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Marketing Automation Market - Global Forecast 2026-2032- Product Image
Marketing Automation Market - Global Forecast 2026-2032- Product Image
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Marketing Automation Market - Global Forecast 2026-2032

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    Report

  • 190 Pages
  • January 2026
  • Region: Global
  • 360iResearch™
  • ID: 5674295
1h Free Analyst Time
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Marketing automation is rapidly becoming indispensable for enterprise marketers striving for operational efficiency and sustained competitive advantage. As organizations contend with evolving technologies and market dynamics, a data-driven approach to optimizing customer engagement and resource allocation is critical.

Market Snapshot: Marketing Automation Market Size and Growth

The Marketing Automation Market is projected to grow from USD 7.36 billion in 2025 to USD 8.31 billion in 2026, with a compound annual growth rate (CAGR) of 13.37%. By 2032, the sector is forecast to reach USD 17.73 billion, signaling strong momentum as businesses invest in enhanced campaign orchestration, real-time analytics, and platform integrations.

Scope & Segmentation

  • Solution Types: Cloud-based software, on-premises platforms, and managed services are analysed for deployment strategies and adoption trends.
  • Application Areas: Email marketing, lead management, campaign automation, content personalization, discount management, and social media orchestration are core use cases evaluated within the report.
  • Organization Sizes: Insights cover adoption patterns and platform requirements across large enterprises, SMEs, and mid-market organizations.
  • Industry Verticals: Financial services, healthcare, IT and telecommunications, retail, travel, and hospitality are profiled for unique automation needs and integration approaches.
  • Technological Drivers: Integration with AI, machine learning, advanced analytics, CRM systems, omnichannel campaign tools, and privacy-management features are detailed.
  • Regional Coverage: Deep dives analyse the Americas, Europe, Middle East & Africa, and Asia Pacific, focusing on investment patterns, regulatory impacts, and managed service adoption.

Key Takeaways for Senior Decision-Makers

  • Marketing automation facilitates personalized customer journeys by leveraging integrated workflows and real-time triggers, improving campaign impact and brand consistency.
  • AI and machine learning are setting new standards in campaign optimization, predictive lead scoring, and content customization across channels.
  • Managed services are witnessing increased adoption as organizations seek to optimize operational costs and focus internal resources on strategic initiatives.
  • Regional variations are significant: North America leads in prescriptive pricing and omnichannel innovations, while Asia Pacific’s rapid digitization fuels demand for cloud-driven solutions.
  • Industry-specific needs drive segmentation, with financial services focusing on dynamic pricing, healthcare prioritizing data security, and IT emphasizing network integration.
  • Vendor differentiation is achieved through strategic partnerships, comprehensive platform suites, and the inclusion of advanced analytics and professional services.

Tariff Impact on Global Marketing Automation Dynamics

Recent adjustments in United States import tariffs have influenced the marketing automation landscape by increasing costs for critical infrastructure, prompting many vendors to adapt pricing models for both cloud and on-premises offerings. Enterprises are increasingly adopting managed services to control capital expenditure and enhance platform sustainability. Regional price adjustments and discount management strategies are also evolving, encouraging organizations to revisit sourcing arrangements and explore localized deployment to maintain competitive positioning.

Research Methodology & Data Sources

This report utilizes a rigorous research process, drawing from primary interviews with marketing and IT executives, structured industry surveys, and exhaustive secondary research from company documentation and regulatory filings. Analytical models such as SWOT and PESTEL, segmentation matrices, and expert panel validation underpin the credibility and depth of the findings.

Why This Report Matters for Marketing Automation Strategy

  • Empowers leaders with actionable insights to inform platform selection, investment allocation, and operational optimization within marketing automation.
  • Provides a comprehensive view of segmentation by solution, application, and region, supporting more targeted go-to-market strategies.
  • Enables benchmarking against evolving technology adoption, regulatory environments, and competitive vendor innovations.

Conclusion

Marketing automation continues to drive enterprise agility, engagement, and data-informed strategies. Strategic adoption and investment in advanced solutions will position organizations for sustained efficiency and differentiation in an evolving digital marketplace.

