MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. ASIA-PACIFIC GEOMARKETING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 22. ASIA-PACIFIC GEOMARKETING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. EUROPE, MIDDLE EAST & AFRICA GEOMARKETING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 24. EUROPE, MIDDLE EAST & AFRICA GEOMARKETING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 25. GEOMARKETING MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 26. GEOMARKETING MARKET SHARE, BY KEY PLAYER, 2023

Companies Mentioned

  • Adobe Inc.
  • Amazon.com, Inc.
  • Cisco Systems, Inc.
  • Cloud4Wi, Inc.
  • Galileo, Inc.
  • GeoMoby Pty Ltd.
  • Google LLC by Alphabet Inc.
  • Intel Corporation
  • International Business Machines Corporation
  • Mapbox, Inc.
  • Microsoft Corporation
  • Navigine
  • Oracle Corporation
  • Salesforce.com, Inc.
  • WIGeoGIS

Methodology

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Table Information