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Augmented Reality (AR) in Retail and Apparel - Thematic Research

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    Report

  • 54 Pages
  • March 2024
  • Region: Global
  • GlobalData
  • ID: 5675503
The AR market will be worth $100 billion by 2030
Augmented reality (AR) is a technology that allows the user to see the real world overlaid with digital data. Worth nearly $22 billion in 2022, the global AR market will reach $100 billion by 2030, growing at a CAGR of 21% over the eight years, according to the publisher's forecasts. Some retailers use AR to help them gain a competitive advantage, address evolving consumer preferences, and adapt to emerging trends.

Scope

This report is a thematic brief, which identifies those companies most likely to succeed in a world filled with disruptive threats. Inside, we predict how each theme will evolve and identify the leading and disrupting companies.
The report covers the augmented reality theme.

Reasons to Buy

The publisher's thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.
Develop and design your corporate strategies through an in-house expert analysis of artificial intelligence by understanding the primary ways in which this theme is impacting the retail industry.
Stay up to date on the industry’s major players and where they sit in the value chain.
Identify emerging industry trends to gain a competitive advantage.

Table of Contents

  • Executive Summary
  • Players
  • Retail and Apparel Challenges
  • The Impact of AR on Retail and Apparel
  • Case Studies
  • Market Size and Growth Forecasts
  • Signals
  • AR Value Chain
  • Companies
  • Sector Scorecards
  • Glossary
  • Further Reading
  • Thematic Research Methodology
  • About the Publisher
  • Contact the Publisher

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Alibaba
  • Alphabet
  • Amazon
  • Apple
  • Avataar
  • Banuba
  • ByteDance
  • Groove Jones
  • Holition
  • Ikea
  • L’Oréal
  • LVMH
  • Magic Leap
  • Marks & Spencer
  • Meta
  • Microsoft
  • NexTech AR Solutions
  • Niantic
  • Nike
  • Qualcomm
  • Quytech
  • Samsung Electronics
  • Snap
  • Scandit
  • Sephora
  • Tencent
  • Trillenium
  • Unity Technologies
  • Vuzix
  • Walmart
  • Warpin Reality
  • Zappar