 

Additional Product Information:

  • Purchase of this report includes 1 year online access with quarterly updates.
  • This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Definition
1.3. Market Segmentation & Coverage
1.4. Years Considered for the Study
1.5. Currency Considered for the Study
1.6. Language Considered for the Study
1.7. Key Stakeholders
2. Research Methodology
2.1. Introduction
2.2. Research Design
2.2.1. Primary Research
2.2.2. Secondary Research
2.3. Research Framework
2.3.1. Qualitative Analysis
2.3.2. Quantitative Analysis
2.4. Market Size Estimation
2.4.1. Top-Down Approach
2.4.2. Bottom-Up Approach
2.5. Data Triangulation
2.6. Research Outcomes
2.7. Research Assumptions
2.8. Research Limitations
3. Executive Summary
3.1. Introduction
3.2. CXO Perspective
3.3. Market Size & Growth Trends
3.4. Market Share Analysis, 2025
3.5. FPNV Positioning Matrix, 2025
3.6. New Revenue Opportunities
3.7. Next-Generation Business Models
3.8. Industry Roadmap
4. Market Overview
4.1. Introduction
4.2. Industry Ecosystem & Value Chain Analysis
4.2.1. Supply-Side Analysis
4.2.2. Demand-Side Analysis
4.2.3. Stakeholder Analysis
4.3. Porter’s Five Forces Analysis
4.4. PESTLE Analysis
4.5. Market Outlook
4.5.1. Near-Term Market Outlook (0-2 Years)
4.5.2. Medium-Term Market Outlook (3-5 Years)
4.5.3. Long-Term Market Outlook (5-10 Years)
4.6. Go-to-Market Strategy
5. Market Insights
5.1. Consumer Insights & End-User Perspective
5.2. Consumer Experience Benchmarking
5.3. Opportunity Mapping
5.4. Distribution Channel Analysis
5.5. Pricing Trend Analysis
5.6. Regulatory Compliance & Standards Framework
5.7. ESG & Sustainability Analysis
5.8. Disruption & Risk Scenarios
5.9. Return on Investment & Cost-Benefit Analysis
6. Cumulative Impact of United States Tariffs 2025
7. Cumulative Impact of Artificial Intelligence 2025
8. Marketing Automation Market, by Solution Type
8.1. Services
8.1.1. Managed Services
8.1.2. Professional Services
8.2. Software
8.2.1. Cloud-Based
8.2.2. On-Premises
9. Marketing Automation Market, by Application
9.1. Customer Relationship Management (CRM)
9.2. Email Marketing
9.2.1. Automated Campaigns
9.2.2. Personalized Emails
9.3. Lead Management
9.3.1. Lead Generation
9.3.2. Lead Nurturing
9.3.3. Lead Scoring
9.4. Pricing Tools
9.4.1. Discount Management
9.4.2. Dynamic Pricing
9.5. Social Media Marketing
9.5.1. Analytics & Insights
9.5.2. Content Scheduling
10. Marketing Automation Market, by Organization Size
10.1. Large Enterprises
10.2. Small & Medium Enterprises (SMEs)
11. Marketing Automation Market, by End-Use Industry
11.1. Automotive
11.2. Banking, Financial Services & Insurance
11.2.1. Corporate Banking
11.2.2. Retail Banking
11.2.3. Wealth Management
11.3. Education
11.4. Healthcare
11.4.1. Biotechnology
11.4.2. Hospitals
11.4.3. Pharmaceuticals
11.5. IT & Telecommunications
11.5.1. Cloud Services
11.5.2. Network Management
11.5.3. Software Development Tools
11.6. Media & Entertainment
11.7. Real Estate
11.8. Retail
11.9. Travel & Hospitality
12. Marketing Automation Market, by Region
12.1. Americas
12.1.1. North America
12.1.2. Latin America
12.2. Europe, Middle East & Africa
12.2.1. Europe
12.2.2. Middle East
12.2.3. Africa
12.3. Asia-Pacific
13. Marketing Automation Market, by Group
13.1. ASEAN
13.2. GCC
13.3. European Union
13.4. BRICS
13.5. G7
13.6. NATO
14. Marketing Automation Market, by Country
14.1. United States
14.2. Canada
14.3. Mexico
14.4. Brazil
14.5. United Kingdom
14.6. Germany
14.7. France
14.8. Russia
14.9. Italy
14.10. Spain
14.11. China
14.12. India
14.13. Japan
14.14. Australia
14.15. South Korea
15. United States Marketing Automation Market
16. China Marketing Automation Market
17. Competitive Landscape
17.1. Market Concentration Analysis, 2025
17.1.1. Concentration Ratio (CR)
17.1.2. Herfindahl Hirschman Index (HHI)
17.2. Recent Developments & Impact Analysis, 2025
17.3. Product Portfolio Analysis, 2025
17.4. Benchmarking Analysis, 2025
17.5. ActiveCampaign, LLC
17.6. Adobe Inc.
17.7. Banzai International Inc
17.8. Braze, Inc.
17.9. Cisco Systems, Inc.
17.10. ClickDimensions LLC
17.11. Damco Solutions
17.12. EngageBay Inc.
17.13. GetResponse S.A.
17.14. Google LLC by Alphabet Inc.
17.15. HubSpot, Inc.
17.16. Infusion Software, Inc.
17.17. International Business Machines Corporation
17.18. LeadSquared Service
17.19. Mailchimp by Intuit Inc.
17.20. Maropost Inc.
17.21. Microsoft Corporation
17.22. NEC Corporation
17.23. Omnisend, LLC
17.24. Oracle Corporation
17.25. Salesforce, Inc.
17.26. SAP SE
17.27. SAS Institute Inc.
17.28. Sendinblue, Inc.
17.29. Teradata Operations, Inc.
17.30. Thryv Holdings, Inc.
List of Figures
FIGURE 1. GLOBAL MARKETING AUTOMATION MARKET SIZE, 2018-2032 (USD MILLION)
FIGURE 2. GLOBAL MARKETING AUTOMATION MARKET SHARE, BY KEY PLAYER, 2025
FIGURE 3. GLOBAL MARKETING AUTOMATION MARKET, FPNV POSITIONING MATRIX, 2025
FIGURE 4. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 5. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 6. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 7. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 8. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY REGION, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 9. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY GROUP, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 10. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 11. UNITED STATES MARKETING AUTOMATION MARKET SIZE, 2018-2032 (USD MILLION)
FIGURE 12. CHINA MARKETING AUTOMATION MARKET SIZE, 2018-2032 (USD MILLION)
List of Tables
TABLE 1. GLOBAL MARKETING AUTOMATION MARKET SIZE, 2018-2032 (USD MILLION)
TABLE 2. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 3. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SERVICES, BY REGION, 2018-2032 (USD MILLION)
TABLE 4. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SERVICES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 5. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SERVICES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 6. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 7. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY MANAGED SERVICES, BY REGION, 2018-2032 (USD MILLION)
TABLE 8. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY MANAGED SERVICES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 9. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY MANAGED SERVICES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 10. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICES, BY REGION, 2018-2032 (USD MILLION)
TABLE 11. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 12. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 13. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, BY REGION, 2018-2032 (USD MILLION)
TABLE 14. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 15. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 16. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 17. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CLOUD-BASED, BY REGION, 2018-2032 (USD MILLION)
TABLE 18. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CLOUD-BASED, BY GROUP, 2018-2032 (USD MILLION)
TABLE 19. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CLOUD-BASED, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 20. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ON-PREMISES, BY REGION, 2018-2032 (USD MILLION)
TABLE 21. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ON-PREMISES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 22. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ON-PREMISES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 23. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 24. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CUSTOMER RELATIONSHIP MANAGEMENT (CRM), BY REGION, 2018-2032 (USD MILLION)
TABLE 25. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CUSTOMER RELATIONSHIP MANAGEMENT (CRM), BY GROUP, 2018-2032 (USD MILLION)
TABLE 26. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CUSTOMER RELATIONSHIP MANAGEMENT (CRM), BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 27. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, BY REGION, 2018-2032 (USD MILLION)
TABLE 28. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 29. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 30. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 31. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY AUTOMATED CAMPAIGNS, BY REGION, 2018-2032 (USD MILLION)
TABLE 32. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY AUTOMATED CAMPAIGNS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 33. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY AUTOMATED CAMPAIGNS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 34. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PERSONALIZED EMAILS, BY REGION, 2018-2032 (USD MILLION)
TABLE 35. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PERSONALIZED EMAILS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 36. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PERSONALIZED EMAILS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 37. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, BY REGION, 2018-2032 (USD MILLION)
TABLE 38. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 39. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 40. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 41. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD GENERATION, BY REGION, 2018-2032 (USD MILLION)
TABLE 42. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD GENERATION, BY GROUP, 2018-2032 (USD MILLION)
TABLE 43. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD GENERATION, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 44. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD NURTURING, BY REGION, 2018-2032 (USD MILLION)
TABLE 45. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD NURTURING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 46. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD NURTURING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 47. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD SCORING, BY REGION, 2018-2032 (USD MILLION)
TABLE 48. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD SCORING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 49. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LEAD SCORING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 50. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, BY REGION, 2018-2032 (USD MILLION)
TABLE 51. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 52. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 53. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 54. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY DISCOUNT MANAGEMENT, BY REGION, 2018-2032 (USD MILLION)
TABLE 55. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY DISCOUNT MANAGEMENT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 56. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY DISCOUNT MANAGEMENT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 57. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY DYNAMIC PRICING, BY REGION, 2018-2032 (USD MILLION)
TABLE 58. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY DYNAMIC PRICING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 59. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY DYNAMIC PRICING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 60. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, BY REGION, 2018-2032 (USD MILLION)
TABLE 61. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 62. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 63. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 64. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ANALYTICS & INSIGHTS, BY REGION, 2018-2032 (USD MILLION)
TABLE 65. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ANALYTICS & INSIGHTS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 66. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ANALYTICS & INSIGHTS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 67. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CONTENT SCHEDULING, BY REGION, 2018-2032 (USD MILLION)
TABLE 68. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CONTENT SCHEDULING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 69. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CONTENT SCHEDULING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 70. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 71. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LARGE ENTERPRISES, BY REGION, 2018-2032 (USD MILLION)
TABLE 72. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LARGE ENTERPRISES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 73. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY LARGE ENTERPRISES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 74. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SMALL & MEDIUM ENTERPRISES (SMES), BY REGION, 2018-2032 (USD MILLION)
TABLE 75. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SMALL & MEDIUM ENTERPRISES (SMES), BY GROUP, 2018-2032 (USD MILLION)
TABLE 76. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SMALL & MEDIUM ENTERPRISES (SMES), BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 77. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 78. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2032 (USD MILLION)
TABLE 79. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY AUTOMOTIVE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 80. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY AUTOMOTIVE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 81. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, BY REGION, 2018-2032 (USD MILLION)
TABLE 82. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 83. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 84. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 85. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CORPORATE BANKING, BY REGION, 2018-2032 (USD MILLION)
TABLE 86. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CORPORATE BANKING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 87. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CORPORATE BANKING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 88. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY RETAIL BANKING, BY REGION, 2018-2032 (USD MILLION)
TABLE 89. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY RETAIL BANKING, BY GROUP, 2018-2032 (USD MILLION)
TABLE 90. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY RETAIL BANKING, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 91. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY WEALTH MANAGEMENT, BY REGION, 2018-2032 (USD MILLION)
TABLE 92. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY WEALTH MANAGEMENT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 93. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY WEALTH MANAGEMENT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 94. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY EDUCATION, BY REGION, 2018-2032 (USD MILLION)
TABLE 95. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY EDUCATION, BY GROUP, 2018-2032 (USD MILLION)
TABLE 96. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY EDUCATION, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 97. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2032 (USD MILLION)
TABLE 98. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 99. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 100. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 101. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY BIOTECHNOLOGY, BY REGION, 2018-2032 (USD MILLION)
TABLE 102. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY BIOTECHNOLOGY, BY GROUP, 2018-2032 (USD MILLION)
TABLE 103. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY BIOTECHNOLOGY, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 104. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY HOSPITALS, BY REGION, 2018-2032 (USD MILLION)
TABLE 105. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY HOSPITALS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 106. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY HOSPITALS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 107. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PHARMACEUTICALS, BY REGION, 2018-2032 (USD MILLION)
TABLE 108. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PHARMACEUTICALS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 109. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY PHARMACEUTICALS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 110. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, BY REGION, 2018-2032 (USD MILLION)
TABLE 111. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 112. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 113. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 114. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CLOUD SERVICES, BY REGION, 2018-2032 (USD MILLION)
TABLE 115. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CLOUD SERVICES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 116. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY CLOUD SERVICES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 117. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY NETWORK MANAGEMENT, BY REGION, 2018-2032 (USD MILLION)
TABLE 118. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY NETWORK MANAGEMENT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 119. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY NETWORK MANAGEMENT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 120. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE DEVELOPMENT TOOLS, BY REGION, 2018-2032 (USD MILLION)
TABLE 121. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE DEVELOPMENT TOOLS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 122. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE DEVELOPMENT TOOLS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 123. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2032 (USD MILLION)
TABLE 124. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 125. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 126. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY REAL ESTATE, BY REGION, 2018-2032 (USD MILLION)
TABLE 127. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY REAL ESTATE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 128. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY REAL ESTATE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 129. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY RETAIL, BY REGION, 2018-2032 (USD MILLION)
TABLE 130. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY RETAIL, BY GROUP, 2018-2032 (USD MILLION)
TABLE 131. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY RETAIL, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 132. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY TRAVEL & HOSPITALITY, BY REGION, 2018-2032 (USD MILLION)
TABLE 133. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY TRAVEL & HOSPITALITY, BY GROUP, 2018-2032 (USD MILLION)
TABLE 134. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY TRAVEL & HOSPITALITY, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 135. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY REGION, 2018-2032 (USD MILLION)
TABLE 136. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY SUBREGION, 2018-2032 (USD MILLION)
TABLE 137. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 138. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 139. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 140. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 141. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 142. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 143. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 144. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 145. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 146. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 147. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 148. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 149. AMERICAS MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 150. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 151. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 152. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 153. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 154. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 155. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 156. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 157. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 158. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 159. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 160. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 161. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 162. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 163. NORTH AMERICA MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 164. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 165. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 166. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 167. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 168. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 169. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 170. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 171. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 172. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 173. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 174. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 175. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 176. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 177. LATIN AMERICA MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 178. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY SUBREGION, 2018-2032 (USD MILLION)
TABLE 179. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 180. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 181. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 182. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 183. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 184. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 185. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 186. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 187. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 188. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 189. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 190. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 191. EUROPE, MIDDLE EAST & AFRICA MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 192. EUROPE MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 193. EUROPE MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 194. EUROPE MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 195. EUROPE MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 196. EUROPE MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 197. EUROPE MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 198. EUROPE MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 199. EUROPE MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 200. EUROPE MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 201. EUROPE MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 202. EUROPE MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 203. EUROPE MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 204. EUROPE MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 205. EUROPE MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 206. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 207. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 208. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 209. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 210. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 211. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 212. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 213. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 214. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 215. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 216. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 217. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 218. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 219. MIDDLE EAST MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 220. AFRICA MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 221. AFRICA MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 222. AFRICA MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 223. AFRICA MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 224. AFRICA MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 225. AFRICA MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 226. AFRICA MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 227. AFRICA MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 228. AFRICA MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 229. AFRICA MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 230. AFRICA MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 231. AFRICA MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 232. AFRICA MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 233. AFRICA MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 234. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 235. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 236. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 237. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 238. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 239. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 240. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 241. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 242. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 243. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 244. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 245. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 246. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 247. ASIA-PACIFIC MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 248. GLOBAL MARKETING AUTOMATION MARKET SIZE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 249. ASEAN MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 250. ASEAN MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 251. ASEAN MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 252. ASEAN MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 253. ASEAN MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 254. ASEAN MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 255. ASEAN MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 256. ASEAN MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 257. ASEAN MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 258. ASEAN MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 259. ASEAN MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 260. ASEAN MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 261. ASEAN MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 262. ASEAN MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 263. GCC MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 264. GCC MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 265. GCC MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 266. GCC MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 267. GCC MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 268. GCC MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 269. GCC MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 270. GCC MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 271. GCC MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 272. GCC MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 273. GCC MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 274. GCC MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 275. GCC MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 276. GCC MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 277. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 278. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 279. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 280. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 281. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 282. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 283. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 284. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 285. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 286. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 287. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 288. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 289. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 290. EUROPEAN UNION MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 291. BRICS MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 292. BRICS MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 293. BRICS MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 294. BRICS MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 295. BRICS MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 296. BRICS MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 297. BRICS MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 298. BRICS MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 299. BRICS MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 300. BRICS MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 301. BRICS MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 302. BRICS MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 303. BRICS MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 304. BRICS MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 305. G7 MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 306. G7 MARKETING AUTOMATION MARKET SIZE, BY SOLUTION TYPE, 2018-2032 (USD MILLION)
TABLE 307. G7 MARKETING AUTOMATION MARKET SIZE, BY SERVICES, 2018-2032 (USD MILLION)
TABLE 308. G7 MARKETING AUTOMATION MARKET SIZE, BY SOFTWARE, 2018-2032 (USD MILLION)
TABLE 309. G7 MARKETING AUTOMATION MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 310. G7 MARKETING AUTOMATION MARKET SIZE, BY EMAIL MARKETING, 2018-2032 (USD MILLION)
TABLE 311. G7 MARKETING AUTOMATION MARKET SIZE, BY LEAD MANAGEMENT, 2018-2032 (USD MILLION)
TABLE 312. G7 MARKETING AUTOMATION MARKET SIZE, BY PRICING TOOLS, 2018-2032 (USD MILLION)
TABLE 313. G7 MARKETING AUTOMATION MARKET SIZE, BY SOCIAL MEDIA MARKETING, 2018-2032 (USD MILLION)
TABLE 314. G7 MARKETING AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2032 (USD MILLION)
TABLE 315. G7 MARKETING AUTOMATION MARKET SIZE, BY END-USE INDUSTRY, 2018-2032 (USD MILLION)
TABLE 316. G7 MARKETING AUTOMATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2032 (USD MILLION)
TABLE 317. G7 MARKETING AUTOMATION MARKET SIZE, BY HEALTHCARE, 2018-2032 (USD MILLION)
TABLE 318. G7 MARKETING AUTOMATION MARKET SIZE, BY IT & TELECOMMUNICATIONS, 2018-2032 (USD MILLION)
TABLE 319. NATO MARKETING AUTOMATION MARKET SIZE, BY COUNTRY, 2018-20

Companies Mentioned

The key companies profiled in this Marketing Automation market report include:
  • ActiveCampaign, LLC
  • Adobe Inc.
  • Banzai International Inc
  • Braze, Inc.
  • Cisco Systems, Inc.
  • ClickDimensions LLC
  • Damco Solutions
  • EngageBay Inc.
  • GetResponse S.A.
  • Google LLC by Alphabet Inc.
  • HubSpot, Inc.
  • Infusion Software, Inc.
  • International Business Machines Corporation
  • LeadSquared Service
  • Mailchimp by Intuit Inc.
  • Maropost Inc.
  • Microsoft Corporation
  • NEC Corporation
  • Omnisend, LLC
  • Oracle Corporation
  • Salesforce, Inc.
  • SAP SE
  • SAS Institute Inc.
  • Sendinblue, Inc.
  • Teradata Operations, Inc.
  • Thryv Holdings, Inc.

Table Information

Report AttributeDetails
No. of Pages190
PublishedJanuary 2026
Forecast Period2026 - 2032
Estimated Market Value ( USD ) in 2026 $ 8.31 Billion
Forecasted Market Value ( USD ) by 2032 $ 17.73 Billion
Compound Annual Growth Rate13.3%
Regions CoveredGlobal
No. of Companies Mentioned27

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